NEENAH, Wis., Aug. 2, 2021 /PRNewswire/ -- For the fifth
consecutive year, Huggies® and Walgreens are
coming together in an effort to inspire local communities to help
ensure families in need have access to clean diapers. One in
three American families experience diaper need1,
which is the lack of enough supply of diapers to help keep a baby
or toddler's skin clean, dry and healthy. Diaper need is a
public health issue that can result from poverty, unexpected life
hardships, natural disasters, and so much more.
Now through August 31, Americans
can make a difference for families experiencing diaper need.
Huggies and Walgreens are partnering to donate a day's worth of
diapers to the National Diaper Bank Network, up to one million
diapers, for every pack of Huggies diapers purchased at Walgreens
in store or at Walgreens.com as part of its HelpingHugs™
campaign2.
Huggies and Walgreens are also joining forces with The
Everymom to host the first-ever #HuggiesStrollerSelfie
Challenge – a virtual, self-led stroller run/walk (or even drive!)
to a Walgreens store. Simply sharing a selfie during an August
diaper run to Walgreens using #HuggiesStrollerSelfie on Instagram
and tagging @theeverymom and @huggies will trigger a
$1 donation up to $5,000 to the National Diaper Bank Network. That
means more than 20,000 diapers and 3,000 babies diapered! With
78% of Americans living within five miles of a Walgreens
store3, it only takes five miles to make a difference.
This means diaper runs in August can make a big impact for
vulnerable families across the country.
"We are excited and thankful to have Walgreens back us as a
partner for the fifth year to help support families across
America," said Robert Raines, Vice
President of Marketing for Huggies North America. "HelpingHugs is
such an important program for Huggies as it allows us to raise
awareness for diaper need and help families in need across
the United States."
To find out how to participate in the #HuggiesStrollerSelfie
Challenge follow @theeverymom on Instagram. To learn more
about Huggies, please visit our website, and follow us
@Huggies
on Facebook, Instagram and Twitter.
"At The Everymom, there's nothing that means more to us than
being able to help other parents and families in our local
communities," said Alaina
Kaczmarski, co-founder of The Everygirl Media Group. "We are
passionate about giving back, especially through initiatives like
this with Huggies, to support families facing diaper need. We're
looking forward to participating in the #HuggiesStrollerSelfie
Challenge with our readers!"
Huggies is proud to be the founding sponsor of the National
Diaper Bank Network and has donated more than 270 million diapers
since 2011.
About Huggies® Brand
For more than 40 years, Huggies has been helping parents provide
love, care and reassurance to their babies. From developing
innovative, everyday products for babies to partnering with NICU
nurses to develop a special diapers and wipes line for the most
fragile babies, Huggies is dedicated to helping ensure all babies
get the care they need to thrive. Huggies is proud to be the
founding sponsor of the National Diaper Bank Network, a nationwide
nonprofit dedicated to eliminating diaper need in America since
2011. Huggies is also the national sponsor of nonprofit Hand to
Hold, which provides personalized support before, during and after
NICU stays and infant loss. For more information on product
offerings or our community efforts, please visit Huggies.com.
About Kimberly-Clark
Kimberly-Clark (NYSE: KMB) and its trusted brands are an
indispensable part of life for people in more than 175 countries.
Fueled by ingenuity, creativity, and an understanding of people's
most essential needs, we create products that help individuals
experience more of what's important to them. Our portfolio of
brands, including Huggies, Kleenex, Scott, Kotex, Cottonelle,
Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Neve,
Plenitud, Sweety, Softex, Viva and WypAll, hold the No. 1 or No. 2
share position in 80 countries. We use sustainable practices that
support a healthy planet, build stronger communities, and ensure
our business thrives for decades to come. To keep up with the
latest news and to learn more about the company's nearly 150-year
history of innovation, visit kimberly-clark.com.
About Walgreens
Walgreens (www.walgreens.com) is included in the United States segment of Walgreens Boots
Alliance, Inc. (Nasdaq: WBA), a global leader in retail pharmacy.
As America's most loved pharmacy, health and beauty company,
Walgreens purpose is to champion the health and wellbeing of every
community in America. Operating more than 9,000 retail locations
across America, Puerto Rico and
the U.S. Virgin Islands, Walgreens
is proud to be a neighborhood health destination serving
approximately 8 million customers each day. Walgreens pharmacists
play a critical role in the U.S. healthcare system by providing a
wide range of pharmacy and healthcare services. To best meet the
needs of customers and patients, Walgreens offers a true
omnichannel experience, with platforms bringing together physical
and digital, supported by the latest technology to deliver
high-quality products and services in local communities
nationwide.
[KMB-B]
1 Diaper Need and Its Impact on U.S. Families; Q37:
If you currently struggle with providing or affording diapers for
your child(ren), approximately how many diapers are you short of at
the end of each month?
2 Between 8/1/21 and
8/31/21, for every one package of Huggies Diapers purchased,
HUGGIES will donate one day's worth of diapers (7 diapers) to the
National Diaper Bank Network (www.nationaldiaperbanknetwork.org),
up to a maximum of 1,000,000 diapers.
3 Walgreens.com
(https://news.walgreens.com/fact-sheets/frequently-asked-questions.htm)
View original content to download
multimedia:https://www.prnewswire.com/news-releases/huggies-and-walgreens-rally-support-for-families-struggling-with-diaper-need-301346075.html
SOURCE Kimberly-Clark Corporation