NETGEAR®, Inc.
(NASDAQ:
NTGR), the leading provider of networking
products that power today’s smart homes, is announcing that the
world of Westeros is coming to walls across North America—Game of
Thrones® and NETGEAR have teamed up to bring unique artwork and
imagery from the beloved HBO® series to the Meural platform,
enhancing the platform’s vast curated library of art. Members of
the Meural art library will now be able to showcase scenes from the
epic as well as their favorite characters from House Lannister,
House Stark, House Targaryen and the White Walkers.
Meural Canvas powered by NETGEAR is a
sophisticated WiFi connected digital canvas that is designed to
bring the world of art into your home or office. With the
signature anti-glare matte display, the Meural Canvas showcases
every brushstroke, so that each piece is displayed like the
original as seen in a gallery or museum. Additionally, Meural
digital canvases serve as an exceptional way to showcase personal
photography collections.
With the addition of Game of Thrones artwork and
select scenes from the series, fans can continue to live with the
Daenerys Targaryen, Cersei Lannister, Jon Snow, the Night King as
well as many more of the beloved characters of the epic series from
HBO. The partnership will launch with six thoughtfully curated
playlists including three collections featuring the
pre-eminent families of Westeros. Fans still grieving the series
end can revel in knowing that new and unique content will continue
to be released throughout the course of the next year, allowing
fans to revisit highlights from the series on a Meural digital
canvas displayed on their wall.
“This latest art curation for the Meural canvas
of the popular series, which was brought to life by David Benioff
and D.B. Weiss for HBO, is an example of how NETGEAR will continue
to engage our installed base of members with compelling content
that is meaningful and contemporaneous for audiences of all types,”
said Phil Pyo, vice president of product marketing and Meural
product manager for NETGEAR. “Meural demonstrates the power of a
connected world by giving people access to visual art that can help
to enhance their day-to-day life.”
The Meural digital canvas is now available in
two sizes, the larger 19x29 with a 27-inch HD digital canvas and a
smaller 16x24 frame with 21.5-inch HD digital canvas at an
attractive entry-level price. Each of the canvases feature a 16:9
ratio and can orient to portrait (vertical) mode or landscape
(horizontal). The Meural canvases automatically detect the
orientation and with the addition of the Meural Swivel Mount
switching between placements is easy and does not require the
removal of the frame from the wall.
There are four ways to interactively navigate
the library of art via the smart canvas:
- Gesture control:.
Simply wave your hand in front of one of the Canvas’ two
embedded sensors to change the art or access settings.
- Voice control
(currently with an Amazon Alexa device)
- Desktop
(my.meural.com dashboard)
- The Meural app
(iOS and Android)
As a subscriber, Meural Members will now be
given access to a dynamic library of art with over 30,000 works
curated from leading museums, artists, Game of Thrones, and image
collections from around the world. Enjoy the classics from the
Renaissance to the Impressionist periods alongside modern,
postmodern, photography and specialized licensed collaborations,
such as the latest Game of Thrones playlists. Meural’s dynamic art
library has something for everyone including contemporary masters
like Keith Haring and Jean-Michel Basquiat to the artists of the
renaissance such as Leonardo da Vinci and Michelangelo Caravaggio.
Meural’s art library extends both the enjoyment and education of
art for all members. Additionally, the art marketplace enables
members to purchase select works from the library to own and add to
their personal collection forever, just as one might do from an
auction or gallery.
NETGEAR acquired Meural in August 2018,
expanding upon its successful connected home product offering, and
advancing the company’s vision of a fully connected world. Through
a combination of Meural’s proprietary hardware product, the Meural
Canvas, and a library of 30,000 licensed artworks, Meural acts as a
new media distribution platform for the visual arts. The Meural
Canvas is differentiated by Meural’s patented TrueArt technology, a
combination of hardware and software that combine to deliver a
realistic art viewing experience, including a signature matte,
anti-glare display. Controllable via gesture, voice (Amazon Alexa),
desktop, or mobile app, the Meural Canvas empowers users to
interact with art every day.
Meural Canvas II powered by NETGEAR is now
available worldwide for the manufacturer’s suggested retail
price(s):
Meural Canvas II: 19x29 frame
with 27-inch HD display in white or black - $599.95 USD19x29
frame with 27-inch HD display in dark or light wood- $699.95
USD16x24 frame with 21.5-inch HD display in white or black -
$399.95 USD16x24 frame with 21.5-inch HD display in dark or
light wood - $499.95 USD
Swivel Mount: The Swivel Mount
accessory - $49.95 USD - is a sturdy and durable, lightweight
mechanism, which makes it easy to orient the art to fill the frame,
And the annual membership subscription of $69.95
to the Meural curated art library will now also include imagery
from HBO’s Game of Thrones at no additional charge. All members
have access to the entire library of content provided on the
platform.
About HBO Licensing &
RetailHBO Licensing & Retail, a division of Home Box
Office, Inc., partners with best-in-class licensees around the
world to give HBO's global audience new and exciting ways to engage
with their favorite shows. The division leverages iconic,
award-winning HBO programs such as Game of Thrones, VEEP, Sex and
the City, Silicon Valley, Insecure, The Sopranos, Big Little Lies,
True Blood and more to create officially licensed consumer
products, innovative merchandise programs, retail activations and
live immersive experiences. HBO Licensing & Retail works
across a broad range of product categories, including collectibles,
apparel, publishing, live branded experiences, digital gaming,
fashion and beauty collaborations, luxury accessories, and beyond.
Officially licensed HBO merchandise can be purchased in retail
stores around the world and online in the US at
http://store.hbo.com.
About Meural:Meural combines the best of art,
technology, and design, to create products that make us feel
something. Founded in 2014, Meural was acquired by NETGEAR in
August 2018. We are building a future in which art fills every
blank wall, and everyone can become a patron of the arts. To that
end, we’ve developed a patented platform for discovering,
customizing, and interacting with visual art in your everyday life.
Through both our hardware product, the Meural Canvas smart frame,
and my.meural—the expertly-curated library that powers it—the
Meural platform empowers users to display over 30,000 artworks, and
interact with them using voice, gesture, web, or mobile app. Under
the trusted umbrella of NETGEAR—the innovative leader in connecting
the world to the internet—Meural becomes an even more powerful
platform for bringing the joy of art to the people—in their homes,
offices, and anywhere else art can live. More information is
available on Meural.com. Connect with Meural on Twitter, Facebook,
Instagram, and Pinterest.
About NETGEAR, Inc. NETGEAR® (NASDAQ: NTGR) has
pioneered advanced networking technologies for homes, businesses,
and service providers around the world since 1996 and leads the
industry with a broad range of award-winning products designed to
simplify and improve people’s lives. By enabling people to
collaborate and connect to a world of information and
entertainment, NETGEAR is dedicated to delivering innovative and
advanced connected solutions ranging from mobile and cloud-based
services for enhanced control and security, to smart networking
products, video over Ethernet for Pro AV applications, and
performance gaming routers to enhance online game play. The
company is headquartered out of San Jose, Calif. with offices
located around the globe. More information is available from the
NETGEAR Investor Page or by calling (408) 907-8000. Connect with
NETGEAR: Twitter, Facebook, Instagram and the NETGEAR blog at
NETGEAR.com.
Source: NETGEAR-G
U.S. Media Contact:
Nathan Papadopulos, (408)890-3889,
Npapadopulos@netgear.comU.S. Sales
Inquiries:
(408) 907-8000, sales@netgear.com
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/f1fc3e9c-7963-4e3d-be10-ac96beda6a42
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