IHOP® Announces Nationwide Community Platform, Stacking Up Joy, Designed to Bring People Together
February 01 2024 - 8:00AM
Business Wire
This February, Actress and Loyal IHOP Guest
Xochitl Gomez Joins IHOP’s Month of Giving and Annual National
Pancake Day Returning on February 13
Today, IHOP® announced the launch of Stacking Up Joy, a
nationwide platform designed to bring people together in the
communities its restaurants serve. Giving back to others on a
national and local scale is part of IHOP's 65-year-old heritage,
from supporting people experiencing food insecurity to the many
individual franchise efforts in supporting smiles. IHOP’s Stacking
Up Joy is a brand-wide effort sustained at every level of the
business.
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Actress and Loyal IHOP Guest Xochitl
Gomez Joins IHOP’s Month of Giving and Annual National Pancake Day
Returning on February 13. (Photo: Business Wire)
To kick-off the Stacking Up Joy program, IHOP is partnering with
Feeding America® for a Month of Giving campaign that addresses food
insecurity in local communities across the United States. Guests
will be invited to add $1, $2, $3 or more onto their checks in
restaurant or when ordering online. For every $1 donated to the
campaign during the entire month of February, 10 meals* will be
provided to people facing hunger.
“At IHOP, we’re focused on serving our communities great food
and value. Our restaurants and franchisees are integral parts of
their local communities, serving up joy through their favorite IHOP
menu items or helping them access the food they need to achieve
long-term food security,” said Kieran Donahue, Chief Marketing
Officer, IHOP. “Our purpose of spreading more joy to more guests in
our communities is why establishing a program like Stacking Up Joy
is a natural fit for us, as we support families facing hunger
around the country.”
Actress Xochitl Gomez is helping bring attention to IHOP’s Month
of Giving and the brand’s annual National Pancake Day celebration
on February 13, where every guest who dines in-restaurant between 7
am – 7 pm will receive a free Short Stack of Buttermilk
Pancakes.**
“I am excited to work with IHOP this month for their Month of
Giving campaign and in celebration of the best day of the year,
National Pancake Day,” said Gomez. “Growing up, I’ve always enjoyed
dining with my family and friends at IHOP. IHOP’s Month of Giving
campaign is the perfect combination of eating at my favorite
restaurant, giving back to the community, and leaving with a smile
and full heart.”
As a pillar of the Stacking Up Joy platform, IHOP's Feeding
America initiative will fight hunger in local communities and
support the organization’s efforts of advocating for policies that
create long-term solutions to food insecurity. The Stacking Up Joy
platform will continue to support other moments throughout the year
where IHOP team members, franchisees, and guests will have the
opportunity to make an impact where they live and spread more joy
through community efforts and partnerships with local
organizations.
“Millions of people are working hard every day to provide for
themselves and their families, yet nearly 1 in 7 people in the U.S.
are unable to access the food they need to thrive,” said Lauren
Biedron, Senior Vice President of Corporate Partnerships at Feeding
America. “Tackling food insecurity is not something we can do
alone, and we are thrilled to have partners like IHOP join us in
the movement to end hunger – to directly support our communities
and nourish futures.”
For more information on IHOP’s Stacking Up Joy platform or to
find the nearest restaurant, please visit IHOP.com.
*From February 1 – 29, 2024, guests will have the opportunity to
donate to Feeding America on their checks and through IHOP.com. $1
helps provide at least 10 meals secured by Feeding America on
behalf of local partner food banks.
**Free pancakes on February 13 are limited to one short stack,
three buttermilk pancakes, per guest and available during the
promotional hours of 7am – 7pm in participating IHOP restaurants
nationwide. Short stack is $1 donation in New York and New
Jersey.
ABOUT INTERNATIONAL HOUSE OF PANCAKES, LLC
For more than 65 years, IHOP has been a leader, innovator and
expert in all things breakfast, lunch and dinner. The chain offers
65 different signature, fresh, made-to-order breakfast options, a
wide selection of popular lunch and dinner items, including
Ultimate Steakburgers, Hand Crafted Melts, Burritos & Bowls and
more. IHOP restaurants offer guests an affordable, everyday dining
experience with warm and friendly service. As of September 30,
2023, there are 1,794 IHOP restaurants around the world, including
restaurants in all 50 states, two U.S. territories and 13 countries
outside the United States. IHOP restaurants are franchised by
affiliates of Pasadena, Calif.-based Dine Brands Global, Inc.
(NYSE: DIN).
ABOUT FEEDING AMERICA
Feeding America is committed to an America where no one is
hungry. We support tens of millions of people who experience food
insecurity to get the food and resources they say they need to
thrive as part of a nationwide network of food banks, statewide
food bank associations, food pantries and meal programs. We also
invest in innovative solutions to increase equitable access to
nutritious food, advocate for legislation that improves food
security and work to address factors that impact food security,
such as health, cost of living and employment. We partner with
people experiencing food insecurity, policymakers, organizations,
and supporters, united with them in a movement to end hunger. Visit
FeedingAmerica.org to learn more.
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IHOP Communications Media@IHOP.com
Abby Hoffman DeVries Global on behalf of IHOP
Ahoffman@devriesglobal.com
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