Visteon debuts infotainment Technology in 2020 VW Nivus Crossover
May 21 2020 - 6:55AM
Visteon Corporation (NASDAQ: VC), the only global Tier 1 automotive
supplier solely focused on the digital cockpit market, has
contributed its technical expertise and manufacturing capabilities
to provide the infotainment platform for Volkswagen Group’s (VW)
new Nivus model for the Brazil market. With its new
coupe-style SUV, the automaker debuts VW Play – a pioneering
infotainment system for enhanced in-car connectivity, streaming and
other services – supported by Visteon.
Developed jointly by VW and Visteon in Brazil, VW Play was
created with usability in mind. Delivering a premium user
experience, the intuitive interface incorporates customizable
control screens, offering a diverse range of connectivity elements,
key vehicle information and application notifications.
"Visteon's infotainment solution in the new VW Nivus represents
the first instance of our integrated platform approach, delivering
enhanced products to our global customer base,” said Visteon
President and CEO Sachin Lawande. “This approach allows Visteon to
achieve scale while controlling cost, quality and innovation. With
this framework in place, Visteon is extremely optimistic of
extended business growth with VW and will help our brands move
forward despite the current challenging period for the global auto
industry.”
Offering a 10.1-inch in-plane switching display with 1540x720
screen resolution, the touch-panel optically-bonded product is
fitted with a split screen feature that facilitates user
personalization and possesses rear view camera capabilities. The
solution provides high-resolution video that looks good from any
angle – making Visteon’s in-vehicle infotainment system convenient
and accessible to all vehicle occupants.
Initially launching in Brazil, VW Play will subsequently feature
in a range of models across global markets.
Connected infotainment technology is among the secular trends in
the digital cockpit market that will continue to evolve and provide
OEMs value as the industry emerges from near-term challenges caused
by the impact of the COVID-19 crisis, according to Lawande.
“Traditional OEM systems are very expensive to develop and are
limited in their ability to offer downloadable apps and new
market-driven features,” he explains. “This innovative infotainment
system, on the other hand, offers a much broader app ecosystem and
can be more easily upgraded for new capabilities such as voice
assistance.”
Visteon’s connected infotainment innovation supporting the VW
Play system represents a single element of the automotive
technology supplier’s broad line-up of cockpit electronics,
offering global OEMs like VW the latest cutting-edge in-car
innovation. Visteon’s product line-up incorporates digital
instrument clusters, information displays, domain controller
platforms and advanced driver assistance systems.
Matheus Arantes, head of electrical engineering, Volkswagen
Brazil, said: “VW Play starts a new era in connectivity, content
streaming and services for Volkswagen. This is the result of
teamwork and a reliable partnership between Volkswagen and Visteon,
with a total focus on the end consumer – who can enjoy a new
digital experience.”
The secular trends behind the growth of cockpit electronics
prior to the pandemic should largely remain intact and continue to
drive growth for the industry, which, according to Lawande, is why
Visteon’s strategy of vertical integration and in-house development
of new technology to reduce cost is even more appropriate and
relevant in the post-COVID-19 world.
VW's Nivus SUV will be available in Brazil this June, branching
out to other South American markets by the end of the year.
About Visteon
Visteon is a global technology company that designs, engineers
and manufactures innovative cockpit electronics and connected car
solutions for the world’s major vehicle manufacturers. Visteon is
driving the smart, learning, digital cockpit of the future, to
improve safety and the user experience. Visteon is a global leader
in cockpit electronic products including digital instrument
clusters, information displays, infotainment, head-up displays,
telematics, SmartCore™ cockpit domain controllers, and the
DriveCore™ autonomous driving platform. Visteon also delivers
artificial intelligence-based technologies, connected car,
cybersecurity, interior sensing, and embedded multimedia and
smartphone connectivity software solutions. Headquartered in Van
Buren Township, Michigan, Visteon has approximately 11,000
employees at more than 40 facilities in 18 countries. Visteon had
sales of approximately $3 billion in 2019. Learn more at
www.visteon.com.
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Media Contact:Dave
Barthmuss805-660-1914dave.barthmuss@visteon.com
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