Surge in demand for video content and rise in adoption of AI
technology in video editing software is expected to drive the
global artificial intelligence (AI) video generator/editor market
growth.
NEW CASTLE, Del., Sept. 2, 2024 /PRNewswire/ -- Allied Market
Research published a report, titled, "AI Video
Generator/Editor Market by Component (Software and Services),
Deployment (On-Premise and Cloud), Enterprise Size (Large
Enterprises and Small & Medium Enterprises), Platform
(Desktop and Mobile), Source (Text to Video, PowerPoint to
Video, and Spreed sheet to Video), and Application (Marketing,
Education, E-commerce Marketing, Social Media, and Others): Global
Opportunity Analysis and Industry Forecast, 2024-2033". According
to the report, the "Ai Video Generator/Editor Market" was valued at
$0.6 billion in 2023, and is
estimated to reach $9.3 billion by
2033, growing at a CAGR of 30.70% from 2024 to 2033.
Prime Determinants of Growth
Surge in demand for video content and rise in adoption of AI
technology in video editing software are the factors expected to
propel the growth of the global artificial intelligence (AI) video
generator/editor market. However, the high implementation cost of
AI in video generator/editor is anticipated to hamper the growth of
global market. On the contrary, advancements in AI technology are
further likely to create lucrative opportunities for the growth of
the global market.
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Report Coverage & Details:
Report
Coverage
|
Details
|
Forecast
Period
|
2024–2033
|
Base Year
|
2023
|
Market Size in
2023
|
$0.6 Billion
|
Market Size in
2033
|
$9.3 Billion
|
CAGR
|
30.70 %
|
Segments
covered
|
Component, Deployment,
Enterprise Size, Platform, Source, Application, and
Region
|
Drivers
|
Surge in demand for
video content
|
|
Rise in adoption of AI
technology in video editing software
|
Opportunity
|
Advancements in AI
technology
|
Restraint
|
High implementation
cost of AI in video generator/editor
|
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Segment Highlights -
The software segment held the highest market share in
2023
By component, the software segment held the highest market share
in 2023, accounting for more than three-fourths of the artificial
intelligence (AI) video generator/editor market revenue and is
estimated to maintain its leadership status during the forecast
period. This is attributed to continuous innovation in AI-driven
editing tools, user-friendly interfaces, and increased adoption of
automated video generation software across diverse industries for
efficient content creation, which propel the overall market growth.
However, the in-services segment is expected to attain the largest
CAGR of 33.4% from 2023 to 2033 and is projected to maintain its
lead position during the forecast period, owing to increasing
demand for AI-powered video editing solutions, personalized
customer support, managed services, and the growing need for
specialized expertise in implementing advanced AI technologies,
which is drives the segment growth in the artificial intelligence
(AI) video generator/editor market.
The on-premise segment held the highest market share in
2023
By deployment, the on-premise segment accounted for the largest
share in 2023, contributing for more than half of the artificial
intelligence (AI) video generator/editor market revenue. This is
attributed to its enhanced data security, customization
capabilities, and preference among enterprises for full control
over video production infrastructure, which is further expected to
propel the overall market growth. However, the cloud segment is
expected to attain the largest CAGR of 32.8% from 2023 to 2033 and
is projected to maintain its lead position during the forecast
period, owing to its scalability, lower operational costs, seamless
remote access, and growing adoption of cloud-based AI video editing
solutions by businesses for flexible workflows. Thereby, driving
the growth of this segment in the global artificial intelligence
(AI) video generator/editor market.
The large enterprises segment held the highest market share
in 2023
By enterprise size, the large enterprises segment accounted for
the largest share in 2023, owing to their substantial investment
capacity, need for advanced AI-driven video solutions, and demand
for scalable, high-performance tools to handle complex video
production and large-scale content creation, which propels overall
market growth. However, the small medium size enterprises segment
is expected to attain the largest CAGR of 33.1% from 2023 to 2033
and is projected to maintain its lead position during the forecast
period, owing to increasing affordability of AI video tools, ease
of use, and growing demand for efficient content creation solutions
among smaller businesses. Thereby, driving the growth of this
segment in the global artificial intelligence (AI) video
generator/editor market.
