Reinvented to safely keep spectators in New
York City at home and families nationwide glued to their
televisions, the 94th edition of the iconic event ushers in the
holiday season with a televised celebration featuring giant
character balloons, animated floats, incredible street
performances, musical acts, and the one-and-only Santa Claus
Macy’s Thanksgiving Day Parade airs nationwide
on NBC and Telemundo on Thursday, November 26, 2020 from 9 a.m. –
Noon, in all time zones
The tradition continues, as the Macy’s Thanksgiving Day Parade®,
the nation’s grandest holiday spectacle returns to kick-off the
holiday season from 34th Street! On Thursday, November 26, the
time-honored phrase Let’s Have a Parade™ will cue the start of a
reimagined celebration that will safely bring the magic of this
cherished holiday tradition to television audiences nationwide. The
94th edition of Macy’s Parade will feature a mix of the event’s
traditional giant character balloons, animated floats, exciting
street performances and marching ensembles, musical acts, whimsical
clowns and the arrival of the one-and-only Santa Claus. Reinvented
to safely keep spectators in New York City at home and families
nationwide glued to their televisions, America’s premiere
Thanksgiving holiday celebration will air on NBC and Telemundo from
9 a.m. – Noon, in all time zones.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20201120005554/en/
THE WORLD-FAMOUS MACY’S THANKSGIVING DAY
PARADE® KICKS OFF THE HOLIDAY SEASON FOR MILLIONS OF TELEVISION
VIEWERS WATCHING SAFELY AT HOME (Graphic: Business Wire)
“For nearly 100 years the Macy’s Thanksgiving Day Parade has
served as a milestone celebration that brings joy to millions of
families nationwide and kicks off the holidays with unparalleled
spectacle,” said Susan Tercero, executive producer of Macy’s
Thanksgiving Day Parade. “Our safely reimagined broadcast will
continue that cherished tradition, as viewers nationwide celebrate
together bringing a much-needed sense of normalcy to our lives.”
She added, “Thanks to incredible partnerships with the city and
state of New York, as well as a host of agency partners and a
resilient team, together we will keep America entertained safely
from the comforts of home this year. While it will may look
different in execution, we invite everyone to tune in and
experience our incredible celebration on television featuring our
signature character balloons, dazzling animated floats, whimsical
clowns, world-class performances, and of course the arrival of
Santa Claus, who will once again herald the start of the holiday
season.”
A REIMAGINED NATIONAL SPECTACLE
The Macy’s Thanksgiving Day Parade is annually the nation’s most
anticipated holiday celebration. To safely bring the spectacle to
millions of viewers nationwide during this unprecedented time, the
annual production will forgo marching down the traditional 2.5-mile
route in Manhattan in order to avoid gathering large crowds.
Instead it will be reimagined over the course of several days as a
television-only event leading up to the live Thanksgiving Day
broadcast that will feature the breadth of its signature elements.
Broadcast nationally on NBC and Telemundo on Thursday, November 26,
the TODAY Show’s Savannah Guthrie, Hoda Kotb and Al Roker will host
the live three-hour telecast for NBC, with the Spanish language
simulcast on Telemundo hosted by Adamari López, Jessica Carrillo,
Rodner Figueroa and Nastassja Bolivar.
CELEBRATE AND GIVE BACK
Since its inception, the Macy’s Thanksgiving Day Parade has
served as a reflection of the finest of American popular culture.
From the best of music to the brightest lights on Broadway and
everything in between. The impact of this year’s pandemic related
cancellations on some of New York City’s most beloved arts,
entertainment and cultural events was a huge loss felt by both New
Yorkers and visitors alike who enjoy them annually as part of New
York City’s thriving and vibrant communities. To give the nation a
dose of the lost magic of some of these beloved events, this year’s
Macy’s Parade will feature a selection of performances representing
a sampling of the annual traditions that had to scale back, cancel
or indefinitely postpone their events or performances.
The best of Broadway will once again be featured in the Macy’s
Parade with performances from the casts of Ain’t Too Proud - The
Life and Times of The Temptations, Hamilton, Jagged Little Pill,
and Mean Girls. In addition, the show-stopping Radio City
Rockettes® will bring their signature magic to Herald Square.
Entertaining viewers nationwide with their signature flair will
be a special performance from the all-female samba drumline Fogo
Azul NYC along with Pulitzer Prize winning playwright and Mermaid
Queen Lynn Nottage and Dick Zigun representing the Coney Island USA
Mermaid Parade; Danza Fiesta representing the National Puerto Rican
Day Parade; The Lesbian & Gay Big Apple Corps Band representing
the NYC Pride March; the Sugarplum Fairy from George Balanchine’s
The Nutcracker® representing the New York City Ballet; the FDNY
Emerald Society Pipes and Drums representing the New York City St.
Patrick's Day Parade™; and a special performance entitled
CaribeFuturism featuring a collective of acts including partners
Pan in Motion, Batingua Arts, Sesame Flyers, and Kaisokah Moko
Jumbies with Carnival Queen Kay Mason representing the West Indian
American Day Carnival Association.
