The Fascinating Story of Puration Inc (OTCMKTS: PURA)
October 03 2018 - 12:26PM
InvestorsHub NewsWire
BY CARRIE
RIVERS ON OCTOBER 2, 2018 MEDIA & TECHNOLOGY, MICRO CAP INSIDER, SMALL CAPS
Puration Inc (OTCMKTS:
PURA) has caught fire in recent weeks as the CBD craze
continues. The stock more than doubled last week alone and has
quickly attracted a fast growing shareholder base which has
transformed PURA into one of the top most traded stocks on the
entire OTCBB.
PURA is at the right place at the right time with cannabis
stocks on fire and CBD stocks getting a boost after reports
Coca-Cola is monitoring the nascent industry and is interested in
drinks infused with CBD. With a rising number of various CBD
products available in mainstream markets, consumers are spending
more on CBD products than ever before. The Brightfield Group
estimates the space will top $22 billion within the next 4 years,
making it one of the more enticing spaces from an opportunity
standpoint.
Puration Inc (OTCMKTS:
PURA) started off as as water purification Company before
acquiring a patented cannabis extraction process. Initially focused
on establishing itself as a supplier of the highest quality
cannabis extract available PURA got into the booming CBD market and
the rest is history.
Puration launched the EVERx CBD Infused Sports Waters in the
spring of 2017 at Arnold Schwarzenegger’s Arnold Sports Festival.
EVERx has since become the leading CBD infused beverage in the
sports nutrition market place. The company’s sales grew 600% in the
first year after the launch of EVERx. Kiwi Strawberry and Lemon
Lime flavors are now available in addition to the Original EVERx
CBD Infused Sports Water.
EVERx has more than twice the CBD of most CBD infused waters on
the market. A proprietary technology enables EVERx to suspend
more CBD than its competitors and still have a crystal-clear
appearance and a refreshing taste. The company has recently
initiated a package redesign after extensive market testing of a
new logo design. Consumer demand for CBD infused beverages is
growing and Puration is likewise receiving inquiries from a broader
array of retail outlets. The package redesign is the first
step of a comprehensive marketing plan to dramatically increase
EVERx sales over the next 24 months.
Sales have been growing fast; last month PURA posted its 2018 Q2
financial report showing a 594% increase in revenue compared to the
same period last year. The company posted a $194k profit compared
to a $100k loss for the same period last year.
Building on Puration’s success with the introduction of its
EVERx CBD Infused Sports Water, Puration is reorganizing to
concentrate its efforts on the cannabis beverage industry.
The plan to concentrate on the cannabis beverage industry has been
validated by global alcohol giant Constellation Brands’ (Corona
Beer, among others) recent $4 billion investment in Canopy
Growth.
Puration launched an initiative to introduce a new THC infused
beverage in Canada in conjunction with Canada’s nationwide
legalization of recreational marijuana schedule to go into effect
on October 17th. A formula for the beverage called THC Savor has
already been developed and a distribution plan is already being
built through Puration’s recent acquisition of a Canadian cannabis
business earlier this year. Puration is implementing an acquisition
campaign targeting other cannabis beverage operations as part of an
overall strategy to accelerate an expansion of the company’s
portfolio of cannabis beverage brands. The first cannabis beverage
acquisition is well underway and could be completed before the end
of 2018. Led by real estate developer Brian Shibley, PURA entrance
into the cannabis sector was founded on a patented cannabis
extraction process.
Last month PURA announced it will spin-off its cannabis
cultivation business. The prospective “spinoff” will be affected by
selling the cannabis cultivation business to Nouveau Life
Pharmaceuticals, Inc., (USOTC:
NOUV)
Under the terms of the LOI, Nouveau Life Pharmaceuticals, Inc.,
(USOTC:
NOUV) will issue PURA a $1.2 million convertible note in
exchange for the cannabis cultivation company. After a
planned recapitalization of NOUV, according to the terms of the
LOI, the $1.2 million note will be converted to common stock. Then,
further to the terms of the LOI, the converted common stock of NOUV
will be issued in a dividend distribution to the shareholders of
PURA. The spinoff transaction is structured whereby PURA
shareholders are to receive one share of NOUV for every five shares
of PURA stock that they hold. Puration later amended the date of
the spin-off to Thursday, the 4th of October.
Currently trading at a $24 million market
valuation PURA has $150k in the treasury, rising debt
and fast growing sales recently reporting a 594% increase in
revenue compared to the same period last year. PURA is an exciting
story developing in small caps; the Company’s EVERx CBD Infused
Sports Waters is the leading CBD infused beverage in the sports
nutrition market place and the CBD market is booming. PURA has
quickly developed a loyal shareholder base that swears this one
goes higher. We will be updating on PURA when more
details emerge so make sure you are subscribed to Microcapdaily so
you know what’s going on with PURA.
Disclosure: we hold no position in PURA either long or short and we
have not been compensated for this article.
Original Publicaiton: https://www.microcapdaily.com/the-fascinating-story-of-puration-inc-otcmkts-pura/121880/
Nouveau Life Pharmaceuti... (PK) (USOTC:NOUV)
Historical Stock Chart
From Aug 2024 to Sep 2024
Nouveau Life Pharmaceuti... (PK) (USOTC:NOUV)
Historical Stock Chart
From Sep 2023 to Sep 2024