The Los Angeles Times Delivers 'The Envelope' for Season's Entertainment Awards Race
November 05 2007 - 12:49PM
PR Newswire (US)
Coverage Expanded with Redesigned Site LOS ANGELES, Nov. 5
/PRNewswire/ -- The Envelope (http://www.theenvelope.com/), the
entertainment awards insider from the Los Angeles Times, heralds
the arrival of awards' season with today's launch of the site's
redesigned homepage, new editorial staff, increased coverage,
upgrades and online features. In addition, The Times unveils the
editorial line-up for the return of its exclusive 11-part print
series and debuts The Envelope Screening Series, Presented by
Mercedes-Benz. Online, in print and on screen The Envelope is
further establishing itself as the leading source for
up-to-the-minute inside information for all industry denizens
actively engaged in the awards season race, while providing
advertisers and movie studios a unique platform in reaching a
highly influential and captivated audience. Uniquely, The Envelope
is also the go-to destination for consumers drawn to the excitement
of The Oscars(R), Grammys(R), Golden Globes(R), etc. "The Envelope
has made the Los Angeles Times the frontrunner for unique coverage
of the race from the inside," said Rob Barrett, general manager of
latimes.com and vice president of the Los Angeles Times Media
Group. "With these new enhancements, The Envelope provides both
entertainment industry and savvy consumers' fresh topical coverage
of all the behind-the-scenes politicking and celebrity campaigning
that accompany every award season." TheEnvelope.com, known for its
rich content, in-depth reporting, insider forums, weekly video
reports, curated photo galleries, expert discussion blogs and
analysis of award shows, has tapped Sheigh Crabtree as its new
editor and brought in several new columnists, set to deliver a
fresh take on the competition with "Notes on a Season," Pete
Hammond's insider analysis on the Oscar(R) race and "Extended
Play," Todd Martens' deeper music biz coverage and expert analysis
on that industry's major awards shows including the Grammy's(R),
AMA's and CMA's as well as film-music awards showdowns at the
Golden Globes(R) and Oscars(R). In addition, visitors to the site
can now find "Contender Countdown," a weekly interactive feature
showcasing editors picks for the top 10 films; "Awards Buzz and
Rumors," a daily collection of news and buzz from around the web
written by Los Angeles Times contributor Mark Olsen; and increased
multimedia coverage including "Red Carpet Reports," video reports
from premieres, private parties and events. These new features will
run alongside The Envelope's current favorites, including Hollywood
award guru, Tom O'Neil's "The Gold Derby" and "The Dish Rag,"
penned by Elizabeth Snead. Complementing the web site in its second
season will be an 11-part Times print series beginning with the
Awards Preview issue on November 7th. Each edition will offer a
lineup of new and regular features, including the addition of
Patrick Goldstein's "The Big Picture Conversation" with key
industry leaders and existing reads such as the Buzzmeter chart,
where a diverse group of industry pundits gauge who's hot and who's
not in key awards races. Other issues will include: Best Actor
(Part One) 11/14; Animation/Crafts 11/21; Best Song/Score 12/5;
Writer/Director 12/12; Best Picture/Foreign Film/Documentary 12/19;
Best Actor (Part Two) & SAG Awards(TM) 1/2; Golden Globes(R)
1/9; Nominations 1/30; Grammy's(R) 2/6; and Oscar(R) Preview 2/20.
"The Los Angeles Times has always been a leading resource for
in-depth coverage of the entertainment industry," said John
Montorio, managing editor, features at The Times. "With The
Envelope we're expanding our reach in providing readers with
unparalleled access to Hollywood's spectacular awards season race
with compelling content and unrivaled news and commentary." This
year also marks the mid-November launch of the inaugural The
Envelope Screening Series, Presented by Mercedes-Benz, an exclusive
showcase of eight of this year's leading award contenders selected
in consultation with The Times editorial staff. Hosted at The
Landmark, West Los Angeles' elegant new theater complex and
followed by intimate conversations featuring a mix of actors,
writers and directors from each film, each event will be moderated
by writers from The Times and The Envelope. Streaming video from
the panel discussions will be made available on TheEnvelope.com,
but attendance is limited to industry guild members and site
promotion winners. Films showcased will include: "The Kite Runner,"
followed by a conversation with screenwriter David Benioff and
actors Shaun Toub and Atossa Leoni; "Reservation Road," with
special guest actor Mark Ruffalo; "The Savages," with a
conversation featuring actress Laura Linney and director Tamara
Jenkins; "American Gangster," followed by a discussion with
producer Brian Grazer and screenwriter Steve Zaillian; "Juno,"
featuring a discussion with director Jason Reitman, screenwriter
Diablo Cody and actors Ellen Page and Jason Bateman; "The Diving
Bell and the Butterfly," with a conversation with director Julian
Schnabel; "Charlie Wilson's War," followed by a discussion with
Aaron Sorkin; and "Atonement," followed by Q&A with actor James
McAvoy and director Joe Wright. "Consumers can't get enough of what
goes on behind the scenes in Hollywood and The Envelope gives them
a unique perspective on the inner workings of the business," said
Lynne Segall, vice president of entertainment and fashion
advertising at The Times. "More importantly, The Envelope drives
box office for movies in release and raises awareness for films
soon to hit theaters as well as Academy consideration for award
season contenders." About the Los Angeles Times The Los Angeles
Times is the largest metropolitan daily newspaper in the country,
with a daily readership of 2.2 million and 3.3 million on Sunday.
The Los Angeles Times and its media businesses and affiliates --
including latimes.com, The Envelope/theenvelope.com, Times
Community Newspapers, Hoy, and California Community News -- reach
approximately 8.1 million or 62% of all adults in the Southern
California marketplace. The Pulitzer Prize-winning Los Angeles
Times, has been covering Southern California for over 125 years and
is part of Tribune Company (NYSE:TRB), one of the country's leading
media companies with businesses in publishing, the Internet and
broadcasting. Additional information about the Los Angeles Times is
available at http://www.latimes.com/mediacenter. DATASOURCE: Los
Angeles Times CONTACT: Media, Tracy Mallozzi of The Rose Group,
+1-310-280-3719, , for Los Angeles Times; or Stephan Pechdimaldji
of Los Angeles Times, +1-213-237-4791, Web site:
http://www.theenvelope.com/ http://www.latimes.com/
http://www.latimes.com/mediacenter
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