Kindred to represent brands including Canaca, Chowie
Wowie, Marley Natural and The Batch
TORONTO, May 12, 2020 /CNW/ -- Kindred Partners Inc.,
a Toronto-based specialty cannabis
brokerage serving the adult recreational use market, announced
today that it has formed a new brokerage partnership with High Park
Company, the adult-use subsidiary of Tilray, Inc. (Nasdaq: TLRY),
supplying a broad portfolio of brands and products to the Canadian
market. Under the new agreement, Kindred will act as High Park's
exclusive sales agent for their total adult-use portfolio across
all of Canada's provinces and
territories, excluding Quebec.
Kindred will leverage their deep industry insights, resources,
best-in-class sales team and brand-building services to grow High
Park's footprint across the country.
The collaboration will allow for Kindred to use its Canadian
presence to market High Park's diverse portfolio that includes
Canaca, Chowie Wowie, Marley Natural and The Batch, while offering
industry intelligence and insights to better serve and supply
provincial and private retail partners in the Canadian adult-use
market.
"We're excited to serve as the exclusive brokerage partner for
High Park and their innovative products across the Canadian
adult-use market outside of Quebec," said David
Prodanovic, VP, General Manager of Kindred Partners. "As
the market continues to evolve and mature, Kindred has continued to
strengthen our well-established business model to help our partners
execute a superior route-to-market and retail sales strategy. We
are looking forward to bringing their impressive portfolio of
products to more Canadian retailers and consumers. We believe the
addition of High Park's products to our already strong and dynamic
cannabis portfolio further enhances our ability to meet diverse
consumer demands."
Kindred Partners Inc. is a wholly owned subsidiary of Breakthru
Beverage Group, LLC and has deep roots and experience in
effectively managing distribution agreements in highly regulated
industries. Kindred operates separately from its sister company,
alcohol beverage brokerage Breakthru Beverage Canada, while
leveraging related knowledge and expertise in working with Canadian
Provincial control boards, licensed distributors and retailers.
About Kindred Partners Inc.
Kindred Partners Inc. is a
wholly owned Canadian subsidiary of Breakthru Beverage Group
representing cannabis products to the Canadian recreational market.
This dedicated cannabis sales brokerage business operates
independently from its sister company, Breakthru Beverage Canada, a
leading Canadian beverage alcohol broker. For more information,
please visit www.kindredcanada.ca.
About Breakthru Beverage Group
Breakthru Beverage
Group is one of the leading alcohol wholesalers in the United States and the largest broker in
Canada representing a full total
alcohol beverage portfolio of spirits, wine and beer. Across its
North American footprint, Breakthru employs more than 7,000
associates who align a nimble and insightful approach to sales,
marketing and operations. Family ownership is active in the
business and committed to being stewards of heritage and champions
of innovation. For more information, visit
www.BreakthruBev.com.
SOURCE Kindred Partners Inc.