The fun doesn’t stop there with additional performances from The
Big Apple Circus, The NYPD Police Band, The West Point Marching
Band and the step skills of Zeta Phi Beta.
STARS ON PARADE
Setting the stage for entertainment on Thanksgiving Day will be
stars for everyone in the family to enjoy. Featuring a mix of
musical genres from Pop and R & B to Country and Latin music,
the Parade will be the ultimate television party destination this
November. Joining the festivities will be Lauren Alaina, Ally
Brooke, Sofia Carson, CNCO, Jimmy Fallon and The Roots (opening the
show), Karol G, Tori Kelly, Patti LaBelle, Miss America 2020
Camille Schrier, Matthew Morrison, the cast and Muppets of Sesame
Street®, Leslie Odom Jr., Keke Palmer, Dolly Parton (on behalf of
Cracker Barrel Old Country Store®), Pentatonix, Bebe Rexha, Jordin
Sparks, Sebastián Yatra, and Brett Young; with an extra special
appearance by the one-and-only Santa Claus.
Returning for a fourth year by popular demand, a special
presentation of the Macy’s Singing Christmas Tree will feature the
harmonious voices of 60 Macy’s colleagues who will join us from
their homes across the country coming together in a golden-voiced
chorus filled with the spirit of the holiday season.
INFLATABLE ICONS
Since 1927, when the Parade’s character balloons first joined
the revelry, the inflatables have become a signature element
featuring some of the world’s most beloved characters. Over time,
the inflatables have morphed from air-filled characters carried on
sticks to high-flying giants, balloonheads, hybrid inflatables with
vehicles inside (balloonicles) or tandem tricycles
(trycaloons).
New giants joining the line-up this year include The Boss Baby
by DreamWorks Animation’s “The Boss Baby: Family Business” and Red
Titan from “Ryan’s World” by Sunlight Entertainment and
pocket.watch. The newest balloon stars will take flight without the
traditional 80-100 handlers, instead employing an innovative,
specially rigged anchor tether framework of five specialty vehicles
field tested and approved by the relevant agencies in the City of
New York. Their Thanksgiving Day flights will be manned by a
smaller vehicle team helping to safely reduce the overall number of
people needed underneath each balloon.
Also making appearances on the national broadcast are giant
balloon favorites including Astronaut Snoopy by Peanuts Worldwide;
Diary of A Wimpy Kid® by Abrams Children’s Books; Sinclair Oil’s
DINO®; The Elf on the Shelf®; Chase from PAW Patrol® by Spin
Master® and Nickelodeon; Pikachu™ by the Pokémon Company
International; Pillsbury Doughboy™; Ronald McDonald®; SpongeBob
SquarePants & Gary by Nickelodeon; and DreamWorks Animation’s
Trolls.
The televised inflatable lineup also includes Sinclair Oil’s
Baby DINOs and the Go Bowling balloonicles, as well as Hugg, Bjorn,
Jojo and Fleck from Netflix’s “The Christmas Chronicles: Part Two,”
Love Flies Up to the Sky by Yayoi Kusama©, Universal Orlando
Resort’s The Nutcracker and Smokey Bear by the U.S.D.A. Forest
Service.
ANIMATED WONDERS
The Parade’s floating stages have morphed from simple creations
initially focused on nursery rhyme stories pulled by horses in the
first processions to highly animated wonders that take spectators
to new worlds. Conceived and crafted by the incredible artisans of
Macy’s Parade Studio – a design and production facility that
includes carpenters, engineers, electricians, painters, animators,
balloon technicians, sculptors, metal fabricators, scenic and
costume designers – this year’s line-up of floats sets an
unparalleled stage for entertainment. The Parade’s signature floats
are marvels of creative design, engineering, and skillful
construction. While they may seem to float as three stories tall
and several lanes of traffic wide stages, the magic is truly in the
design as these floats are built to collapse to no more than 12
½-feet tall and 8-feet wide in order to travel safely from the New
Jersey home of the Parade Studio to the Manhattan starting line via
the Lincoln Tunnel for the annual celebration.
This year four new floats will debut including Big Turkey
Spectacular by Jennie-O (Bebe Rexha), Christmas in Town Square by
Lifetime® (Tori Kelly), Her Future Is STEM-Sational by Olay (Karol
G), and Tom & Jerry’s Tourist Trap by Warner Bros.
Pictures.
