For Immediate Release
WISeArt
Announces Valentine’s Day
Extravaganza: Renowned
Celebrity
Designer,
Bjorn
Vandenberg
Launches
Phygital Jewelry
With
WISeKey on
its Dedicated
NFT Platform,
WISE.ART
BVDB Innovative Brand Expands its Boundaries into
the Future
LOS ANGELES, CALIFORNIA,
February 7, 2023 – WISeKey
International Holding (“WISeKey”, SIX: WIHN, NASDAQ: WKEY), a
leading cybersecurity, AI and IoT company, today
announced that celebrity designer Bjorn Vandenberg, known for his
rich, bold, and sophisticated jewelry described as “wearable art”
in collaboration with media artist Ivo De Kok, will enter the world
of NFTs, by launching on the WISe.ART platform, his luxury brand
with the initial collection Royal Greens, and the
unveiling of his new collection Night Rider. The
initial NFTs are now available on the WISe.ART platform, just in
time to celebrate Valentine’s Day.
Expanding beyond traditional artisanal
techniques, Bjorn Vandenberg continues to cross boundaries and
constantly broaden his vision, shaping a new future of luxury.
The Royal Greens collection is inspired by the glamorous decor
and glitz of Old Hollywood, with roots in the golden age of
filmmaking and its over-the-top set designs. The collection
unabashedly samples from art deco, modern design and anything that
feels luxurious, as well as the Royal Crown Jewels – which
symbolize magnificence and beauty.
Bjorn van den Berg translates this inspiration to create an
exclusive line of jewelry finished with a layer of pure platinum
combined with clear crystals and emerald green highlights,
emphasizing influences from the art nouveau and art deco eras. The
jewelry is handmade in Europe.
Night Rider – Unique Limited
EditionDesigner Bjorn van den
Berg presents his new couture collection: ‘NIGHT RIDER’. With this
collection, he will take you on a journey to a new world that is
both surreal and futuristic. New techniques and details are
combined with luxurious materials and high-tech electronic
elements. Merging details from a distant future and Bjorn’s luxe
aesthetic is what brings this futuristic collection to life. Bjorn
has decided not to shoot a campaign for this collection. “I wanted
the creations to speak for themselves”, he explains. “This
collection could also be described as wearable art, it contains
several one-of-a-kind items, which are true collectables.” In
addition, Bjorn chose to create an exclusive series of NFTs in
collaboration with photographer Ivo de Kok. The NFTs will be
available and released on the platform WISE-ART, February 2023. His
wearable art is worn by and seen on Gwen Stefani, Nicki Minaj,
Ciara, Demi Lovato, Mel B and Paris Hilton, among many others.
@vandenbergbjorn #NickiMinaj #GwenStefani #DitaVonTeese
#ParisHilton # Ciara #KellyRowland #DemiLovato #MelB #BVDBCelebs
#VogueGermany #VogueItalia #VogueArabia
Bjorn Van Den Berg always knew that he wanted
to be a designer. His journey started in 2011, when he decided it
was time to chase his passion to create and reach out to the
entertainment and fashion industry. Bjorn has worked in the fashion
industry as a stylist, designer, and art director. After styling
for many years, designing comes quite naturally to him, as
particular clients began to request custom made garments. To stand
out, Bjorn began customizing his own shoes, belts and jackets. With
his endearing personality and talent, Bjorn not only made a mark
within the world of fashion: His creations quickly caught the
attention of the international music and film industry.
He became a major success and launched his own commercial label
- BVDB in 2012.
IT’S ALL ABOUT TELLING YOUR OWN STORYWith his
great love for fashion and unique vision on style, Bjorn is always
looking for new and innovative materials and techniques to create
an exclusive style and design. In his view, fashion is all about
telling your own story.
EXTRAVAGANT + UNIQUEBjorn's innovative,
impressive, extravagant, and unique custom designs for the high
fashion, music and film industry have been featured in multiple
magazines such as Harper’s Bazaar, Vogue, Treats Magazine, Basic
Magazine and V Magazine to name just a few.
