Meta Platforms to Let More Users Create Multiple Facebook Profiles, Bloomberg Reports
July 14 2022 - 3:55PM
Dow Jones News
By Denny Jacob
--Meta Platforms Inc. will start letting more users create
multiple profiles with their Facebook accounts, Bloomberg
reported.
--Certain Facebook members will be able to create as many as
four additional profiles as part of a test, and each one won't need
to include a person's real name or identity, the report said. Users
could have different profiles, such as one for friends and another
for co-workers, each with its own newsfeed, but they will only be
able to comment or like another post with one profile, the report
said.
--Additional profiles are still bound by Facebook's content
policies and will tie back to a user's core account, meaning rule
violations on one profile will affect the others, the company said,
according to the Bloomberg report. Facebook hopes users will create
separate identities for their different interests, the report
said.
--The test won't change how the social media company calculates
its monthly or daily active user totals, the report said.
Full story at
https://www.bloomberg.com/news/articles/2022-07-14/meta-to-start-letting-facebook-users-have-up-to-five-profiles?sref=b0us4KbN
Write to Denny Jacob at denny.jacob@wsj.com
(END) Dow Jones Newswires
July 14, 2022 15:40 ET (19:40 GMT)
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