A Simple, Nature-Inspired Breath of Fresh Air, New Febreze One is a Two-in-One Odor Elimination Innovation That Doesn’t Stink
March 01 2017 - 7:00AM
Business Wire
Febreze Introduces the First and Only Air
Freshener Spray That Provides a Light Mist in a Refillable Package,
Helping Americans Everywhere Breathe Easier
Life is full of the scents we love. Fresh cut flowers, home
cooked meals, and even the familiar smell of your childhood
bedroom. But for every pleasant parfum that graces your home,
there’s an unpleasant odor lingering nearby. The kale chips you
left in the oven a bit too long, the stench of your beloved pup
after a run in the park, and possibly worst of all, your high-end
but super sweaty yoga mat rolled up in the hall and left out for
your entire family to inhale.
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Celebrity chef and wellness journalist
Candice Kumai celebrates the launch of Febreze ONE at a cooking
demonstration inspired by and incorporating the product's
single-note scents, Bamboo, Orchid and Mandarin, Tuesday, Feb. 28,
2017, in New York. Febreze ONE's two-in-one formula gently cleans
away odors from both the air and fabric with no heavy perfumes, no
aerosols and no dyes. (Photo by Diane Bondareff/Invision for
Febreze/AP Images)
Thankfully, new Febreze ONE is here with its unique two-in-one
formula that gently cleans away odors in the air and on fabrics
with nature-inspired, simple ingredients and a light fragrance.
Containing Febreze’s new OdorClear™ technology, Febreze ONE
includes the same odor elimination power as other Febreze products,
with specific product attributes that include:
- First of its kind air freshener that
contains no aerosols enabling no dyes and no heavy perfumes
- First and only air freshener spray that
provides a light mist in a refillable package
- A unique two-in-one formula that gently
cleans away odors in the air and on fabrics
By also leveraging Flairosol sprayer technology, Febreze ONE
produces an ultra-fine mist without the use of aerosols, leaving
behind nothing but a light, fresh, simple scent.
To celebrate the launch of New Febreze ONE, Candice Kumai,
celebrity chef, wellness journalist and five-time best-selling
author led a group of attendees through a cooking demonstration
today at Home Studios in NYC. Her recipes were a series of quick,
healthy dishes for those who want to simplify life, incorporating
creative elements from the single-note, inspired-by-nature scents
of New Febreze ONE: Bamboo, Orchid and Mandarin.
“Who doesn’t want to simplify life a little?” said Candice
Kumai. “Febreze ONE is an easy way to clean away odors in the air
and on fabrics with one simple step! I use it to freshen up my
kitchen and living room area. When throwing dinner parties, before
guests arrive, it makes my life easy, clean and refreshed!”
For a simplified clean with the same great odor elimination you
trust, try new Febreze ONE. For more information regarding Febreze
ONE and other Febreze product offerings, please visit
Febreze.com.
About Febreze®
In 1998, Procter & Gamble (P&G) gave households a breath
of fresh air with the launch of Febreze®, known today as the
preeminent brand for providing a fresh, clean scent and eliminating
odors from fabrics and the air.
Febreze® boasts a line of products with freshness capabilities
that range from ridding of pet odors and tackling sweat stink to
decorating the home with scent and freshening on the go. Febreze®
continues to be one of the fastest growing brands in P&G’s
portfolio of household brands and bring innovative products to
market. Fresh air is an essential and basic human right, and that
the air we breathe can give us “fresh starts.”
About Procter & Gamble
P&G serves consumers around the world with one of the
strongest portfolios of trusted, quality, leadership brands,
including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®,
Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head &
Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®,
Tide®, Vicks®, and Whisper®. The P&G community includes
operations in approximately 70 countries worldwide. Please
visit http://www.pg.com for the latest news and
information about P&G and its brands.
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version on businesswire.com: http://www.businesswire.com/news/home/20170301005553/en/
MEDIA:Citizen RelationsBecky Harding
(US)212-613-4914rebecca.harding@citizenrelations.com
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