WORN BY INTERNATIONAL A-LIST STARSGwen Stefani,
Demi Lovato, Kelly Rowland, and Ciara wear his creations on and off
stage. Bjorn has established his name among artists, especially in
the music industry. Due to his splendid creations and striking
collections, he works closely and direct with the stylists of
international stars to create and design that iconic or one of a
kind look.
Recently he added pop star and icon Nicki Minaj to the list of
world-famous names on his résumé.
Bjorn is renowned for his iconic corsets, tiaras and spectacular
jewelry pieces, which re-appear in different versions in each of
his signature and bespoke collections.@vandenbergbjorn #NickiMinaj
#GwenStefani #DitaVonTeese #ParisHilton #Ciara #KellyRowland
#DemiLovato #MelB #BVDBCelebs #VogueGermany #VogueItalia
#VogueArabia
WISe.ART is working on
cross-blockchain support, enabling a truly open data economy with
the support of Ethereum, Polygon and CasperLabs and is gradually
adding new chains so to ensure interoperability and scalability as
part of WISeKey’s overall strategy to act as a leading platform of
the Web3.0 revolution. It provides both a secure marketplace and
platform where NFT buyers and sellers can easily connect their
crypto wallets to instantly purchase or list their NFTs for sale.
The NFT design of the WISe.Art platform ensures that
besides an authenticated and signed version of the actual digital
asset, an irreversible link to a physical object is set up, in
addition to proof of ownership, provenance and a set of contracts
describing future use and monetization streams, if relevant.
WISeKey SA (NASDAQ: WKEY / SIX Swiss Exchange:
WIHN) is a leading global cybersecurity platform company currently
deploying large scale digital identity ecosystems for people and
objects respecting the Human as the Fulcrum of the Internet. The
WISeKey IoT technology stack includes a range of technologies such
as Semiconductors, eIDs, Blockchain, NFTs, Post Quantum, Pico
Satellites and Trust acting seamlessly as a platform which secures
the simple connection of objects to the Internet to the most
complex applications that use these connected objects, the data
they gather and communicate, and the different steps needed to
power these applications.
The WISeKey Semiconductors secure the pervasive
computing shaping today’s Internet of Everything. WISeKey IoT has
an installed base of over 1.5 billion microchips in virtually all
IoT sectors (connected cars, smart cities, drones, agricultural
sensors, anti-counterfeiting, NFTs, smart lighting, servers,
computers, mobile phones, crypto tokens etc.)
Our technology is Trusted by the OISTE/WISeKey’s
Swiss based cryptographic Root of Trust (“RoT”) which provides
secure authentication and identification, in both physical and
virtual environments, for the Internet of Things. The WISeKey RoT
serves as a common trust anchor to ensure the integrity of online
transactions among objects and between objects and people. For more
information, visit www.wisekey.com.
Contact:Aviva PetroffAvivapetroff@gmail.comTel:
1-310-993-1094 |
Press and investor contacts:WISeKey International
Holding LtdCompany Contact: C. MoreiraChairman & CEOTel: +41 22
594 3000info@wisekey.com |
WISeKey Investor Relations (US) Contact: Lena
CatiThe Equity Group Inc.Tel: +1 212
836-9611lcati@equityny.com |
Disclaimer:This communication expressly or
implicitly contains certain forward-looking statements concerning
WISeKey International Holding Ltd and its business. Such statements
involve certain known and unknown risks, uncertainties and other
factors, which could cause the actual results, financial condition,
performance or achievements of WISeKey International Holding Ltd to
be materially different from any future results, performance or
achievements expressed or implied by such forward-looking
statements. WISeKey International Holding Ltd is providing this
communication as of this date and does not undertake to update any
forward-looking statements contained herein as a result of new
information, future events or otherwise.This press release does not
constitute an offer to sell, or a solicitation of an offer to buy,
any securities, and it does not constitute an offering prospectus
within the meaning of article 652a or article 1156 of the Swiss
Code of Obligations or a listing prospectus within the meaning of
the listing rules of the SIX Swiss Exchange. Investors must rely on
their own evaluation of WISeKey and its securities, including the
merits and risks involved. Nothing contained herein is, or shall be
relied on as, a promise or representation as to the future
performance of WISeKey.
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