Inseego Appoints Wendy Caceres as Chief Marketing Officer
October 02 2019 - 8:05AM
Business Wire
— Accomplished leader brings global marketing
expertise in cloud and IoT technologies —
Inseego Corp. (Nasdaq: INSG), a 5G and intelligent IoT
device-to-cloud solutions pioneer, today announced the appointment
of Wendy Caceres as Chief Marketing Officer (CMO), reporting
directly to Chairman and CEO Dan Mondor.
“We’re thrilled to have a world-class marketing executive of
Wendy Caceres’ caliber join the leadership team and take the helm
of our global strategic marketing initiatives,” said Mondor. “Our
investments in the global IoT & Mobile Solutions business have
yielded very strong top-line growth in the second quarter and an
expanding 5G customer pipeline that recently surpassed 50 global
service providers. Our long-term outlook is bullish as we continue
to bring new products to market, win new customers and expand into
new global regions.
“The time is right for a dedicated CMO, and Wendy brings a
wealth of experience in building brands for the world’s foremost
cloud platform at Amazon Web Services (AWS) and for IoT industry
leaders. She has an exceptional track record of building
high-performance, data-driven marketing organizations and
revenue-generating global marketing programs. Wendy has deep
experience with many of our most valued customers and knows what it
will take to play an even larger role in their success. Her
expertise will help us expand our 5G and IoT device-to-cloud
business opportunities and drive our continued top-line growth. The
appointment of Wendy as CMO also allows Ashish Sharma to focus 100
percent of his time and energy on scaling the IoT & Mobile
Solutions business unit, which is vital to our long-term
success.”
Most recently, Ms. Caceres was Worldwide Head of Enterprise
Marketing for Amazon Web Services (AWS), the world’s most
comprehensive and broadly adopted cloud platform. She led product
marketing, sales enablement, customer advocacy and adoption
initiatives for the entire AWS platform and Amazon’s people-based
services. In addition to leading a large U.S.-based team, she had
oversight of AWS enterprise marketing staff across Amazon’s
geographies worldwide and led global enterprise positioning and
go-to-market strategies. In this role, she was responsible for the
development of high-impact marketing campaigns and sales enablement
programs that underscored the differentiation between Amazon Web
Services and its competitors, resulting in AWS dominant global
market share position.
Prior to AWS, she served as Vice President of Marketing at Ayla
Networks, a leading platform for connected smart home products,
where she moved them into new international markets and led demand
generation programs yielding 100 percent year-over-year growth.
Before that, she was at Echelon, where she positioned the company
as a leader in the industrial IoT market for their open standards
control networking platform. She also served as Chief Marketing
Officer for Global IP Solutions (acquired by Google).
Earlier in her career Ms. Caceres held senior executive
marketing positions at Knight Ridder, Personify, Tessera
Enterprises and NEC. She also held senior agency roles and founded
her own consulting practice, serving clients such as Cisco, VMware,
eBay, Jabil and Heirloom Computing.
She holds a degree from the University of Minnesota in
Journalism & Mass Communications and completed MBA coursework
in Business Communications at the University of St. Thomas.
“I’m excited to be joining such an experienced leadership team,
in a company that’s bringing so many innovative solutions to
market,” said Caceres. “I see incredible opportunities ahead for
Inseego in the 5G and enterprise IoT space, and I look forward to
helping our teams unleash this enormous potential.”
To learn more or schedule an interview with an Inseego executive
please contact Inseego@GoDriven360.com
About Inseego Corp.
Inseego Corp. (Nasdaq: INSG) is an industry pioneer in 5G and
intelligent IoT device-to-cloud solutions that enable
high-performance mobile applications for large enterprise
verticals, service providers and small-medium businesses around the
globe. Our product portfolio consists of Enterprise SaaS solutions
and IoT & Mobile solutions, which together form the backbone of
compelling, intelligent, reliable and secure IoT services with deep
business intelligence. Inseego powers mission critical applications
with a “zero unscheduled downtime” mandate, such as asset tracking,
fleet management, industrial IoT, SD WAN failover management and
mobile broadband services. Our solutions are powered by our key
innovations in purpose-built SaaS cloud platforms, IoT and mobile
technologies including the newly emerging 5G technology.
www.inseego.com #Making5Greal
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version on businesswire.com: https://www.businesswire.com/news/home/20191002005295/en/
Inseego Anette Gaven Tel: +1 (619) 993-3058 Email:
Anette.Gaven@inseego.com
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