UnionBank Launches First Fully Digital Branch in the Philippines
January 15 2019 - 7:30AM
Appian (NASDAQ: APPN) announces that UnionBank of the Philippines
used the Appian Platform to launch its first fully digital branch.
The branch, called The Ark, completely transforms the customer
experience, making that experience entirely digital, including
internet-connected self-service kiosks and virtual reality boxes.
Unlike traditional bank branches, The Ark has done away with
rows of tellers and long queues, and gone completely paperless.
Customers now go to one of the self-service iPad stands stationed
around the bank, where they can type in their request,
significantly reducing time previously spent waiting in queues for
service.
“The Ark is an award-winning digital branch that provides a
modern experience for our clients within a traditional brick and
mortar store,” said Anna Maria Aboitiz Delgado, Head for Consumer
Finance, Chief Customer Experience Officer & Senior
VP at UnionBank of the Philippines. “Designed more like a
business lounge than a typical bank, this is a ‘first of its kind’
in the Philippines, and an embodiment of digital transformation in
the banking industry.”
To assist in its digital transformation, UnionBank partnered
with Appian, through Appian’s regional reseller, Via Appia, to
implement automated banking processes and applications on the
Appian Cloud platform.
“UnionBank has utilised digital technology to completely
transform the banking experience for customers, making it a more
modern, enjoyable and efficient process for them,” said Karen
Astley, Vice President of Asia-Pacific at Appian. “The Ark is a
model for the future of banking and Appian is excited to be
providing the platform for digitalising the country’s banking
industry.”
“Our customers are continuously seeking more convenient ways of
doing everyday things,” added Anna Maria Aboitiz Delgado. “The Ark
provides them with the perfect mix of an efficient and time-saving
digital method of completing their banking, while still offering
the option of face-to-face interactions with our ambassadors.”
Following the launch of this first digital branch, UnionBank
anticipates opening additional digital branches throughout the
Philippines during the next year.
For more information on Appian, click here.
About Appian
Appian provides a software development platform that combines
intelligent automation and enterprise low-code development to
rapidly deliver powerful business applications. Many of the world’s
largest organisations use Appian applications to improve customer
experience, achieve operational excellence, and simplify global
risk and compliance. For more information, visit www.appian.com
For Information Contact:Nicole GreggsDirector
of Media Relations+1 703-260-7868nicole.greggs@appian.com
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