Groupon, Booksy Team Up to Make Booking Salon and Spa Appointments Easier, More Widely Available to Consumers
August 09 2021 - 8:32AM
Business Wire
- Integration enables beauty and wellness merchants to combine
booking and promotional capabilities on the Groupon platform
- Eligible Groupon merchants gain exclusive, free access to
Booksy’s suite of scheduling and business management tools
Experiences marketplace Groupon is partnering with Booksy, a
popular beauty and wellness appointments app, to make finding and
booking appointments with local salons, spas and other service
providers through Groupon even more convenient. The integration
between the two companies enables Booksy providers to easily
connect their existing bookable inventory with Groupon promotions
to provide a better experience for customers who want to look and
feel their best. The partnership is powered by the Groupon
Connect™ platform, which is a next-generation API platform that
enables leading booking, reservation and ticketing platforms to
connect seamlessly into the Groupon marketplace.
In addition to the Connect integration, Groupon and Booksy are
teaming up on an exclusive offer for active Groupon beauty and
wellness merchants. Eligible Groupon beauty and wellness
merchants will have FREE* access to Booksy’s suite of scheduling
and business management tools that enable them to accept 24/7
self-service bookings, manage their end-to-end operations and
more.
“Partnering with Booksy gives us the potential to grow bookable
inventory for one of Groupon’s most popular verticals, Beauty and
Wellness, as well as provides our merchants access to Booksy’s
suite of scheduling and business management tools to help them grow
their business,” said Groupon’s Chief Commercial Officer Brian
Fields. “We are relentlessly focused on improving the customer
experience at Groupon, and this exciting partnership will do just
that by giving our customers the ability to book more of their
favorite experiences directly on the Groupon platform, making the
customer journey from purchase to booking more seamless.”
In the second quarter, Groupon continued to see strong demand
for Beauty and Wellness experiences. Some of the most popular
trends included plastic surgery, botox and wrinkle injections, skin
care, laser hair removal, massages, facial care and dental
procedures, with the biggest gains in these categories coming from
warmer weather states such as Arizona, California, Florida and
Texas.
“We’re thrilled to join forces with Groupon to help make online
booking a marketplace standard among Groupon’s beauty and wellness
providers––enabling them to provide a better customer experience
and giving them more time back into their day to run their
business,” said Stefan Batory, Cofounder & CEO, Booksy. “Our
data shows that beauty and wellness providers can spend as much as
12 extra working days a year on average just trying to manage
bookings. Booksy helps solve those operational challenges and gives
entrepreneurs back their most valuable resource––time.”
The Groupon and Booksy partnership is currently live in the
United States. Merchants interested in getting more information
and/or registering for the promotion can contact Groupon at
bookingpartners@groupon.com.
Groupon is actively adding new partners through the Groupon
Connect™ platform. Partners who are interested in connecting with
Groupon, should visit https://www.groupon.com/developers or email
partners@groupon.com.
*Offer Details:
Eligible active Groupon Merchants get a six-month FREE
subscription to Booksy (including unlimited staff members) to
manage all of their customer bookings. After the initial six-month
promotional period, Groupon merchants can maintain the free Booksy
subscription by meeting a minimum of 10 Groupon Bookings per month.
Otherwise, the discounted monthly rate of $19.99 + $10 for each
staffer will apply. This promotion is only valid for active Groupon
merchants who are new to Booksy or whose Booksy subscription
expired on or before March 4, 2021.
About Groupon: Groupon (NASDAQ: GRPN) is an experiences
marketplace where consumers discover fun things to do and local
businesses thrive. For our customers, this means giving them an
amazing selection of experiences at great values. For our
merchants, this means making it easy for them to partner with
Groupon and reach millions of consumers around the world.
About Booksy: Booksy is the trusted marketplace
connecting service providers with their ideal customers - around
the globe. Professionals use Booksy to manage appointments, process
payments, engage with their customers, and grow their businesses.
Consumers choose Booksy to search for and book their favorite
services. To learn more, visit: https://booksy.com/en-us.
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version on businesswire.com: https://www.businesswire.com/news/home/20210809005399/en/
Groupon Nick Halliwell Press@groupon.com
Booksy Lauren Thacker lauren.thacker@booksy.com
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