Long-time regional insurance carrier engages
more agency partners and policyholders, leverages engagement data
to drive enhanced digital experiences
FFVA Mutual, a southeast regional insurance carrier specializing
in workers’ compensation since 1956, uses ON24 (NYSE: ONTF) to
scale digital experiences to a larger number of agency partners and
corporate policyholders. The ON24 Digital Experience Platform helps
FFVA Mutual improve digital engagement with hundreds of
stakeholders to build stronger audience relationships. With ON24,
FFVA Mutual enabled nearly 50% more insurance agency partners and
31% more policyholders with online safety training compared to
their previous webinar tool.
“ON24 gave us the flexibility and scale we needed to deliver
customized digital experiences and engage more stakeholders,” said
Angelique Greven, digital marketing manager at FFVA Mutual.
“Engagement data and insights from ON24 is key to continually
improving digital experiences and supporting the growing number of
partners and policyholders across our business.”
Engaging insurance partners is an important part of FFVA
Mutual’s business. And the company works with policyholders, or
employers, to insure their businesses, supporting them with safety
guidance and training programs, as well as responsive claim
handling.
ON24 Webcast Elite helps FFVA Mutual reach more people and
deliver an engaging, data-driven education program to better
support partners and policyholders. FFVA Mutual quickly and easily
offers on-demand viewings so people attend whenever and wherever
they want, helping the carrier to continue driving engagement and
participation after the live event.
With ON24 Intelligence, FFVA Mutual gets real-time feedback to
continuously analyze partner engagement and improve their program.
For each digital experience, first-person engagement data and
insights are seamlessly integrated with Salesforce CRM so marketing
and sales teams have visibility into registrants, attendees, and
on-demand views, as well as how agents and policyholders are
engaging during digital experiences.
“Digital engagement is reshaping insurance, an industry built on
trust and creating long-lasting relationships,” said Steve Daheb,
CMO at ON24. “FFVA Mutual is leading the way in delivering
compelling digital experiences using ON24 to create more meaningful
connections and better support their many partners and
policyholders.”
The ON24 Digital Experience Platform includes ON24 Webcast
Elite, ON24 Engagement Hub, ON24 Target, ON24 Virtual Conference,
ON24 Intelligence, and ON24 Connect. Companies can deliver digital
experiences that create deep engagement, first-person data, and
AI-driven personalization, as well as seamlessly integrate audience
insights with marketing automation, CRM, and collaboration
systems.
To learn more about how FFVA Mutual increased reach and created
stronger audience insights with ON24’s Digital Experience Platform,
read the case study at ON24.com/FFVAMutual.
About FFVA Mutual
FFVA Mutual is a Florida-based regional insurance carrier
specializing in workers’ compensation solutions since 1956. Rated
A- (Excellent), FSC VIII by A.M. Best, the company insures a
variety of industries and writes business in ten states (AL, FL,
GA, IN, KY, MS, NC, SC, TN, and VA). More information about FFVA
Mutual is available at https://www.ffvamutual.com/ and on Facebook,
LinkedIn, and Twitter.
About ON24
ON24 provides a leading cloud-based digital experience platform
that makes it easy to create, scale, and personalize engaging
experiences to drive measurable business growth. Today, we are
helping over 2,000 companies worldwide, including 3 of the 5
largest global technology companies, 4 of the 5 largest US banks, 3
of the 5 largest global healthcare companies, and 3 of the 5
largest global industrial manufacturing companies, convert millions
of prospects to buyers. Through interactive webinars, virtual
events, and always-on multimedia experiences, ON24 provides a
system of engagement, powered by AI, which enables businesses to
scale engagement, conversions, and pipeline to drive revenue
growth. The ON24 platform supports an average of 4 million
professionals a month totaling over 2.5 billion engagement minutes
per year. ON24 is headquartered in San Francisco with global
offices in North America, EMEA, and APAC. For more information,
visit www.ON24.com.
Forward-Looking Statements
This document contains “forward-looking statements” under
applicable securities laws. In some cases, such statements can be
identified by words such as: “expect,” “convert,” “believe,”
“plan,” “future,” “may,” “should,” “will,” and similar references
to future periods. Forward-looking statements include express or
implied statements regarding our ability to achieve our business
strategies, growth, or other future events or conditions. Such
statements are based on our current beliefs, expectations, and
assumptions about future events or conditions, which are subject to
inherent risks and uncertainties, including the risks and
uncertainties discussed in the filings we make from time to time
with the Securities and Exchange Commission. Actual results may
differ materially from those indicated in forward-looking
statements, and you should not place undue reliance on them. All
statements herein are based only on information currently available
to us and speak only as of the date hereof. Except as required by
law, we undertake no obligation to update any such statement.
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version on businesswire.com: https://www.businesswire.com/news/home/20210517005111/en/
Media Contact: Roger Villareal press@on24.com
Investor Contact: Maili Bergman
investorrelations@on24.com
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