$5 Original
Recipe Tenders Box* Rolls Out Nationwide and KFC
Gives a Free Taste of the New Tenders to Lucky Onlookers on
Competitors' Turf
LOUISVILLE, Ky., Oct. 14,
2024 /PRNewswire/ -- The chicken wars began five
years ago with the chicken sandwich, but that's old news. Today,
the chicken tenders battle begins as KFC introduces new Original
Recipe® Tenders – a tender so juicy, so crispy and so packed
with flavor. KFC's new Original Recipe Tenders are not like other
chicken tenders – they are double hand-breaded, using KFC's
legendary secret blend of 11 herbs and spices and fried to golden
perfection.
At an incredible value, for just $5 customers can get an Original Recipe Tenders
Box with three KFC Original Recipe Tenders, Secret Recipe Fries and
two of KFC's signature sauces:
- NEW Comeback Sauce: A creamy, zesty,
craveable sauce that pairs perfectly with our world-famous Original
Recipe fried chicken. So delicious you will want to come back for
more!
- Sticky Chicky: A balanced combination of sweet and tangy
flavors including pineapple, garlic, vinegar and chili. If you love
the taste of sweet and sour, you're going to love this.
- KFC® Sauce: A smoky blend of tangy and sweet flavors,
offering the perfect complement to your fried chicken
favorites.
A bold tender deserves a bold introduction. To stake its claim
in the tenders game, KFC released a new ad campaign with an
over-the-top, satirical take on the ongoing "battles" in the
fast-food industry – from chicken sandwiches, to sauces, to value
and now to tenders. Competitors better suit up.
Why choose "Louisiana herbs and
seasonings" when you can get the iconic KFC Original (secret)
Recipe of 11 herbs and spices (one of the most protected trade
secrets in the world)? Why settle for one signature sauce, when you
can pick from three (and get two of them in your $5 Tenders Box)? You can get your KFC Original
Recipe Tenders on Sunday, too.
KFC is also taking the battle right to the doorsteps of the
competition by surprising and delighting lucky onlookers with free
Original Recipe Tenders on Thursday, Oct.
17 in carefully selected cities (wink, wink): Baton Rouge, New
Orleans and Atlanta (while
supplies last).
"We know consumers crave bold flavor and chicken tenders are a
familiar favorite – that's why we're proudly proclaiming the
deliciousness of our new tenders seasoned with our secret recipe of
11 herbs & spices. Nothing hits like the unmatched flavor of
KFC's Original Recipe," said Catherine
Tan-Gillespie, Chief Marketing Officer and Chief Development
Officer, KFC U.S. "And with an unbeatable $5 deal, we think you'll agree our new tenders
are poised to win the chicken tender battle."
No meal is complete without something sweet: introducing new
Cherry Pie Poppers – warm cherry pie filling wrapped in a buttery
and flaky crust – and Cranberry Lemonade, the perfect fruity and
tart drink to refresh the taste buds while enjoying new KFC
Original Recipe Tenders.**
KFC is also offering more new deals featuring the victorious new
Original Recipe Tenders:
- Tenders + Nuggets Family Meal Deal for $24.99: Available exclusively on KFC.com and on
the KFC app***
- 13 Days of Daily Deals from Saturday, Oct. 19 through Thursday, Oct. 31: The thirteen days of deals
will give KFC Rewards members an exclusive opportunity to get
scary-good deals on KFC favorites in the leadup to Halloween,
including the new Original Recipe® Tenders, Secret Recipe Fries and
more. Sign up for KFC Rewards to get the daily deal drop in the KFC
app and earn points to unlock FREE KFC.****
Customers can order the new KFC Original Recipe Tenders in
restaurants, on KFC.com or on the KFC app. Order online for
delivery or Quick Pick-Up, skipping the line and grabbing your
order on KFC's dedicated Quick Pick-Up shelf.
*Prices and participation may vary. Prices higher in AK, HI,
CA and third-party ordering websites. Tax, tip and fees extra.
Offer includes 3 pc tenders, ind. fry, and 2
sauces.
**Prices and participation may
vary.
***Only available on KFC.com or the KFC app for
participating stores. Prices higher in AK, HI, CA. Tax, tip and
fees extra. Offer includes 6pc tenders, 12pc nuggets, 2 large
sides, 4 biscuits and 6 sauces.
****KFC Rewards program
only available with online orders at participating KFC restaurants
within the 50 U.S. states. Account creation required.
About KFC
KFC Corporation, based in Louisville, Ky., has been serving up
Finger Lickin' Good Original Recipe® fried chicken
since 1952, including chicken on the bone, nuggets and tenders.
Beyond the top secret 11 herbs & spices, KFC specialties
include the KFC Chicken Sandwich, Extra
Crispy™ chicken, KFC Famous Bowls®, Pot
Pies, Secret Recipe Fries, biscuits and
homestyle sides. There are over 30,000 KFC restaurants
in nearly 150 countries and territories around
the world. KFC Corporation is a subsidiary of Yum!
Brands, Inc., Louisville, Ky. (NYSE: YUM).
For more information, visit www.kfc.com. Follow KFC
on Facebook, Twitter, Instagram and TikTok.
Media Contact:
Lauren
Leger
lauren.leger@yum.com
502-874-8100
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SOURCE Kentucky Fried Chicken