Truli Inks Deal With YuMe, a Leading Provider of Digital Video Brand Advertising Solutions
May 09 2013 - 8:30AM
Marketwired
Truli Media Group, Inc. (OTCQB: TRLI), parent company of Truli, a
global faith-based & family friendly media content platform and
social community hub, today announced that it has signed an
agreement with YuMe, a leading independent provider of digital
video brand advertising solutions.
"YuMe delivers intelligent digital video advertising solutions
across multiple screens for major brands, and we are very excited
to work with them now on further monetizing Truli's growing video
and app inventory," said Michael Jay Solomon, Founder, Chairman and
CEO of Truli. "Additionally, YuMe's multi-screen compatibility --
across computers, tablets, mobile devices and connected TVs -- is
right in line with our goal of providing the most intuitive and
robust offering for our users."
"We're looking forward to maximizing Truli's monetization
through our SDK technology while supporting their progress with our
highly experienced and knowledgeable team," said Bryan Everett, EVP
of Business Development at YuMe. "YuMe's video platform has much to
offer Truli and we're excited to get started."
About YuMe
YuMe is a leading independent provider of digital video brand
advertising solutions. Its proprietary data-science driven
technologies and large audience footprint drive inventory
monetization and enable advertisers to reach targeted, brand
receptive audiences across a wide range of Internet-connected
devices. Designed to serve the specific needs of brand advertising,
YuMe's technology platform simplifies the complexities associated
with delivering effective digital video advertising campaigns in
today's highly-fragmented market. YuMe is a privately held company
headquartered in Redwood City, CA with European headquarters in
London and eight additional offices worldwide. The company is
backed by Accel Partners, BV Capital, DAG Ventures, Intel Capital,
Khosla Ventures, Menlo Ventures, Samsung Ventures, Translink
Capital and WestSummit Capital. For more information, visit
YuMe.com, follow @YuMeVideo and like YuMe on Facebook.
YuMe is a trademark of YuMe. All other brands, products or
service names are or may be trademarks or service marks of their
respective owners.
About Truli
Truli offers a unique distribution platform focused on Christian
and family-friendly content that is free for users to view,
interact and engage with on any mobile apparatus such as tablets,
phones, smart TV, etc. Truli is free for ministries as many
additional sermons are delivered weekly, as well as music videos,
film/television content, sports, comedy and educational material.
Truli offers a single platform that is flexible and easy to access
to connect users, enabling the delivery of relevant and family
content to the Evangelical community market of 100+ million people
in the U.S. (and 700+ million outside the U.S.) representing $4.3
billion of annual gross industry sales in the U.S. alone.
Safe Harbor Statement
This news release contains statements that involve expectations,
plans or intentions (such as those relating to future business or
financial results, new features or services, or management
strategies) and other factors discussed from time to time in the
Company's Securities and Exchange Commission filings. These
statements are forward-looking and are subject to risks and
uncertainties, so actual results may vary materially. You can
identify these forward-looking statements by words such as "may,"
"should," "expect," "anticipate," "believe," "estimate," "intend,"
"plan" and other similar expressions. Our actual results could
differ materially from those anticipated in these forward-looking
statements as a result of certain factors not within the control of
the company. The company cautions readers not to place undue
reliance on any such forward-looking statements, which speak only
as of the date made. The company disclaims any obligation
subsequently to revise any forward-looking statements to reflect
events or circumstances after the date of such statements or to
reflect the occurrence of anticipated or unanticipated events.
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Contact: Truli Investor Relations Chuck Arnold
386.409.0200 Email Contact
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