- More than 40% of the national companies participating are
from regions outside the Greater Metropolitan Area (GAM), and 68%
are SMEs.
- Costa Rica Trade & Investment Summit 2025, the country's
new business event, was launched during BTM.
SAN JOSÉ, Costa Rica, Sept. 11,
2024 /CNW/ -- This morning, the 26th edition of the
Buyers Trade Mission (BTM), the most important business matchmaking
event in Central America,
organized by the Costa Rican Foreign Trade Promotion Agency
(PROCOMER), kicked off. Over 500 national exporters and 300
international buyers are expected to complete more than 3,000
business meetings on September 11 and
12 at the Costa Rica Convention
Center.
BTM 2024, organized by the Costa Rican Foreign Trade Promotion
Agency (PROCOMER), aims to generate business and forge strategic
alliances by facilitating connections between local companies from
sectors such as agriculture, food, industry, and services with
buyers from over 40 countries, including the United States, Germany, Turkey, Greece, China, Chile,
the United Kingdom, Japan, and Canada, among others.
Manuel Tovar, Chairman of
PROCOMER's Board and Minister of Foreign Trade, stated,
"Costa Rica is a country open to
trade, driving opportunities through trade agreements that
currently give us access to two-thirds of the world's GDP. These
instruments, along with events like BTM, create more business,
jobs, and development for the country."
Laura López, CEO of PROCOMER, added, "BTM 2024 is a clear
example of how sustainability shapes business and strengthens our
exports. PROCOMER's goal with these events is to connect our
exporters with international buyers, generate business, and expand
the positive impact of our exports across the country, fostering
well-being that also boosts the growth of SMEs and communities
outside the Greater Metropolitan Area."
Of the national companies participating in the event, more than
40% come from regions outside the Greater Metropolitan Area (GAM),
and 68% are small and medium-sized enterprises (SMEs), highlighting
the country's focus on SME growth as an economic driver.
Additionally, as part of BTM, specialized talks and field tours,
known as "reverse missions," will be held in sectors such as
agriculture, advanced manufacturing, and creative industries, where
international buyers will have the opportunity to see firsthand the
country's capabilities and export offerings.
"We are reinventing ourselves": Costa Rica Trade &
Investment Summit 2025
During her presentation at BTM 2024, Laura López launched the
new platform that will replace the Buyers Trade Mission and
revolutionize the way business is conducted: Costa Rica Trade &
Investment Summit 2025, which integrates the promotion of exports
and foreign direct investment (FDI) into a single event.
"PROCOMER is reinventing, innovating, and adapting to global
needs and the needs of our export and investment sectors. For this
reason, and always aiming to position Costa Rica as a prime business partner, we
decided to merge the promotion of exports and FDI into one event,
turning the country into a global business hub," López added.
According to the CEO of PROCOMER, Costa Rica Trade &
Investment Summit 2025 will take place in September 2025 and will bring together over 400
investors and buyers from 45 countries, 1,000 exporters,
multinationals, and suppliers, in more than 3,200 business
meetings.
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SOURCE PROCOMER