HTRE H3 Enterprises Inc (CE)

H3 Enterprises, Inc. (PINKSHEETS: HTRE) ("H3" or the "Company"), the world's first publicly traded Hip-Hop company, announce the beginning of their line up for "Big Game" week in Tampa, Florida. Starting the week off the Hip Hop Soda Shop, in conjunction with 4Play Entertainment & WBTP 95.7 The BEAT, present the 1st annual Listeners Lounge. The four (4) day event welcomes and provides visitors and those that live in Tampa a chance to experience part of the "Big Game" week festivities first hand. Many of the events are free and open to the public and will offer daily giveaways of Xbox 360 and Zune products. Visitors to the Hip Hop Soda Shop will have the opportunity to see appearances by today's hottest artists, sports stars, and industry heavyweights.

The week will kick off on Wednesday, January 28th, with an independent artist showcase. On this day independent artists will be treated like the majors and will compete for an artist development package. The showcase will be judged by David Lighty, Sr Director of A&R of Jive Records; Ray Daniels, Universal/Motown A&R; Wallace Marshall, Executive VP of Marketing and Operations, Poe Boy Records; and Ron "Jomama" Shepard, Program Director of 957 The Beat. The Listeners Lounge will continue Thursday-Saturday from 12pm-6pm each day at the Hip Hop Soda Shop. The Listeners Lounge will consist of meet n greets, artist showcases, new music listening sessions, a fashion show, model search and much more. The Hip Hop Soda Shop is offering the general public a way to connect with today's biggest celebrities first hand.

Friday, January 30th, the Hip Hop Soda Shop presents Legends Lounge, hosted and live performances by Hip-Hop legends Doug E. Fresh and Slick Rick.

Saturday, January 31st, Big Gates/Slip Slide/Atlantic Recording Artist Plies presents the "I Got Plenty Money" celebrity car show, concert and video shoot for Plies' new video starting at 12 noon. The event will be hosted by Neffie and Frankie from the "Keyshia Cole Show." Advanced ticket purchases are available at the Hip Hop Soda Shop.

Saturday, January 31st, the night moves into the Caribbean Explosion bringing together for the first time in Tampa Stone Love and Bass Odyessy. The night also features Poison Dart and much more.

Sunday, February 1st, the Hip Hop Soda Shop presents the Super Sunday watch party with Minnesota Viking Bryant McKinnie and Swagga Entertainment. Football fans are invited to watch the "Big Game" with Bryant McKinnie and his celebrity friends including Trina, Slim Thug, Tocarra, Pepa (from Salt N Pepa) and many NFL players.

Sunday, February 1st, the night finishes with the Maybach Music Group after party hosted by Rick Ross and friends. The night will be full of celebrity guests to be announced in the coming days.

Some of the celebrities set to attend the Hip Hop Soda Shop throughout the week include but are not limited to: Plies, John Legend, Common, Keri Hilson, Rich Boy, Winky Wright, Floyd Mayweather Jr, Sean Kingston, Kato June, Kevin Hart, Palow Da Don, Brisco, Teairra Mari, Rick Ross, Trina, Pepa, Slim Thug and Bobby Valentino. More celebrities and surprise guests will be announced throughout the week.

Record labels participating in the week's events include but are not limited to: Universal/Motown, Poe Boy, Sony BMG, Fo'Reel, Interscope/Geffen and Atlantic Records.

The Hip Hop Soda Shop has something for everyone, with a full Southern Hospitality menu, full bar, 32 TV screens, recording studio and gaming area dedicated to Xbox 360. Throughout the week the Hip Hop Soda Shop will offer free Xbox 360 video game play to all customers. In addition to the meet n greets and performances the Hip Hop Soda Shop will have a live DJ spinning from 12pm-6pm daily. The Hip Hop Soda Shop will also be filming for their new entertainment-based show "SodaShop TV" throughout the week; fans will get a chance to meet the hosts first hand and have an opportunity to be featured on the show.

For full information on the Hip Hop Soda Shop's "Big Game" week lineup visit www.hiphopsodashop.com or call (813) 977-2800. More events to be announced throughout the week.

About H3 Enterprises, Inc. and the HipHopSodaShop: H3 Enterprises, Inc., the first publicly traded Hip-Hop company, is the parent company of the HipHopSodaShop (www.hiphopsodashop.com), H3Gameline.com and "SodaShop TV."

The HipHopSodaShop combines a restaurant operation with entertainment bridging hip-hop music, sports, video gaming and community involvement. H3 opened its first company-owned HipHopSodaShop in Tampa, FL, December 2007.

Safe Harbor: Certain information included herein may contain statements that are forward-looking, such as statements relating to plans for future expansion and other business development activities. Such forward-looking information is subject to changes and variations which are not reasonably predictable and which could significantly affect future results.

Contact: Public Relations: Rhiannon Capling rhiannon.capling@hiphopsodashop.com