Entropic, MobileTREC Collaborate on Reverse Mass Notification Alert Solution Leveraging the Consumer Set-top Box Platform
January 09 2013 - 8:00AM
Consumer Electronics Show -- Entropic (Nasdaq:ENTR), a world leader
in semiconductor solutions for the connected home, and MobileTREC
Corporation, the world's leading innovator in mobile personal
safety technology, today announced their collaboration to develop a
next generation Machine-to-Machine (M2M)-based reverse mass
notification alert solution for public safety agencies that
leverages the cable set-top box (STB) platform.
Traditional reverse mass notification systems are designed to
quickly alert communities of potential dangers and disasters. These
systems target homes and businesses in affected areas using
pre-recorded emergency response messages sent to consumers'
landlines or television sets via a mass broadcast by the local TV
station.
To advance the reverse mass notification alert system,
MobileTREC created Mobile R911TM, a mobile reverse 911 application,
that can geo-target, identify and send mass alerts to any
citizen/subscriber in relevant proximity to an emergency/disaster
incident. Taking its Mobile R911 application one step further,
MobileTREC collaborated with Entropic to develop a M2M Mass AlertTM
solution that could deliver the same mass notification to cable
STBs, based on geo-targeting service-able cable addresses using an
Entropic-powered STB platform.
"It is of particular interest to public safety agencies,
including San Diego, California, county officials, who are
integrating our Mobile R911 technology, to be able to quickly and
effectively communicate with their constituents in any potential
disaster situation," said Henry Siegel, vice president of Emerging
Markets at MobileTREC. "As landlines are disappearing at a rapid
pace and many citizens do not watch their local TV broadcast,
safety and emergency response personnel need to ensure multiple
methods to reach citizens. Our cooperation with Entropic shows the
power of their technology and our ability to develop
next-generation M2M Mass Alert solutions as a natural extension of
our proven Mobile R911 system."
M2M Mass Alerts leverages Entropic's latest generation of
high-performance STB system-on-a-chip (SoC) solutions, the TSC17x
STB SoC family. The platform offers the first dual-core ARM®
Cortex-A9 processor with integrated NEON™ technology for multimedia
extension and provides support for multiple open standards,
including the latest Google Android 4.0 "Ice Cream Sandwich"
operating system.
"Using our cable set-top box system-on-chip platform as a means
to alert citizens in a specific community is a powerful proposition
for ensuring another method to contact potentially affected
individuals in a disaster," said Dr. Anton Monk, co-founder and
vice president of Technology at Entropic. "By using our open
standard silicon and software solution, we are empowering public
safety agencies with a new set of tools to reach the millions of
users of "connected devices," including cable set-top boxes."
About MobileTREC
MobileTREC is the world's leading innovator in mobile personal
safety technology solutions for personal, community, and public
safety. MobileTREC has empowered individuals, families,
neighborhoods, schools, universities, municipalities, states, and
countries to protect themselves and their citizens with
state-of-the-art safety technology. MobileTREC's robust safety
platform enables Texting to 9-1-1; direct routing and information
delivery of safety information with its Next Generation 9-1-1
layer; and Geo Targeted Mass Alerts which enable the delivery of
alerts and vital information for all citizens exactly when and
where it's needed most during emergency situations. For More
information, visit MobileTREC on the web at:
www.MobileTREC.com.
About Entropic
Entropic (Nasdaq:ENTR) is a leading global provider of silicon
and software solutions to enable connected home entertainment. The
Company transforms how traditional HDTV broadcast and streaming
video content is seamlessly, reliably, and securely delivered,
processed, and distributed into and throughout the home. Entropic's
next-generation Set-top Box (STB) System-on-a-Chip (SoC) and Home
Connectivity solutions enable Pay-TV operators to offer consumers
more captivating whole-home entertainment experiences by
transforming the way digital entertainment is delivered, connected
and consumed – in the home and on the go. For more information,
visit Entropic at: www.entropic.com.
The Entropic logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=4255
Forward-Looking Statements
Statements in this press release that are not strictly
historical in nature constitute "forward-looking statements." Such
statements include, but are not limited to, statements regarding
the expected benefits of Entropic's collaboration with MobileTREC
Corporation, Entropic's technology solutions, and continued or
future integration of technology into products of OEMs. Such
forward-looking statements involve known and unknown risks,
uncertainties and other factors which may cause Entropic's actual
results to be materially different from historical results or from
any results expressed or implied by such forward-looking
statements. These factors include, but are not limited to, the
effects of competition from alternative technologies; Entropic's
dependence on service providers' connected home needs; the risk
that the market for Entropic's solutions may not develop as
anticipated; the effect of intellectual property rights claims; and
other factors discussed in the "Risk Factors" section of Entropic's
Quarterly Report on Form 10-Q for the quarter ended September 30,
2012. All forward-looking statements are qualified in their
entirety by this cautionary statement. Entropic is providing this
information as of the date of this release and does not undertake
any obligation to update any forward-looking statements contained
in this release as a result of new information, future events or
otherwise.
Copyright © 2013 Entropic. All rights reserved. All other
product or company names mentioned are used for identification
purposes only and may be trademarks of their respective owners.
CONTACT: MobileTREC Contacts
Henry Siegel - Vice President Emerging Markets
323.680.5411
henry@mobiletrec.com
Yair Abed - Vice President Strategic Partnerships,
Business Development
858.342.8761
yair.abed@mobiletrec.com
Entropic Contacts:
Investor Contact:
Debra Hart - Director, Investor Relations
+1 858.768.3852
debra.hart@entropic.com
Media/Industry Analyst Contact:
Chris Fallon - Senior Director, Corporate Communications
+1 858.768.3827
chris.fallon@entropic.com
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