SAN MATEO, Calif., March 7, 2016 /PRNewswire/ -- Marketo,
Inc. (NASDAQ: MKTO), the leading provider of engagement
marketing software and solutions, today announced the
appointment of Fred Ball to
executive vice president and chief administrative officer (CAO),
effective immediately. In addition, Brian
Kinion was promoted to senior vice president and chief
financial officer (CFO), and Jason
Holmes was promoted to executive vice president and chief
operating officer (COO). All three will report to Chairman and CEO
Phil Fernandez.
![Marketo logo. Marketo logo.](http://photos.prnewswire.com/prnvar/20070917/AQM011LOGO)
Ball, who has been CFO since May
2011, led the company through its successful IPO in
May 2013 and oversaw Finance and
Accounting through a period of rapid growth and change, as
Marketo's revenue grew from $14
million in 2010 to $210
million in 2015. As CAO, Ball will continue to lead
Marketo's Global Corporate Development, Corporate Strategy, and
Information Technology and Facilities teams. Central to his role
will be leading the company's strategic planning as the business
continues to scale to meet the needs of enterprise companies.
As CFO, Kinion will be responsible for global financial
reporting and compliance, financial planning and analysis, investor
relations, and driving continuous process and system improvements
to support the company's growing operations. Kinion, who was
previously group vice president of finance, brings more than 25
years of finance and accounting experience, and nine years of SaaS
experience.
Taking on the role of COO, Holmes, who was previously chief
customer officer, will expand on his current role to drive
Marketo's broad growth initiatives across the entire company. This
role is a key addition to the executive team that will unify
management of strategy, execution, and accountability of the entire
organization as Marketo continues to grow.
"I am thrilled to see Fred, Brian and Jason take these next
steps in their careers," said Fernandez. "Fred has been an
integral member of our senior leadership team and has made
countless contributions to Marketo's success. The rate of growth
and pace of change at Marketo has necessitated this position, and
no one is more capable of fulfilling the responsibilities of this
role than Fred. At the same time, it is incredibly gratifying to
promote Brian to CFO. Fred and I identified him nearly three years
ago as a future CFO candidate, and I'm confident that he will be a
great CFO for Marketo. I am also pleased to see Jason step into the
new role of COO. His deep understanding of what makes our customers
successful will be invaluable as we continue to grow. I am
incredibly confident in the senior leadership team we've built for
the next phase of our growth, and I'm excited that this additional
operating strength on my staff will allow me to focus more of my
time on Marketo's strategic vision and our most important customer
and partner relationships."
About Marketo
Marketo (NASDAQ: MKTO) provides the
leading engagement marketing software and solutions designed to
help marketers develop long-term relationships with their customers
– from acquisition to advocacy. Marketo is built for marketers, by
marketers and is setting the innovation agenda for marketing
technology. Marketo puts Marketing First. Headquartered in
San Mateo, CA, with offices around
the world, Marketo serves as a strategic partner to large
enterprise and fast-growing small companies across a wide variety
of industries. To learn more about Marketo's Engagement Marketing
Platform, LaunchPoint® partner ecosystem, and the vast community
that is the Marketo Marketing Nation®, visit www.marketo.com.
Forward Looking Statements
This press release contains
forward-looking statements related to, among other things,
Marketo's future growth. Forward-looking statements include all
statements that are not historical facts. The achievement or
success of the matters covered by such forward-looking statements
involves risks, uncertainties and assumptions. Some of these risks,
uncertainties, and assumptions are described in public reports we
file with the Securities and Exchange Commission, including, but
not limited to, the "Risk Factors" and "Management's Discussion and
Analysis of Financial Condition and Results of Operations" sections
of our Form 10-K filed on March 4,
2016. If any such risks or uncertainties materialize or if
any of the assumptions prove incorrect, our results could differ
materially from the results expressed or implied by the
forward-looking statements we make. Any forward-looking statement
made by us in this press release speaks only as of the date on
which it is made, and we assume no obligation, and do not intend,
to publicly update these forward-looking statements, except as
required by law.
Logo -
http://photos.prnewswire.com/prnh/20070917/AQM011LOGO
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/marketo-announces-leadership-changes-in-finance-administration-and-operations-300232008.html
SOURCE Marketo, Inc.