Ovaice brings over 20 years of extensive
creative experience to this role leading creative outputs for the
global Google account at Huge, having previously led initiatives
across Silicon Valley’s most storied tech giants, including Apple,
Facebook, PayPal and Google
Huge, the global experience agency (NYSE: IPG), today announced
Abdul Wahid Ovaice, Global Executive Creative Director for Huge’s
Google account, effective immediately. Abdul will report directly
to David Clarke, Huge’s Chief Design Officer, North America, and
serve as the global creative lead for the agency’s Google account.
In this role, he will be responsible for overseeing all creative
design and execution across the account, which spans across 10 of
the agency’s 13 offices.
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Abdul Wahid Ovaice (Photo: Business
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“The unique opportunity at Huge is what very few companies have
been able to create,” said Abdul. “Reflecting back at my time at
Apple, Square, Nest, and looking at other industry-defining
organizations that made monumental creative, cultural, and ethical
impact– there’s three shared attributes: leadership that created
and stewarded an organization of excellence, timing in the
marketplace, and fearless ideas that push us forward.”
Most recently, Abdul served as Executive Creative Director for
Oura, a health technology company known for innovative wellness
wearables. In that role, he oversaw all brand creative from
digital, brand systems, packaging, and advertising, to in-app brand
experiences.
“I’m thrilled to welcome such a passionate and accomplished
leader to our team,” said David Clarke, Chief Design Officer, North
America at Huge. “Abdul is a strategic craftsman with impeccable
taste, who has worked side-by-side with the who’s who of Silicon
Valley to build brands from fragile-idea to household name. His
arrival marks the start of an important new chapter for the agency
that will further unite our global network around one of our most
ambitious clients.”
Most recently, Huge has partnered with Google to launch
innovative new products and services, including Google TV and
Google Pay, along with leading the rebranding of Android. Huge’s
work with Google includes digital product strategy and design,
branding, digital marketing, technology and, most recently,
experiential design.
“With David Clarke having recently moved into the North America
Chief Design Officer role, Abdul joining Huge allows us to go from
strength to strength in the creative leadership we bring to our
Google clients, globally,” said Mark Manning, President, Huge West.
“Abdul brings impressive experience that will be incredibly
valuable to the work we do with Google, and I’m excited to see him
grab the baton and take the work and teams to new heights.”
With more than two decades of industry experience, Abdul has
helped reimagine countless industries from finance, healthcare, and
consumer electronics, to transportation, to name a few. He has led
creative for tech giants Apple, Google, Facebook, and PayPal, as
well as developed and led early stage start-ups into global
preeminence for Nest Labs, Square, Uber, and Oura Ring.
Throughout his career, Abdul has won several of the industry’s
top awards, including honors at The One Show, Webbys, Red Dot,
Communication Arts, and Awwwards for his 2019 work on the Google
Store. He also was awarded I.D. Magazine’s Design of The Year Award
for Apple.com in 2008, when he helped usher the tech giant into the
age of high design digital experiences. Abdul also led product
launches for Nest, including Nest Cam, Nest Thermostat, and Nest
Protect, as well as launching Square Stand for Square.com and
launching the iPhone 2 and 3 on Apple.com.
Abdul’s new role comes on the heels of Mat Baxter’s appointment
to Global Chief Executive Officer in July, along with this month’s
announcement of Toni Lowe and Lisa De Bonis as GVP of Diversity
Equity & Inclusion and Global Chief Experience Officer,
respectively.
About Huge
Huge, part of Interpublic (IPG), is a global experience agency
made up of creatives, designers, technologists, strategists, and
data scientists. We help companies become a deeper part of people’s
lives by creating unified brand experiences that people love. We
work with clients such as Google, McDonald’s, FCA, Brooks Running,
P&G, and others, who are as committed to shaping culture and
defining the future as we are. Headquartered in Brooklyn, we
currently have more than 1,200 employees working across 13 offices
in North America, Latin America, Europe, and Asia. For more info,
visit us at hugeinc.com.
About Interpublic
Interpublic is one of the world’s leading organizations of
advertising agencies and marketing services companies. Major global
brands include Craft, FCB (Foote, Cone & Belding), FutureBrand,
Golin, Huge, Initiative, Jack Morton, MAGNA, McCann, Momentum,
MRM//McCann, MullenLowe Group, Octagon, R/GA, UM and Weber
Shandwick. Other leading brands include Avrett Free Ginsberg,
Campbell Ewald, Carmichael Lynch, Deutsch, Hill Holliday, ID Media
and The Martin Agency. For more information, please visit
www.interpublic.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20211007005605/en/
Media Carrie Cummings Group
Director, Global Communications Email: ccummings@hugeinc.com
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