SAKS TO OFFER THEMED BREAKFAST EVENTS AT NEW YORK FLAGSHIP
NEW YORK, Aug. 2, 2017 /PRNewswire/ -- Saks Fifth Avenue
and Disney today announced a magical collaboration to celebrate the
holidays at Saks stores this winter. The two iconic brands will
come together to delight shoppers this holiday season by creating
one-of-a-kind experiences across Saks' 41 stores in the U.S. and
Canada.
This November, Saks' annual holiday window unveiling in
New York will celebrate "Snow
White and the Seven Dwarfs." The collaboration includes special
Disney-inspired fashion, accessories and giftable items created by
premier designers and available in all Saks stores in the U.S.,
Canada and Saks.com.
Saks will offer a series of Disney themed breakfasts at Café SFA
on the 8th floor of the Saks New York flagship location at Fifth
Avenue and 50th Street. Snow White, Snow Prince, and Dopey will
make special guest appearances during seatings on select dates from
Saturday, Nov. 25 through
Sunday, Dec. 31. Tickets are
available now for purchase at www.saks.com/disney.
"The power of brands like Saks and Disney coming together to
create special experiences and custom designer pieces that our
clients won't find anywhere else, is the epitome of today's new
luxury—and an opportunity for Saks to put its best foot forward
during the holiday season," said Marc
Metrick, president, Saks Fifth Avenue. "We're excited to
unveil more details of this fantastic collaboration in the coming
months."
"It's been 80 years since Walt
Disney astonished the world with the first-ever full-length
animated feature, and Snow White and the Seven Dwarfs has remained
an audience favorite ever since," said Jimmy Pitaro, Chairman, Disney Consumer Products
and Interactive Media. "Bringing Snow White and her story to Saks'
holiday campaign is a terrific opportunity to honor the film's
legacy, and give fans a new way to make this classic part of their
celebrations."
Saks Fifth Avenue welcomes customers to connect via its social
channels, and to follow #SaksHoliday for updates and insider
access.
Instagram: Instagram.com/saks
Facebook: Facebook.com/saks
Snapchat: Snapchat.com/saks_official
Twitter: Twitter.com/saks
Instagram: Instagram.com/DisneyStyle
Facebook: Facebook.com/disneystyle
ABOUT SAKS FIFTH AVENUE (@saks)
Saks Fifth Avenue,
one of the world's preeminent specialty retailers, is renowned for
its superlative American and international designer collections,
its expertly edited assortment of handbags, shoes, jewelry,
cosmetics and gifts, and the first-rate fashion expertise and
exemplary client service of its Associates. As part of the Hudson's
Bay Company brand portfolio, Saks operates 41 full-line stores in
22 states and Canada, five
international licensed stores and saks.com, the company's online
store.
For more information, kindly visit
saks.com, Instagram.com/saks,
Facebook.com/saks,
Snapchat.com/saks_official, and
Twitter.com/saks.
ABOUT DISNEY CONSUMER PRODUCTS AND INTERACTIVE
MEDIA
Disney Consumer Products and Interactive Media (DCPI)
is the business segment of The Walt Disney Company (NYSE: DIS)
that brings our Company's stories and characters to life
through innovative and engaging physical products and digital
experiences across more than 100 categories, from toys and
t-shirts, to apps, books and console games. DCPI comprises four
main lines of business: Global Licensing, Disney Retail
(including Disney Store), Publishing and Digital Media, and
Games, Apps, and Labs. The segment is home to world-class licensing
and retail experts, artists, technologists, and storytellers
who inspire imaginations and bring the magic of Disney into
the daily lives of families and fans around the world.
CONTACTS:
Katie
Majeski
Saks Fifth Avenue
570.362.2474
Katie_Majeski@s5a.com
Samira Ibrahim
The
Walt Disney Company
818.544.0125
Samira.Ibrahim@disney.com
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SOURCE Saks Fifth Avenue