LiveWire Ergogenics, Inc. (OTCQB: LVVV) announces certain material changes detailed in a Form 8-K, filed today with the SEC.

In the 8-K LiveWire announces that its auditors, Sherb & Co., LLP, have informed LiveWire that it has combined with RBSM LLP of New York. Sherb & Co., LLP has therefore resigned as the company's auditors and RBSM LLP has been engaged by LiveWire as the company's auditors.

The filing also announces the resignations of Richard O. Weed from LiveWire's Board of Directors and as Corporate Secretary. Mr. Weed's company, Weed & Co. LLP, will remain as LiveWire's Legal Counsel.

In the filing LiveWire also announced the appointment of businessman and engineer Bob Thompson to its Board of Directors and as Corporate Secretary.

LiveWire Dividend Update: Shareholders of record who are entitled to receive LiveWire's recently declared dividend can expect the dividend shares to be placed in their accounts on or shortly after February 6, 2013.

About LiveWire Ergogenics, Inc. (OTCQB: LVVV) and LiveWire Energy™ Chews LiveWire Energy™ chews are manufactured in Anaheim, California by LiveWire Ergogenics, Inc., the first company to market a full-flavored, soft "energy" chew packed with both B vitamins and up to 120 mg of time-released caffeine.

Designed for consumers with an action-packed lifestyle, LiveWire Energy™ chews are pocket-sized, portable alternatives to bulky energy drinks or shots. Available in seven different flavors, the Company's grab-n-go packaging responsibly displays the amount of caffeine in each chew, including Citrus Mango (90 mg caffeine), Pomaberry (90 mg caffeine), Chocolate (100 mg caffeine), Mint Chocolate (120 mg caffeine), Sour Apple (90 mg caffeine), Cinnamon Fire (90 mg caffeine), and Coffee (100 mg caffeine).

LiveWire Ergogenics, Inc. was formed in 2008 and its products are available for purchase at thousands of retail outlets nationwide or are available online at: http://www.livewireenergy.com

For additional information: Telephone: 877.678.7169 Email: info@livewireenergy.com Facebook: http://www.facebook.com/LiveWireEnergychews Twitter: http://twitter.com/#!/EnergyChews Investor Information visit http://www.otcmarkets.com/stock/LVVV/quote

Safe Harbor Forward-Looking Statements To the extent that statements in this press release are not strictly historical, including statements as to revenue projections, business strategy, outlook, objectives, future milestones, plans, intentions, goals, future financial conditions, future collaboration agreements, the success of the Company's development, events conditioned on stockholder or other approval, or otherwise as to future events, such statements are forward-looking, and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The forward-looking statements contained in this release are subject to certain risks and uncertainties that could cause actual results to differ materially from the statements made.

INVESTOR RELATIONS CONTACT John Davenport IRvox Communications 877-678-7169 Email: Email Contact

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