Brinker International Completes Franchise Transaction With Muy Mucho Group, L.P.
December 14 2009 - 8:00AM
PR Newswire (US)
DALLAS, Dec. 14 /PRNewswire-FirstCall/ -- Brinker International,
Inc. (NYSE:EAT) announced a new franchise and development agreement
with franchisee Muy Mucho Group, L.P. Under terms of the agreement,
Muy Mucho has acquired 21 existing Chili's® Grill & Bar
restaurants in Kansas, Missouri and Nebraska. At the end of the
first quarter fiscal year 2010, domestic and international
franchisees operated 40 percent of Brinker International's
restaurants. In addition to the 21 existing Chili's restaurants
that Muy Mucho has acquired, the franchise group has agreed to
develop five to 10 new Chili's locations in the same region.
Proceeds total $19 million, and Brinker expects to record a gain
related to the transaction. "The extensive industry experience and
expertise held by the Muy Mucho team will ensure their success as
they begin operations leadership and further brand development for
Chili's in this region," said Don Reyburn, vice president of
franchise development for Brinker International. Based in Dallas,
Texas, Muy Mucho is led by Mark Menking, a restaurant industry
veteran and former president for the la Madeline® Bakery & Cafe
restaurant brand; and Jeff Jones, a 24-year Chili's and Brinker
veteran who will serve as the company's chief operating officer.
"We are excited to build on the strength of the Chili's team and
market presence established in these North Central regions by
Brinker International," said Menking, president and CEO of Muy
Mucho. Brinker International, Inc. (NYSE:EAT), is one of the
world's leading casual dining restaurant companies, serving more
than 1 million guests daily. Founded in 1975 and based in Dallas,
Texas, Brinker owns or franchises nearly 1,700 restaurants in 29
countries and two territories, and employs more than 125,000.
Brinker restaurant brands include Chili's® Grill & Bar, On The
Border Mexican Grill & Cantina® and Maggiano's Little Italy®.
Brinker also holds a minority investment in Romano's Macaroni
Grill®. The company was named one of FORTUNE Magazine's Most
Admired Food Service Companies in 2009 and was honored by the
magazine as one of the Top 50 Employers for Minorities and the Top
50 Employers for Women. For more information, visit
http://www.brinker.com/. DATASOURCE: Brinker International, Inc.
CONTACT: Media Relations of Brinker International, 1-800-775-7290
Web Site: http://www.brinker.com/
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