Harrow Partners with Asembia to Enhance Provider and Patient Experience Through Nationwide Digital Services and Hub Support for Harrow’s Branded Eyecare Products
November 07 2024 - 7:00AM
Business Wire
Harrow (Nasdaq: HROW), a leading North American eyecare
pharmaceutical company, today announced the nationwide launch of a
new digital patient access solution in collaboration with Asembia,
a leading provider of specialty pharmacy and patient support hub
services. This multi-year exclusive partnership is designed to
expand access to Harrow’s ophthalmic branded products, including
FLAREX®, ILEVRO®, MAXIDEX®, MAXITROL®, NATACYN®, NEVANAC®,
TOBRADEX® ST, VERKAZIA®, VEVYE®, VIGAMOX®, and ZERVIATE®, by
simplifying the prescribing process for eyecare professionals and
improving both accessibility and affordability for patients.
ASPN Pharmacies is Asembia’s non-dispensing pharmacy,
specializing in patient support services. Utilizing leading-edge
technology, ASPN collaborates with prescribers, patients, and
payers to streamline the prescription process, ensuring rapid
delivery through the patient’s preferred pharmacy and an
exceptional patient experience.
Mark L. Baum, Chairman and Chief Executive Officer of Harrow,
commented, “Our partnership with Asembia, leveraging ASPN, removes
barriers to access and affordability for our branded eyecare
products. By streamlining the entire patient journey – from
prescription intake and benefits verification to prior
authorization, co-pay support, and patient assistance program
eligibility – we’re making it easier for patients to access
critical eyecare medications. ASPN’s advanced support centers
enable providers to seamlessly submit prescriptions through their
EHR/EMR systems, while ASPN handles the rest, including automating
the refill process. Going forward, patients should be able to start
their prescription therapies faster, at the lowest possible
out-of-pocket cost, while also managing their refill process,
ultimately driving greater compliance and better health
outcomes.”
Asembia Chief Executive Officer Lawrence Irene, added, “We are
thrilled to provide Harrow’s market-leading ophthalmic formulary as
our latest offering in the prescription ophthalmology category.
From the outset, we recognized that Harrow’s innovative and
high-quality products set the standard in eyecare. By partnering
with Harrow, we’re able to enhance access to essential treatments,
making them more accessible and affordable for patients, especially
those who may have faced challenges through other channels. Our
advanced patient and provider portal enhances this experience by
providing complete transparency and support from prescription
initiation to final delivery, empowering patients and providers
every step of the way.”
How to Order Harrow Products Using ASPN
Healthcare providers can select ASPN Pharmacies directly from
the dropdown menu in their EHR/EMR platforms or place orders
directly through the ASPN provider portal. The ASPN provider portal
enables physicians to order multiple Harrow branded products in a
single order, simplifying the process.
About Harrow
Harrow, Inc. (Nasdaq: HROW) is a leading eyecare pharmaceutical
company engaged in the discovery, development, and
commercialization of innovative ophthalmic pharmaceutical products
for the North American market. Harrow helps eyecare professionals
preserve the gift of sight by making its portfolio of prescription
and non-prescription pharmaceutical products accessible and
affordable to millions of patients each year.
Forward-Looking Statements
This press release contains “forward-looking statements” within
the meaning of the U.S. Private Securities Litigation Reform Act of
1995. Any statements in this release that are not historical facts
may be considered such “forward-looking statements.”
Forward-looking statements are based on management's current
expectations and are subject to risks and uncertainties which may
cause results to differ materially and adversely from the
statements contained herein. Some of the potential risks and
uncertainties that could cause actual results to differ from those
predicted include, among others, risks related to: liquidity or
results of operations; our ability to successfully implement our
business plan, develop and commercialize our products, product
candidates and proprietary formulations in a timely manner or at
all, identify and acquire additional products, manage our pharmacy
operations, service our debt, obtain financing necessary to operate
our business, recruit and retain qualified personnel, manage any
growth we may experience and successfully realize the benefits of
our previous acquisitions and any other acquisitions and
collaborative arrangements we may pursue; competition from
pharmaceutical companies, outsourcing facilities and pharmacies;
general economic and business conditions, including inflation and
supply chain challenges; regulatory and legal risks and
uncertainties related to our pharmacy operations and the pharmacy
and pharmaceutical business in general; physician interest in and
market acceptance of our current and any future formulations and
compounding pharmacies generally. These and additional risks and
uncertainties are more fully described in Harrow’s filings with the
Securities and Exchange Commission (SEC), including its Annual
Report on Form 10-K for the year ended December 31, 2023,
subsequent Quarterly Reports on Form 10-Q and other filings with
the SEC. Such documents may be read free of charge on the SEC's web
site at sec.gov. Undue reliance should not be placed on
forward-looking statements, which speak only as of the date they
are made. Except as required by law, Harrow undertakes no
obligation to update any forward-looking statements to reflect new
information, events, or circumstances after the date they are made,
or to reflect the occurrence of unanticipated events.
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version on businesswire.com: https://www.businesswire.com/news/home/20241107811777/en/
Investors Jamie Webb
Director of Communications and Investor Relations
jwebb@harrowinc.com 615-733-4737
Media Deb Holliday Holliday
Communications, Inc. deb@hollidaycommunications.net
412-877-4519
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