The returning float roster and its scheduled performers include
Blue’s Clues & You! by Nickelodeon (Ally Brooke); The
Brick-changer by The LEGO Group (Sebastián Yatra); Central Park by
Delta Air Lines (New York City Ballet Principal Dancer Ashley
Bouder); Elf Pets® by the Lumistella Company; Everyone’s Favorite
Bake Shop by Entenmann’s® (Sofia Carson); Harvest in the Valley by
Green Giant® (Brett Young); Heartwarming Holiday Countdown by
Hallmark Channel (Pentatonix); Mount Rushmore’s American Pride by
South Dakota Department of Tourism (Lauren Alaina); Rexy in the
City by COACH® (Keke Palmer); Rise of the Teenage Mutant Ninja
Turtles by Nickelodeon (CNCO); Santa’s Sleigh (Santa Claus);
Splashing Safari Adventure by Kalahari Resorts and Conventions
(Jordin Sparks); Tom Turkey; and Toy House of Marvelous Milestones
by New York Life (Leslie Odom Jr.).
A SAFE PROCESSION
Health and safety continue to be Macy’s number one priority. In
partnership with local and state government, the Parade was
modified to avoid gathering crowds. In addition, Macy’s put in
place robust health measures across all areas of the production. In
constant communication with government agency partners, several
contingency plans were developed. This allows the production to
adjust plans based on the evolving environment and any subsequent
restrictions, helping to ensure the health and safety of all
involved.
As part of Macy’s comprehensive health and wellness plan, below
is a sampling of the current safety procedures and enhancements
being implemented. They include, but are not limited to, the
following:
- The traditional 2.5-mile Parade route will not be utilized this
year, the only way to view the celebration is on television
- All participants, staff and performers will be tested for
COVID-19 and undergo wellness checks prior to their Parade
participation
- All participants will be appropriately socially distanced
during staging and performances, and required to wear face
coverings; additional personal protective protocols will be
implemented based on the participant’s role
- The overall number of participants have now been reduced by
approximately 88%, and split over three days
- No participant in the Parade is under 18 years of age
- The majority of Parade participants hail from the New York
tri-state area
- Previously selected regional High School and College Marching
Band performances were deferred to the 2021 Macy’s Parade, with
locally based cultural and professional marching and musical
ensembles taking over performance duties in the lineup
- A minute selection of elements will be showcased on television
from previous Parade appearances
- A selection of Macy’s signature giant character balloons will
be flown without the traditional 80-100 handlers and instead employ
an innovative, specially rigged anchor vehicle framework of five
specialty vehicles tested and approved by the NYC Department of
Transportation and the NYPD
- Macy’s traditional Giant Balloon Inflation public event in New
York City, the evening before Thanksgiving, will not take
place
EXPERIENCE THE MAGIC
For the fifth consecutive year, NBCUniversal and Verizon, are
partnering on Verizon Live: Macy’s Thanksgiving Day Parade which
will be streamed beginning at 9:00 a.m. ET on YouTube.com/Verizon,
Twitter @Verizon and select Verizon Media properties, including
Yahoo.
The award-winning, Emmy-nominated production, hosted by Mario
Lopez, will also bring audiences across the country together
through innovative and immersive experiences. For the first time
ever, a Parade Portal powered by Verizon 5G Ultra Wideband will be
accessible to viewers at home. Watching the livestream from both
their 4G or 5G enabled mobile devices, viewers will be transported
into the center of the activity in Herald Square with 360-degree
views. A QR code will be available within the livestream across all
platforms, where viewers can easily scan the code for a
second-screen experience.
For the first time in Macy’s Parade broadcast history, in an
effort to create a more inclusive experience for blind and visually
impaired viewers, NBCUniversal is proud to present the full NBC
broadcast with live audio description on the Secondary Audio
Program channel (SAP), provided by Descriptive Video Works. This
year’s broadcast will be available with additional audio narration,
describing the rich visuals of the Parade including the magnificent
balloons, floats and performances, to complement the storytelling
and celebration that make the Parade an annual Thanksgiving Day
tradition for millions of Americans.
For an insider’s look at the holiday procession, fans nationwide
should visit macys.com/parade for regular updates including
behind-the-scenes previews, special tours, interactive historical
information, educational activities, and more. Fans can also follow
@macys on various social media networks and join the conversation
using #MacysParade.
This Thanksgiving, Macy’s (NYSE: M) will safely bring millions
of spectators nationwide a dazzling celebration like no other. Get
ready to start the countdown in 5, 4, 3, 2, 1 … Let’s Have a
Parade!
Delta Air Lines is the official airline of the
Macy’s Thanksgiving Day Parade. Hanes is the official “smile” and
face mask provider of the Macy’s Thanksgiving Day Parade. Hilton is
the official hotel of the Macy’s Thanksgiving Day Parade. Ram is
the official truck of the Macy’s Thanksgiving Day Parade. Remo is
the official drumhead provider of the Macy’s Thanksgiving Day
Parade. Under Armour is the official outerwear provider of the
Macy’s Thanksgiving Day Parade.
PLEASE NOTE: All talent, performers, elements
and information included are subject to change.
Additional Macy’s Thanksgiving Day Parade media materials
including images, video and archival content are available at
macysparadepress.com.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20201120005554/en/
Orlando Veras / Christine Olver Nealon / Bridget Betances
Eventmedia@macys.com
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