Visualant to Present at the 27th Annual Roth Conference

Visualant, Inc. (OTCQB:VSUL), a leading provider of disruptive light-based identification, authentication and diagnostic technologies, announced today that Chairman and CEO Ron Erickson will present at the 27th Annual ROTH Growth Stock Conference on March 11, 2015, at 10:30 a.m. PDT at The Ritz Carlton, in Dana Point, California.

A live webcast of the Company's presentation will be available the day of the presentation on the investor relations section of the Company's website, or through the ROTH Capital Partners website, www.roth.com/webcast. Please register at least 10 minutes prior to the start of the presentation to ensure timely access. The webcast and presentation will also be archived on the website for 90 days after the conference.

If you would like to schedule a one-on-one meeting with the Company’s management team at the conference, please visit oneononerequests@roth.com. For more information about the 27th Annual ROTH Growth Stock Conference, please visit www.roth.com.

About Visualant, Inc.

Visualant™ is a public company whose shares trade under the stock symbol “VSUL.” The Visualant Spectral Pattern Matching™ (SPM) technology directs structured light onto a substance or material, through a liquid or gas, or off a surface, to capture a unique ChromaID™. A ChromaID can be used to identify, detect, or diagnosis markers invisible to the human eye. ChromaID scanner modules can be integrated into a variety of mobile or fixed-mount form factors. The patented, award-winning technology is disruptive, making it possible to effectively conduct analyses in the field that could only previously be performed by large and expensive lab-based tests. For more information on Visualant, visit the company’s new website at www.visualant.net.

Press:Visualant, Inc.Hal Bringman, +1 206-299-0622 ext. 801Mobile: +1 310-210-8011hal@nvpr.comSkype: halbringmanorInvestor Relations:Genesis Select Corp.Budd Zuckerman, 303-415-0200bzuckerman@genesisselect.com

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