Investors were net buyers in November, and
placed a record number of their Black Friday trades on mobile
devices
The Investor Movement Index® (IMXSM) increased to 5.17 in
November, up 6.8 percent from its October score of 4.84. The IMX is
TD Ameritrade’s proprietary, behavior-based index, aggregating Main
Street investor positions and activity to measure what investors
actually were doing and how they were positioned in the
markets.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20191209005113/en/
TD Ameritrade Nov. 2019 Investor Movement
Index (Graphic: TD Ameritrade)
Though the IMX came in at its highest point since November 2018,
the reading still ranks as “Moderately Low” compared to historic
averages.
“There was a lot to like in November, including
better-than-expected earnings and optimism surrounding trade,” said
JJ Kinahan, chief market strategist at TD Ameritrade. “The signs
were there for a strong holiday season, and with that investors
were more willing to increase their exposure to the market, ending
the period as net buyers of equities.”
Equity markets increased during the November IMX period, with
all three major U.S. indices notching records. The S&P 500
increased past 3,100 for the first time ever, while the Dow Jones
Industrial Average breached 28,000 for the first time, with the
indices up 3.9 percent and 4.1 percent respectively. The Nasdaq
Composite, up 5.1 percent, produced the best gains.
Retail investors at TD Ameritrade net bought popular names
during the November IMX period, including:
- Walt Disney Co. (DIS)
- Microsoft Corp. (MSFT)
- McDonald’s Corp. (MCD)
- Ford Motor Co. (F)
TD Ameritrade clients also used market highs to net sell some
popular names, including:
- Bank of America Corp. (BAC)
- Citigroup Inc. (C)
- Tesla Inc. (TSLA)
- Netflix Inc. (NFLX)
Millennial Buys & Sells In November, there were some
key differences in the stocks TD Ameritrade’s millennial clients
net bought. Millennials net bought Virgin Galactic Holdings (SPCE)
and Canopy Growth Corp. (CGC), while the total client population
did not. There were no differences on the sell side between the two
populations.
Black Friday Trading On the biggest shopping day of the
year, Black Friday, the top stocks TD Ameritrade clients traded
included Roku Inc. (ROKU), Alibaba Group (BABA) and Amazon (AMZN)
-- a top Black Friday stock for the fifth year in a row.
More than one-third (34 percent) of the trades placed on Black
Friday were placed through a mobile device, a record high. In 2018,
31 percent of Black Friday retail trades were placed on mobile
devices.
“Once the Thanksgiving leftovers are cleared away, we’ve found
that many investors use their mobile devices to stay engaged with
the market while spending time with family and friends,” said
Kinahan. “Our clients’ appetite for market access via mobile has
continued to increase every year, and Black Friday is the perfect
example of this.”
TD Ameritrade also saw record-breaking mobile averages for its
2019 fiscal year (Oct.1, 2018 – Sept.30, 2019), including:
- An average of 232,000 mobile trades per day, up from an average
of 197,900 in fiscal year 2018
- 27 percent of total trades were placed on a mobile device,
compared to 24 percent the prior year
- An average of 768,170 daily mobile users compared to 642,470 in
fiscal 2018
About the IMX The IMX value is calculated based on a
complex proprietary formula. Each month, TD Ameritrade pulls a
sample from its client base of more than 11 million funded
accounts, which includes all accounts that completed a trade in the
past month. The holdings and positions of this statistically
significant sample are evaluated to calculate individual scores,
and the median of those scores represents the monthly IMX.
For more information on the Investor Movement Index, including
historical IMX data going back to January 2010; to view the full
report from November 2019; or to sign up for future IMX news
alerts, please visit www.tdameritrade.com/IMX. Additionally, TD
Ameritrade clients can chart the IMX using the symbol $IMX in
either the thinkorswim® or TD Ameritrade Mobile Trader
platforms.
Inclusion of specific security names in this commentary does not
constitute a recommendation from TD Ameritrade to buy, sell, or
hold. All investments involve risk including the possible loss of
principal. Please consider all risks and objectives before
investing.
Past performance of a security, strategy, or index is no
guarantee of future results or investment success.
Historical data should not be used alone when making investment
decisions. Please consult other sources of information and consider
your individual financial position and goals before making an
independent investment decision.
The IMX is not a tradable index. The IMX should not be used as
an indicator or predictor of future client trading volume or
financial performance for TD Ameritrade.
About TD Ameritrade Holding Corporation TD Ameritrade
provides investing services and education to approximately 12
million client accounts totaling approximately $1.3 trillion in
assets, and custodial services to more than 7,000 registered
investment advisors. We are a leader in U.S. retail trading,
executing an average of approximately 800,000 trades per day for
our clients, more than a quarter of which come from mobile devices.
We have a proud history of innovation, dating back to our start in
1975, and today our team of 10,000-strong is committed to carrying
it forward. Together, we are leveraging the latest in cutting edge
technologies and one-on-one client care to transform lives, and
investing, for the better. Learn more by visiting TD Ameritrade’s
newsroom at www.amtd.com, or read our stories at Fresh
Accounts.
Brokerage services provided by TD Ameritrade, Inc., member FINRA
(www.FINRA.org) / SIPC (www.SIPC.org)
Source: TD Ameritrade Holding Corporation
View source
version on businesswire.com: https://www.businesswire.com/news/home/20191209005113/en/
At the Company Cassie Burica
Specialist II, Corporate Communications (773) 435-3215
cassie.burica@tdameritrade.com
Jeff Goeser Managing Director, Investor Relations (402) 597-8464
jeffrey.goeser@tdameritrade.com
TD Ameritrade (NASDAQ:AMTD)
Historical Stock Chart
From Aug 2024 to Sep 2024
TD Ameritrade (NASDAQ:AMTD)
Historical Stock Chart
From Sep 2023 to Sep 2024