NutriPure Beverages Exploring New Bio-Degradable Bottling Option for Nu2O Product Line
December 10 2010 - 8:30AM
Marketwired
CEO Kenyatto Jones reported today that NutriPure Beverages, Inc.
(PINKSHEETS: NBVG) is investigating and testing a new
bio-degradable bottle in preparation for the upcoming launch of its
Nu2O product line.
A safe and affordable bio-degradable bottle is considered by
many to be the "holy grail" of the bottled water industry, and
recent advances have generated optimism that this goal is very
close to being attained. However, a couple of safety and regulatory
issues still must be addressed before such a bottle will be
available for widespread public use. First, NutriPure must be
convinced that the bio-degradable bottle will have no negative
effects on the highly specialized nutrients used in its Nu2O
products. And second, some municipalities have been reluctant to
accept bio-degradable bottles because of concerns that they might
negatively affect their recycling systems.
Mr. Jones stated, "NutriPure has long been committed to seeking
ecologically sound and environmentally safe manufacturing and
distribution methods. A bio-degradable bottle that passes safety
and recycling regulations would not only provide an ideal fit with
our company's philosophy, but also provide us with another
distinctive marketing advantage. Our obvious preference is to have
the bio-degradable bottle available prior to the initial launch of
our Nu2O products, and the purpose of our current investigations is
to explore whether this is feasible."
ABOUT NUTRIPURE BEVERAGES, INC.
NutriPure Beverages, Inc. is bringing to market a complete line
of nutrient-enhanced bottled water products using a patented
process that adds organic nutrients to water without adding masking
flavors, colors or sweeteners, yielding premium enhanced water
products that contain no calories, no carbohydrates, no colors and
no flavors other than pure water. The process is further enhanced
using desirable "cold-fill" techniques that save energy and reduce
harmful "plastic chemical leaching" into the product. The company
intends to market a full line of nutrient-enhanced water products
under the Nu2O label, which will compete with currently available
products. For more information visit
www.nutripurebeverages.com.
Safe Harbor Statement: This release contains forward-looking
statements with respect to the results of operations and business
of NutriPure Beverages, Inc., which involves risks and
uncertainties. The Company's actual future results could materially
differ from those discussed. The Company intends that such
statements about the Company's future expectations, including
future revenues and earnings, and all other forward-looking
statements be subject to the "Safe Harbors" provision of the
Private Securities Litigation Reform Act of 1995.
Contact: Kenyatto Jones CEO 949.400.5963
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