Zuckerberg Enters the Lion's Den: Privacy-Focused Europe -- 2nd Update
May 22 2018 - 2:24PM
Dow Jones News
By Natalia Drozdiak, Sam Schechner and Valentina Pop
BRUSSELS -- Facebook Inc. Chief Executive Mark Zuckerberg on
Tuesday apologized to European Union lawmakers over the company's
failure to sufficiently combat fake news and foreign interference
in elections or to prevent developers from misusing user
information.
Speaking at a hearing at the European Parliament on how the
social network handles Europeans' data, Mr. Zuckerberg echoed his
recent testimony before U.S. Congress on similar issues. "We didn't
take a broad enough view of our responsibility -- that was a
mistake and I'm sorry for it," he said. "I'm committed to getting
this right."
European lawmakers had stepped up calls for Mr. Zuckerberg to
come answer questions in Brussels following his testimony in the
U.S. The demands highlighted spreading fallout of the Cambridge
Analytica scandal to Europe, where Facebook and its Silicon Valley
rivals have faced regulatory pressure for years.
Mr. Zuckerberg outlined steps the company has taken since the
revelations that data-analytics firm Cambridge Analytica improperly
obtained the personal information of as many as 87 million Facebook
users. He said Facebook has more tightly restricted the data that
outside apps can access and has suspended 200 apps it suspects of
having misused user data shared on or through Facebook.
He also explained how Facebook is working to more broadly
protect the integrity of elections, including by encouraging voters
to go to the polls and by working with governments to identify
misinformation threats in real time. The issue is of interest to
MEPs, who face elections next spring.
"In one year's time, 400 millions of Europeans will be voting,"
said European Parliament President Antonio Tajani. "We hope that
each of those votes will be genuinely free votes."
Mr. Zuckerberg also stressed Facebook's commitment to Europe,
announcing that it would hire an additional 3,000 employees in the
region to reach a total of 10,000 by the end of the year.
Seated around a hoop-shaped table in an intimate wood-paneled
room in the European Parliament, roughly a dozen European lawmakers
started to individually interrogate the chief executive, who said
he would respond once all lawmakers had posed their questions.
Manfred Weber, the leader of the largest group in the European
Parliament, the European People's Party, said the assurances of the
U.S. tech giant are insufficient and more regulation is needed. Mr.
Weber also raised the issue of Facebook's market dominance: "We
should discuss breaking up the Facebook monopoly. Can you convince
me not to do so?"
Liberal MEP Guy Verhofstadt also dug into the question of the
company's market power, stressing that self-regulation wouldn't be
enough to control the company. "We have a big problem here," he
said, asking Mr. Zuckerberg to decide whether he wants to be
remembered "in fact as a genius who created a digital monster that
is destroying our democracies and our societies."
The hearing comes amid greater scrutiny of tech giants by
authorities and regulators around the world, who are increasingly
looking to Europe for direction on how to rein in the Silicon
Valley firms over their privacy policies, market power, tax
payments and other issues.
One such piece of legislation, the EU's new privacy law, known
as the General Data Protection Regulation, enters into force
Friday. Mr. Zuckerberg was set to face tough questions over how the
social network would comply with the law.
Brussels is the first stop for Mr. Zuckerberg as he seeks to
calm tensions with European officials. On Wednesday, Mr. Zuckerberg
will travel to Paris, where he will attend a government-organized
lunch with executives from Uber Technologies Inc., Microsoft Corp.
and other firms about using technology to promote the common good,
and Thursday he will speak at a tech conference.
In Paris, Mr. Zuckerberg will have a private meeting with French
President Emmanuel Macron. "No subject will be avoided," an
official at the French presidential palace said of the meeting with
Mr. Zuckerberg. "The president is very direct."
EU and European national regulators for years have been among
the most active world-wide in trying to bridle Facebook. A working
group of several EU data-protection watchdogs brought sanctions
against the company for prior changes to its privacy policies,
though some of those decisions were thrown out in court. Some EU
regulators are also investigating the company's use of data about
users of chat app WhatsApp, which it bought in 2014 for $22
billion.
The company has also faced criticism in Europe for its handling
of hate speech and terrorist propaganda. The EU has pushed Facebook
and other social-media companies to speed up their removal of
extremist propaganda and hate speech under threat of new
legislation. Germany last year passed a new law threatening
social-media companies with fines of up to EUR50 million ($59
million) if they fail to quickly delete hate speech and other
illegal content.
Persuading Mr. Zuckerberg to speak was a victory for the
751-member parliament, which is the EU's most democratic
institution but wields little power. Facebook has so far spurned a
similar invitation from the U.K. parliament. Mr. Zuckerberg had
initially agreed to answer questions in a closed-door meeting. That
sparked outrage from many EU politicians and commentators,
prompting the parliament to negotiate an agreement to webcast the
event.
Write to Natalia Drozdiak at natalia.drozdiak@wsj.com, Sam
Schechner at sam.schechner@wsj.com and Valentina Pop at
valentina.pop@wsj.com
(END) Dow Jones Newswires
May 22, 2018 14:09 ET (18:09 GMT)
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