Wayfair's virtual room styler and 3D imaging
tools enable Apple Vision Pro users to reimagine their living
spaces and experience the future of shopping in their home
BOSTON, Feb. 6, 2024
/PRNewswire/ -- Wayfair Inc. (NYSE:W), one of the world's
largest destinations for the home, today announced Decorify,
Wayfair's generative AI pilot application, is now available
on Apple Vision Pro. Using the app, users can quickly and
easily redesign their spaces in familiar and new styles, and
experience their new spaces in an immersive environment. The
Wayfair Decorify app is available in the visionOS App Store for Apple Vision Pro today.
With the Wayfair Decorify app on Apple Vision Pro, users have a
variety of options to see their spaces redesigned. They can upload
a photo of their space, take a photo of their space from the
device, or use one of the sample images provided by Decorify app.
Whether it be bohemian, mid-century modern, industrial, or more,
Decorify presents images of the customer's own room redesigned to
reflect the requested look and feel. Customers can browse various
room designs and purchase items of interest from Wayfair. View a
demo of the experience here.
Designed to take advantage of spatial computing, Decorify
enables users to view and select Wayfair items in 3D directly in
their spaces to see how they look and fit, giving shoppers
unmatched confidence in their purchases. All 3D items are at full
scale and anchor to the floor, so shoppers can see a variety of
life-size products in any room or space in their home.
"We constantly evaluate new and existing channels and
technologies to explore how we can improve the home shopping
experience for our customers," said Wayfair Chief Technology
Officer Fiona Tan. "Apple Vision Pro
represents an innovative new way for shoppers to style their rooms
and experience our catalog directly in their homes. We can't wait
to learn how our customers use Apple Vision Pro to explore their
spaces and find their perfect item."
Apple Vision Pro owners who use Wayfair Decorify can:
- Upload unlimited photos and delete them at any time
- Shop across a wide selection of the Wayfair catalog
directly from their reimagined virtual room
- Place and move accurate 3D virtual representations of items
they are interested in directly in their rooms
- Use new room filters including Pleasantly Peach and Valentine's
Day providing additional design inspiration
"We have long believed spatial computing is the next evolution
of computing where information is not bound by the 2D screen and
the space around you becomes an integral part of your experience,"
said Shrenik Sadalgi, director of research and development at
Wayfair. "We're excited to continue our journey exploring and
defining new techniques, interfaces, and paradigms in the spatial
computing era. With Wayfair Decorify for visionOS, you can capture
a photo of your space, reimagine it as multiple spatial-designs,
and then make it a reality - all within seconds."
About Wayfair
Wayfair is the destination for all things home: helping
everyone, anywhere create their feeling of home. From expert
customer service to the development of tools that make the shopping
process easier, to carrying one of the widest and deepest
selections of items for every space, style, and budget, Wayfair
gives everyone the power to create spaces that are just right for
them.
The Wayfair family of brands includes:
- Wayfair: Everything home – for a space that's all
you.
- Joss & Main: The ultimate style edit for home.
- AllModern: All of modern, made simple.
- Birch Lane: A fresh take on the classics.
- Perigold: An undiscovered world of luxury design.
- Wayfair Professional: Just right for Pros.
Wayfair generated $12 billion in
net revenue for the twelve months ended September 30, 2023, and is headquartered in
Boston, Massachusetts with global
operations.
Wayfair Media Relations Contact:
Tara Lambropoulos
PR@Wayfair.com
Wayfair Investor Relations Contact:
James Lamb
IR@Wayfair.com
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SOURCE Wayfair Inc.