Fiverr Launches Recession Resource Hub for Businesses and Entrepreneurs: “The Lift”
December 07 2022 - 8:00AM
Business Wire
The online hub offers tools, courses, and
on-demand help from Fiverr talent for navigating uncertain economic
conditions.
Fiverr International Ltd., (NYSE: FVRR), the company that is
revolutionizing how the world works together, today launched an
online recession hub called “The Lift.” Geared toward entrepreneurs
and owners of small-to-medium businesses, the site features
on-demand help, articles, and guides from business experts. Topics
range from financial assessment to business strategy, talent
outsourcing, and marketing tactics.
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Fiverr launched an online recession hub
called “The Lift.” (Photo: Business Wire)
Fiverr has also joined forces with long-time partner Payoneer
(NASDAQ: PAYO), the commerce technology company powering
cross-border payments, and Xero (ASX:XRO), the global accounting
software company for small businesses. Both are providing
additional insights and content on The Lift for business leaders
looking to successfully navigate a challenging economic period. As
part of the partnership, Fiverr users will get 50% off their Xero
subscription for four months and earn $25 cash back on
Payoneer.
“Around the world, early-stage businesses and entrepreneurs are
facing unique challenges and unpredictable financial constraints as
a result of the economic downturn,” said Gali Arnon, CMO of Fiverr.
“As a platform, Fiverr is committed to helping anyone bring their
business goals to life — even amid economic uncertainty. With The
Lift, we are leveraging the expertise we have among our community
of freelancers, as well as insights from key partners, to provide
guidance that will empower business leaders to successfully launch,
scale, or evolve their business in the coming year.”
The global economic crisis has impacted businesses of all sizes,
but the financial burdens associated with an economic downturn can
be particularly challenging for small to mid-sized businesses and
entrepreneurs. These businesses are often operating with tighter
margins and fewer staff, all while striving to expand and gain a
foothold in the market. In the US, nearly 80% of small-to-medium
businesses have had to re-examine their fixed costs (lease,
insurance, etc.) vs. variable costs (staffing, benefits, etc.) as a
result of the economic downturn, according to a recent Fiverr
Business survey. However, 78% of small-to-medium businesses in the
US reported that they feel optimistic about their future prospects,
and 77% said that freelance talent could help companies during
times of economic downturn. By launching The Lift, Fiverr wants to
help business leaders, many of whom may not have experienced a
recession, to think through their strategy, embrace flexibility,
and emerge from this period stronger.
“With the right services and insights, business leaders can be
well-equipped to navigate the current economic landscape and take
advantage of emerging opportunities,” said Robert Clarkson, Chief
Revenue Officer at Payoneer. “As a company committed to supporting
the expansion of business opportunities, we are eager to combine
our resources and knowledge to support small and medium-sized
businesses and entrepreneurs through this period and beyond.”
“I am constantly impressed by the resilience and adaptability of
small businesses as they navigate new challenges and identify
opportunities during macroeconomic headwinds,” said John Coldicutt,
Marketing Director at Xero. “By leaning on their peers, advisors,
and platforms like Fiverr’s resource hub, they can regain
confidence and stay agile during challenging times.”
The site is now live and available here. The Lift follows the
launch of The Shift, Fiverr’s resource center, to support small
businesses looking to transition online during COVID-19.
About Fiverr
Fiverr’s mission is to revolutionize how the world works
together. We exist to democratize access to talent and to provide
talent with access to opportunities so anyone can grow their
business, brand, or dreams. From small businesses to Fortune 500,
over 4 million customers worldwide worked with freelance talent on
Fiverr in the past year, ensuring their workforces remain flexible,
adaptive, and agile. With Fiverr’s Talent Cloud, companies can
easily scale their teams from a talent pool of skilled
professionals from over 160 countries across more than 550
categories, ranging from programming to 3D design, digital
marketing to content creation, from video animation to
architecture. Don’t get left behind - come be a part of the future
of work by visiting fiverr.com, read our blog, and follow us on
Twitter, Instagram, and Facebook.
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version on businesswire.com: https://www.businesswire.com/news/home/20221207005080/en/
Molly Nolan press@fiverr.com
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