Splash Beverage Group Continues to Drive Rapid Expansion of SALT Tequila Brand; Signs with Legendary Distribution Company Eag...
July 06 2021 - 8:00AM
Splash Beverage Group, Inc. (NYSE American: SBEV) ("Splash" or
the "Company"), a portfolio company of leading beverage brands,
today announced its SALT tequila is now distributed by Eagle Brands
Inc. (Eagle Brands), a family owned juggernaut in the beverage
distribution business. The agreement ensures a large increase in
exposure for SALT tequila, as the product will be the focus of
several launch activities and events.
Eagle Brands is a top independent distributor in Miami-Dade
County. Founded in 1984, Eagle brands today is the descendant of a
family-owned business built from the ground up by enterprising,
visionary Cuban immigrants. Equipped with a team of over 300
dedicated employees combining to distribute more than 8 million
cases of beer, wine, cider and non-alcoholic products annually to
nearly 4,500 retail customers in Dade and Monroe counties.
Robert Nistico, CEO of Splash, said, "We're thrilled to engage
Eagle Brands to launch SALT tequila into the Miami-Dade and
neighboring markets. With over 300 experienced and motivated Eagle
Brands team members, we are confident SALT Tequila will experience
rapid market exposure under their management." He added, "The team
at Eagle Brands has proven to be dedicated to successful product
launches and beyond regular distribution, the team has a few
special events and launch activities this summer up there sleave
that we are excited to share more about in the near future."
SALT Tequila is a naturally flavored 100% Blanco agave tequila
with a clean and sweet taste and is grown, distilled, and bottled
in the Jalisco, Mexico region. It is believed to be the first agave
80 proof flavored tequila on the market, currently offered in
berry, citrus, and salted chocolate flavors. The SALT brand targets
sales from one of the fastest-growing alcoholic beverage
categories, with annual tequila consumption in the U.S. up by 14%
and the growth of flavored spirits reaching 10-times that of
unflavored.
Nistico added, "I am happy to report again that the continued
success of our acquisition of assets in Copa di Vino, was not only
in a best-in-class wine product but came with an established
distribution network that can be leveraged for other premium Splash
brands. That acquisition is already helping to create potentially
massive value for our company and investors by allowing us to tap
into that network and expand the distribution points for our
compelling brands. We are spectacularly pleased that this
investment continues to bear fruit with this new agreement with
Eagle Brands and their more than 4500 retail partners in Miami-Dade
County."
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About Splash Beverage Group, Inc.
Splash Beverage Group specializes in manufacturing,
distribution, sales & marketing of various beverages across
multiple channels. SBEV operates in both the non-alcoholic and
alcoholic beverage segments which they believe leverages
efficiencies and dilutes risk.
SBEV believes its business model is unique as it ONLY
develops/accelerates brands it perceives to have highly visible
pre-existing brand awareness or pure category innovation.
Forward-Looking Statement
This press release includes "forward-looking statements" within
the meaning of U.S. federal securities laws. Words such as
"expect," "estimate," "project," "budget," "forecast,"
"anticipate," "intend," "plan," "may," "will," "could," "should,"
"believes," "predicts," "potential," "continue" and similar
expressions are intended to identify such forward-looking
statements. These forward-looking statements involve significant
risks and uncertainties that could cause the actual results to
differ materially from the expected results and, consequently, you
should not rely on these forward-looking statements as predictions
of future events. These forward-looking statements and factors that
may cause such differences include, without limitation inability to
enter into a definitive agreement with respect to the proposed
transaction or to complete the transactions contemplated by the
non-binding term sheet, matters discovered by the parties as they
complete their respective due diligence investigation of the other.
Other factors include the possibility that the proposed transaction
does not close, including due to the failure to receive required
security holder approvals, or the failure of other closing
conditions. The foregoing list of factors is not exclusive. Readers
are cautioned not to place undue reliance upon any forward-looking
statements, which speak only as of the date made.
Contact Information:
Splashbeveragegroup.com
info@splashbeveragegroup.com
954-745-5815
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