Tortola, BVI, July 25th, 2024,
Chainwire
The Tanssi appchain infrastructure
protocol has announced a significant collaboration with
Grupo Flow, one of Brazil’s
largest media ecosystems, boasting over 23 million subscribers
across multiple platforms. As Grupo Flow transitions into the
blockchain space with the creation of Flow Chain, this
collaboration signifies a milestone. Tanssi will facilitate this
move, not only bringing Grupo Flow's vast community into the
blockchain realm but also connecting them with Polkadot’s vibrant
and interoperable ecosystem. This strategic integration ensures a
robust, scalable infrastructure that will enhance user engagement,
expand Grupo Flow's audience reach, and open new monetization
opportunities for content creators within the Flow Chain platform,
leveraging both existing community strengths and new blockchain
capabilities.
"The possibilities and connections with our audience
through our own chain are very exciting. We are thrilled to have a
trusted partner to guide us on this journey. Now it's time to head
to the lab, study the path and roadmap, and look forward to seeing
the first features in our ecosystem,” said Andre Gaigher, CCO at
Group Flow.
Grupo Flow Transitions to Blockchain, Setting a New
Standard for the Digital Media Industry
Grupo Flow is a leading digital media ecosystem in Brazil, known
for its vast reach and influence in the creator economy. With
diverse ventures including creative hubs, software development, and
audiovisual production, Grupo Flow has solidified its position as a
key player in the Brazilian media landscape. Their platforms, such
as the highly popular Flow Podcast, attract millions of followers
and listeners, collectively achieving over 73 million views per
month and amassing more than 23 million followers. As Grupo Flow
transitions into the Polkadot blockchain space with Tanssi, they
aim to enhance digital engagement, handle large-scale interactions,
and seamlessly integrate advanced technology, all while maintaining
their commitment to delivering an excellent user experience. This
collaboration will help them strengthen their audience and tap into
a new community of blockchain users, further enhancing their
digital media ecosystem.
Tanssi & Grupo Flow: Unlocking Blockchain Potential
for Digital Media Transformation
Tanssi’s advanced blockchain infrastructure is crucial in
facilitating Grupo Flow’s seamless transition to the blockchain
space. Grupo Flow will launch its own application blockchain, Flow
Chain, offering a dedicated and customizable environment tailored
to their needs. This collaboration will enhance digital engagement
through tokenized interactions and decentralized governance,
allowing users to participate in content decisions, access
exclusive events, and earn rewards. Tanssi’s scalable
infrastructure will handle high volumes of transactions, ensuring
efficient processing and maintaining a seamless user experience for
Grupo Flow’s large and active community.
By integrating with Polkadot’s interoperable ecosystem, Flow
Chain will access a network of interconnected blockchains and
leverage technologies like Moonbeam Routed Liquidity to expand into
ecosystems such as Ethereum and Avalanche. This ensures robust
security, consistent performance, and extensive growth
opportunities. Tanssi's infrastructure reduces transaction costs
and opens up new revenue streams through staking rewards and
tokenized assets. This strategic collaboration not only supports
Grupo Flow’s transition to blockchain but also sets a new benchmark
in the digital media industry by enhancing scalability, security,
and user engagement.
Looking Forward: Grupo Flow's Next Steps with
Tanssi
Grupo Flow is set to revolutionize the digital media landscape
with the launch of Flow Houses, inspired by Soho Houses, known for
their exclusive memberships and luxurious amenities. This platform
will offer unique, tokenized access to high-end venues and events
through blockchain technology, showcasing Grupo Flow's commitment
to pioneering new experiences in the media sector. The upcoming
launch of Grupo Flow on Tanssi Mainnet later this year marks one of
the largest blockchain integrations by an online media group in
Brazil, leveraging the scalability and efficiency of Tanssi's
infrastructure and benefiting from Polkadot's interoperable
ecosystem. For those interested in expanding their project to the
blockchain space, Tanssi offers a straightforward, code-free
application chain deployment platform. Explore and launch your
project today at apps.tanssi.network.
About Tanssi Network
Tanssi’s appchain infrastructure protocol is designed to
simplify and accelerate the deployment of appchains. By connecting
a chain to Tanssi, it is instantly transformed into a modular
appchain. This transition grants access to a developer-friendly and
permissionless environment, fully stocked with all essential
infrastructural components to run a chain right out of the box. Key
features include a shared and decentralized network of block
producers, ensuring robust security and data retrievability,
alongside seamless integrations with vital tools like bridges,
wallets, block explorers, RPC endpoints, indexers, oracles, and
more. As a result, appchains can be deployed in just minutes—a
significant improvement over the typical months-long process. Learn
more at tanssi.network.
About Grupo Flow
Grupo Flow operates as a comprehensive media ecosystem, focusing
on the creator economy with ventures in technology, content, media,
production, and advertising. Central to the group is Estudios Flow,
a creative hub housing over 30 creators dedicated to fostering
dialogue, plurality, and transparency. Producing over 70 hours of
content weekly across various formats and niches, Estudios Flow
aims to build community ties nationwide. The ecosystem also
includes Flow S.A., Flow Games, Flow News, Flow Sport Club, Venus,
Ciência Sem Fim, Amplifica, the digital agency Golden Pill,
software house WolfVision, and Flow Labs, specializing in
audiovisual productions. The initiative traces back to the
influential Flow, launched by Igor Coelho, a trailblazer in
Brazil’s videocast arena. Learn more at linkedin.com/company/flow-grupo.
Contact
CMO
Katherine Quilca
Barcelli
Moondance
Labs
kathy@moondancelabs.com