NEW
YORK, May 16, 2023 /PRNewswire/ -- Wix.com
Ltd. (NASDAQ: WIX), a leading global SaaS platform to create,
manage and grow an online presence, today announced Google Ads with
Wix, which enables Wix users to create Google Ads directly from the
Wix platform. Using this feature, Wix users can streamline the ad
creation process and drive traffic to their site through Google
Ads, ultimately increasing their conversions.
Users can build their Google Ads campaign including customizing
ad settings, creating ad content and setting a campaign budget.
Creating the campaign within Wix is efficient and
automatically supports the monitoring of any traffic, leads and
revenue generated from the campaign. During the ad creation
process, content and keyword theme suggestions from Google Ads can
help guide users to make the most appealing ad to attract people
actively searching for what their business has to offer.
When Wix users set their campaign budget, the entire campaign is
optimized according to the keyword themes that the user sets. This
means that the budget will be allocated to serve clients searching
for an intent that matches the business, with the aim to increase
business prospects. Furthermore, users benefit from accurate ad
conversion tracking because it is embedded into their website,
without the need to set up this data flow manually. Users receive a
report with data and the performance of the campaign, along with
suggestions on how to optimize the campaign to deliver better
results for the future.
"After integrating Google's Workspace for productivity, Search
Console for discovery, and Google Business Profile for location,
our mutual customers were missing a seamless online marketing
solution," said Yuval Dvir, Global
Director of Online Partnerships at Google. "This can now be
provided by our new partnership with Google Ads, helping companies
and entrepreneurs market their website and business as part of the
Wix buyflow."
"We are always working on offering more tools to provide Wix
users with a holistic experience to run their business, including
all of their marketing needs," said Kobi
Gamliel, Head of User Marketing at Wix.
"Traditionally, creating a campaign can be time-consuming, and
complex. By making this process seamless and fast, users can
efficiently build campaigns to generate traffic through search,
which is a key tool to increase brand awareness and
profitability. This integration allows users to save time and
better optimize their marketing efforts, all from within Wix, so
they can get in front of the right audience and continue to grow
their business."
Google Ads with Wix is available to premium users with a domain
connected and published site. To learn more, click here.
About Wix.com Ltd.
Wix is a leading platform to
create, manage and grow a digital presence. What began as a website
builder in 2006 is now a complete platform providing users with
enterprise-grade performance, security and a reliable
infrastructure. Offering a wide range of commerce and business
solutions, advanced SEO and marketing tools, Wix enables users to
have full ownership of their brand, their data and their
relationships with their customers. With a focus on continuous
innovation and delivery of new features and products, anyone can
build a powerful digital presence to fulfill their dreams on
Wix.
For more about Wix, please visit our Press Room
Media Relations Contact: PR@wix.com
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SOURCE Wix.com Ltd.