Mirriad Advertising PLC Director Appointment (5605R)
July 07 2022 - 2:00AM
UK Regulatory
TIDMMIRI
RNS Number : 5605R
Mirriad Advertising PLC
07 July 2022
Mirriad Advertising plc
("Mirriad" or the "Company")
Director Appointment
Mirriad, the leading in-content advertising company, announces
the appointment of JoAnna Foyle as a Non-Executive Director, with
immediate effect.
Following the recent Board appointments of Nicole McCormack and
Lois Day, JoAnna will bring additional sector experience from the
advertising industry supply side, having recently served as Senior
Vice President, Global Inventory Development and Operations at The
Trade Desk. Prior to that, she worked as Chief Operating Officer at
OpenSlate ahead of its sale to DoubleVerify, and also held
executive roles with AOL, Adap.tv, and FreeWheel.
John Pearson, Non-Executive Chairman at Mirriad , said: "JoAnna
will make a tremendous addition to the board. Her experience in the
US Advertising market and her direct involvement in programmatic
buying adds unique value to the board. Her specific sector
expertise complements the other recent additions we have made. We
are confident that her experience will be invaluable during the
next stage of the Company's growth."
Pursuant to Rule 17 and Schedule 2(g) of the AIM Rules for
Companies, the following information is disclosed in respect of
JoAnna Foyle, aged 46.
Current Directorships and Partnerships Past Directorships and Partnerships
over the last 5 years
None None
JoAnna Foyle does not hold any shares or options in the Company.
There is no further information regarding JoAnna Foyle which is
required to be disclosed under the AIM Rules.
END
Enquiries:
For further information please visit www.mirriad.com or
contact:
Mirriad Advertising plc
Stephan Beringer, Chief Executive Officer
David Dorans, Chief Financial Officer
Tel: +44 (0)207 884 2530
Financial Adviser, Nominated Adviser and Broker :
Panmure Gordon
Alina Vaskina / James Sinclair-Ford (Corporate Advisory)
Erik Anderson (Corporate Broking)
Tel: +44 (0)20 7886 2500
Financial Communications:
Charlotte Street Partners
Tom Gillingham Tel: +44 (0) 7741 659021
Andrew Wilson Tel: +44 (0) 7810 636995
This announcement contains inside information for the purposes
of Article 7 of Regulation (EU) No 596/2014 as it forms part of UK
domestic law by virtue of the European Union (Withdrawal) Act 2018
("MAR"). Upon the publication of this announcement, this inside
information is now considered to be in the public domain.
About Mirriad
Mirriad's award-winning solution unleashes new revenue for
content producers and distributors by creating new advertising
inventory in content. Our patented, AI and computer vision
technology dynamically inserts products and innovative signage
formats after content is produced. Mirriad's market-first solution
seamlessly integrates with existing subscription and advertising
models, and dramatically improves the viewer experience by limiting
commercial interruptions.
Mirriad currently operates in the US, Europe and China.
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END
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