Pitney Bowes Named a Leader in Location Intelligence Platforms by Independent Research Firm
December 05 2018 - 2:57PM
Business Wire
Pitney Bowes (NYSE:PBI), a global technology company that
provides commerce solutions in the areas of ecommerce, shipping,
mailing, and data, today announced that the company has been
recognized as a Leader in The Forrester Wave™: Location
Intelligence Platforms, Q4 2018.
In this major market evaluation, Forrester recognizes Pitney
Bowes as being a leader among Location Intelligence vendors that
were evaluated along three high-level categories:
- Current offering, which includes
criteria such as location intelligence data management, spatial
visualization and analytics, data products, execution and
optimization, and platform experience.
- Strategy, which includes
criteria such as product vision, execution road map, performance,
supporting services, and partner ecosystem.
- Market presence, which includes
criteria such as platform revenue, enterprise customers, and deal
size.
The Pitney Bowes Location Intelligence platform scored the
highest out of all evaluated vendors in the current offering
category. More specifically, Pitney Bowes received the highest
scores possible in the data products and product vision criteria.
It also received the highest possible score in the location
services and functionality criterion.
Forrester also noted Pitney Bowes strives to deliver insights
through its address-centric Location Intelligence platform, which
comprises six core components. These components, it said, deliver a
comprehensive and scalable set of spatial analytics capabilities
that typical power users, such as GIS professionals, require. But
they also provide capabilities for democratizing spatial insights
to business and operational users through the Spectrum Technology
Platform.
“Not all data is created equal. For nearly a century, we’ve been
perfecting our legacy in names and addresses to apply spatial
context to data through our location intelligence suite of
solutions,” says Bob Guidotti, EVP & President, Pitney Bowes
Software and Data. “We believe that the value of our solutions is
being recognized in the market for its ability to empower our
clients to do so much more with their data through precise analysis
and visualization.”
Pitney Bowes Location Intelligence solutions are built on the
flagship Spectrum Technology Platform, which helps organizations
identify customers and locate opportunities to enable commerce
across the full commerce continuum with speed and agility. By
accessing these solutions through the Pitney Bowes Commerce
Cloud, GIS professionals and the “GIS curious” can better
aggregate, cleanse, enrich and analyze data in ways that are
contextually relevant; and offer the ability to create a complete
and accurate, single view of a customer, pulling together data
across disparate sources, to better engage customers with best next
action and drive a superior customer experience.
To download the full report, click here.
About Pitney Bowes
Pitney Bowes (NYSE:PBI) is a global technology company providing
commerce solutions that power billions of transactions. Clients
around the world, including 90 percent of the Fortune 500, rely on
the accuracy and precision delivered by Pitney Bowes solutions,
analytics, and APIs in the areas of ecommerce fulfillment, shipping
and returns; cross-border ecommerce; presort services; office
mailing and shipping; location data; and software. For nearly 100
years Pitney Bowes has been innovating and delivering technologies
that remove the complexity of getting commerce transactions
precisely right. For additional information visit Pitney Bowes, the
Craftsmen of Commerce, at www.pitneybowes.com.
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Emily SimmonsPitney Bowes843.467.1071Emily.Simmons@pb.com
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