PLAYSTUDIOS Brings Classic Board Gaming to myVEGAS Slots With Debut of ‘New York-New York Game Night’
November 16 2021 - 12:00PM
Business Wire
myVEGAS Slots players can roll their way to
real-world rewards in the tradition of beloved table-top games
PLAYSTUDIOS (Nasdaq: MYPS), an award-winning developer of
free-to-play mobile and social games, continues to diversify its
product lineup with the debut of its first-ever mobile board gaming
experience, New York-New York Game Night. Developed
exclusively for the PLAYSTUDIOS myVEGAS Slots app, New York-New
York Game Night places players onto a virtual board game map of New
York—inspired by the glitz and glamor of the Great Gatsby—where
they can roll their way to loyalty points and real-world
rewards.
“When we set out to expand our portfolio of myVEGAS Slots’
in-app features, our team of playMAKERS embraced their nostalgia
for classic board games,” says PLAYSTUDIOS Founder, Chairman, and
Chief Executive Officer Andrew Pascal. “New York-New York Game
Night adds a fun, new dimension to the app and perfectly
complements the core gaming experience and virtual Strip that
players navigate.”
Beautifully executed in a classic 1930s New York theme, Game
Night allows players to roll the dice and progress around the Game
Night board, avoiding manholes and unlocking jackpots, while
continuing to enjoy their favorite live events. Players will earn
exciting mystery prizes, free chip awards, free rolls, and
boosters. As they complete each level of the board, they will
advance to more challenging stages.
As with all PLAYSTUDIOS games, loyalty points earned during free
gameplay can be exchanged for real-world rewards from more than 275
celebrated entertainment, travel, leisure, and lifestyle brands in
the ever-growing myVIP catalog.
PLAYSTUDIOS games, including myVEGAS Slots, myVEGAS Bingo,
myVEGAS Blackjack, myKONAMI Slots, and POP! Slots, are available to
download free on iOS, Android, Kindle, and Facebook.
About PLAYSTUDIOS
PLAYSTUDIOS (Nasdaq: MYPS) is the developer and operator of
award-winning free-to-play casual games for mobile and social
platforms. The company’s collection of original and published
titles is powered by its groundbreaking playAWARDS loyalty
marketing platform, which enables players to earn real-world
rewards from a portfolio of global entertainment, retail,
technology, travel, leisure, and gaming brands across 17 countries
and four continents. Founded by a team of veteran gaming,
hospitality, and technology entrepreneurs, PLAYSTUDIOS brings
together beautifully designed mobile gaming content with an
innovative loyalty platform in order to provide its players with an
unequaled entertainment experience and its partners with actionable
business insights. To learn more about PLAYSTUDIOS, visit
playstudios.com.
About playAWARDS
Created by award-winning game developer PLAYSTUDIOS, playAWARDS
is an innovative, scalable, and cost-efficient loyalty marketing
program that connects the world’s leading entertainment, retail,
technology, travel, leisure, and gaming companies with a valuable,
highly-engaged audience of mobile and social gamers. By integrating
branded content and promotional offerings into PLAYSTUDIOS’
portfolio of casual, free-to-play mobile apps, playAWARDS keeps its
rewards partners top-of-mind while converting entertaining digital
impressions into real-world brand engagement. The playAWARDS
platform also provides partners with a powerful suite of management
and analytics tools that offer deep, actionable insights into
audience engagement and program performance.
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version on businesswire.com: https://www.businesswire.com/news/home/20211116005437/en/
Amy Rossetti Rossetti Public Relations
playstudios@rossettipr.com
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