The desktop segment held the highest market share in
2023
By platform, the desktop segment accounted for the largest share
in 2023, contributing for more than two-thirds of the artificial
intelligence (AI) video generator/editor market revenue. This is
attributed to its superior processing power, advanced video
generating/editing features, and preference among professionals for
high-quality and complex video production tasks, which is further
expected to propel the overall market growth. However, the mobile
segment is expected to attain the largest CAGR of 34.3% from 2023
to 2033 and is projected to maintain its lead position during the
forecast period, owing to the increasing adoption of smartphones,
enhanced mobile processing capabilities, and the growing demand for
on-the-go video editing solutions among users and content creators.
Thereby, driving the growth of this segment in the global
artificial intelligence (AI) video generator/editor market.
The text to video segment held the highest market share in
2023
By source, the text to video segment accounted for the largest
share in 2023, contributing for more than three-fourths of the
artificial intelligence (AI) video generator/editor market revenue.
This is attributed to its ability to rapidly convert text content
into engaging video formats, enhancing content creation efficiency
and accessibility for various applications, which is further
expected to propel the overall market growth. However, the
PowerPoint to video segment is expected to attain the largest CAGR
of 33.9% from 2023 to 2033 and is projected to maintain its lead
position during the forecast period, owing to the increasing need
for converting static presentations into dynamic videos, enhancing
audience engagement, and streamlining content creation for business
and educational purposes. Thereby, driving the growth of this
segment in the global artificial intelligence (AI) video
generator/editor market.
The marketing segment held the highest market share in
2023
By application, the marketing segment accounted for the largest
share in 2023, contributing for more than one-third of the
artificial intelligence (AI) video generator/editor market revenue.
This is attributed to the high demand for engaging video content in
digital marketing, advertising campaigns, and social media
strategies to boost brand visibility and customer engagement, which
is further expected to propel the overall market growth. However,
the social media segment is expected to attain the largest CAGR of
33.3% from 2023 to 2033 and is projected to maintain its lead
position during the forecast period, owing to the growing emphasis
on video content for social media engagement, the need for frequent
and dynamic content updates, and the rise of video-centric
platforms such as YouTube and Instagram. Thereby, driving the
growth of this segment in the global artificial intelligence (AI)
video generator/editor market.
North America region held
the highest market share in 2023
By region, the North America
segment held the highest market share in terms of revenue in 2023,
owing to o its advanced technological infrastructure, high adoption
rate of AI-driven video solutions, substantial investments in
digital marketing, and a strong presence of major tech companies
driving innovation in the video generator/editor market. However,
the Asia-Pacific segment is
projected to attain the highest CAGR of 34.4% from 2023 to
2033, owing the increasing adoption of AI-powered video
creation tools, the rise of content creation platforms, and the
growing demand for personalized video content in the region.
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Leading Market Players: -
- Synthesia Limited.
- Lumen5
- GliaStudio
- Muse.ai
- RAWSHORTS, INC.
- Pictory.ai
- DESIGNS.AI
- ADOBE INC.
- Wondershare Technology Group Co., Ltd.
- InVideo
- Veed Limited
- KineMaster Corporation
- Descript
- Vimeo.com, Inc.
- PearlMountain
- TechSmith Corporation
- HeyGen Technology Inc.
- CapCut
The report provides a detailed analysis of these key players in
the artificial intelligence (AI) video generator/editor market.
These players have adopted different strategies such as new product
launches, collaborations, expansion, joint ventures, agreements,
and others to increase their market share and maintain dominant
shares in different countries. The report is valuable in
highlighting business performance, operating segments, product
portfolio, and strategic moves of market players to showcase the
competitive scenario.
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