2023: Year of the Side Hustle? 73% of U.S. Workers Plan to Freelance This Year, According to New Data from Fiverr
January 19 2023 - 8:00AM
Business Wire
Nearly 1 in 4 surveyed feel less secure about
their income compared to a year ago.
Fiverr International Ltd., (NYSE: FVRR), the company that is
revolutionizing how the world works together, has revealed new data
showing how U.S. workers feel about an uncertain economy and how
they plan to reinforce or supplement their income for a recession.
Fiverr conducted a nationwide survey of 2,000 U.S. workers in
partnership with Censuswide. 66% said they’re already on, or plan
to join, a freelancing platform in 2023.
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73% of U.S. Workers Plan to Freelance
This Year, According to New Data from Fiverr. (Photo: Business
Wire)
“Rising costs of living, the need for flexible work-life
balance, the option to work remotely – the list goes on and on as
to why Americans are choosing to freelance,” said Gali Arnon, Chief
Marketing Officer for Fiverr. “We’re seeing an increase of talent
registering on Fiverr in the last few months. It would be
beneficial for hiring managers to look to this growing population
who wish to be their own boss, and integrate their talents in
copywriting, programming, AI, graphic design, translation - and
more - into their full time workforces. Fiverr serves to connect
companies with these freelancers in the simplest way possible.”
Several key themes that emerged from the data include:
The majority of U.S. workers surveyed are feeling less
secure, or the same, about their income this year.
- The majority of respondents (53%) said they feel less secure
about their income or the same, compared to a year ago.
- A third (33%) fear if laid off, it would take more than a month
to find a new job with the same income.
Increasing take-home pay is on the minds of U.S. workers
surveyed.
- 73% say they will either start freelancing or continue
freelancing.
- 66% of respondents say they’ll join or continue to work on a
freelance platform.
- 29% of U.S. workers polled plan to ask their boss for a raise
in 2023.
- 34% plan to tap into savings.
Respondents are putting earning, saving, and investing as top
resolutions for 2023.
- 56% plan to earn more money in 2023, compared to 53% in
2022.
- 41% plan to invest in 2023, compared to 38% in 2022.
- 38% want to save for a big purchase this year (car, house,
vacation), compared to 35% last year.
This survey was conducted in partnership with Censuswide among a
sample of 2000 workers in the U.S. (18+). The data was collected
between December 20, 2022 - December 23, 2022. Censuswide abides by
and employs members of the Market Research Society and follows the
MRS code of conduct which is based on the ESOMAR principles.
About Fiverr
Fiverr’s mission is to revolutionize how the world works
together. We exist to democratize access to talent and to provide
talent with access to opportunities so anyone can grow their
business, brand, or dreams. From small businesses to Fortune 500,
over 4 million customers worldwide worked with freelance talent on
Fiverr in the past year, ensuring their workforces remain flexible,
adaptive, and agile. With Fiverr’s Talent Cloud, companies can
easily scale their teams from a talent pool of skilled
professionals from over 160 countries across more than 550
categories, ranging from programming to 3D design, digital
marketing to content creation, from video animation to
architecture.
Don’t get left behind - come be a part of the future of work by
visiting fiverr.com, read our blog, and follow us on Twitter,
Instagram, and Facebook.
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version on businesswire.com: https://www.businesswire.com/news/home/20230119005056/en/
Media Contact: Laura Podesta press@fiverr.com
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