AdSouth Partners, Inc. Captures Hollywood's Rising StarMaker Products for Implementation of Full National Media and Distribution
November 07 2005 - 3:03PM
Business Wire
AdSouth Partners (OTCBB:ASPR) announced the signing of an exclusive
2 year promotional agreement with StarMaker Products for domestic
and international distribution under the Dermafresh brand of select
StarMaker products. AdSouth plans to launch a direct response
marketing promotion coupled with national media and print
advertising campaigns to be launched later this month featuring the
PEARL- Anti Wrinkle/ Moisturizing Mist, an advanced anti-wrinkle
moisturizing treatment used by members of the entertainment
industry. StarMaker, headed by TV actor, director and entrepreneur
Anson Williams (known as Potsie of "Happy Days" fame) and JoAnna
Connell (make-up artist to stars including Madonna and Tom Cruise,
and a respected beauty product developer for the entertainment
industry for over 15 years) offers a line of high-quality skin care
products. The StarMaker line was developed by Ms. Connell, who says
that it is used daily by many celebrities in the entertainment
industries. PEARL- Anti Wrinkle/Moisturizing Mist, the line's
flagship product, is designed to reduce the appearance of lines and
wrinkles, make skin look younger, improve skin texture, make skin
suppler, and produces a noticeable and definite moisturizing
benefit to the skin and also helps to naturally even out and
lighten skin tone. John Cammarano, AdSouth's CEO, said: "We are
elated that StarMaker has chosen AdSouth to move its product line
forward after garnering tremendous success with one of the largest
TV retailers, where the product sold out on nearly every spot
appearance. We believe StarMaker has built a tremendous loyal base
of customers and we intend to enhance and expand the product's
recognition as a superior choice for consumers. This strategy falls
in line with our plan of creating depth and diversification under
the Dermafresh umbrella of products therefore further bolstering
sales across the entire product category." "AdSouth has launched
some of the most memorable infomercials featuring a broad range of
products including cosmetics. After the tremendous success of our
StarMaker line while appearing on television retail outlets we
believe the products are ready for wide scale distribution, which
is one of the primary reasons we chose AdSouth and its team to move
us to the next level," stated Anson Williams Co-Founder of
StarMaker. "Both Ms. Connell and I share the belief that everyone
should have access to the same, one-of-a-kind beauty products
currently used exclusively by Hollywood's brightest stars, and we
are committed to offering them at affordable prices for every
consumer. By partnering with AdSouth to develop and create a
dynamic and high impact direct response model to launch our
products into retail, we believe we have the recipe for tremendous
success. We trust that we have partnered with the best agency in
the business and we are excited by the possibilities our new
relationship will develop as we expand our current product line."
For more information on StarMaker Products and to discover the
entire Pearl skin care line, please visit them on the web at
http://www.starmakerproducts.com, or visit
http://www.adsouthpartners.com. About AdSouth Partners, Inc.
AdSouth Partners is a vertically integrated direct response
marketing company that generates revenues both from the sale of its
products to mass marketing and other retail outlets and from the
placement and production of advertising and related services.
AdSouth Partners, through its product division DermaFresh, has
previously announced shipments to several of the largest retailers
in the country. A complete list is available on our website at
http://www.adsouthinc.com and a preview of the products offered is
available at http://www.dermafresh.com. Certain statements in this
news release may contain forward-looking information within the
meaning of Rule 175 under the Securities Act of 1933 and Rule 3b-6
under the Securities Exchange Act of 1934. All statements, other
than statements of fact, included in this release, including,
without limitation, statements regarding potential future plans and
objectives of the company, are forward-looking statements that
involve risks and uncertainties. There can be no assurance that
such statements will prove to be accurate and actual results and
future events could differ materially from those anticipated in
such statements. A number of factors may prevent the prompt
implementation of any strategically significant plan(s) outlined
above. The Company cautions that these forward-looking statements
are qualified by other risks relating to our business, including,
but not limited to, those set forth in the Company's under "Risk
Factors" and "Management's Discussion and Analysis of Financial
Condition and Results of Operations" in our filings with the SEC,
including our Form 10-KSB and 10-QSB filings, its registration
statements and other filings with the SEC (available at
www.sec.gov). The Company undertakes no obligation to publicly
update or revise any statements in this release, whether as a
result of new information, future events or otherwise. Information
on the Company's or any other website is not part of this release.
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