KRISPY KREME® Goes ‘All-In’ with All-New ‘Chocomania’ Collection Featuring HERSHEY’S
February 19 2024 - 6:00AM
Business Wire
Iconic brands partner on chocolatiest creations
ever – four all-new doughnuts, available beginning Feb. 19
Krispy Kreme® is inviting chocolate lovers to go “all in”
like never before by relishing in its all-new “Chocomania”
Collection – four doughnuts coated, filled and drizzled with so
much HERSHEY’S chocolate that they just might be the chocolatiest
creations ever!
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the full release here:
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Iconic brands partner on chocolatiest
creations ever – four all-new doughnuts, available beginning Feb.
19. (Photo: Business Wire)
Beginning Feb. 19 for a limited time at participating shops,
Krispy Kreme’s new Chocomania Collection brings it all. From
toppings to fillings, these doughnuts deliver rich, indulgent
layers of irresistible HERSHEY’S chocolate:
- HERSHEY'S Galaxy Brownie: A doughnut filled with
HERSHEY’S Special Dark Fudge KREME™ dipped in delicious HERSHEY'S
chocolate icing and topped with crunchy brownie pieces and colorful
rainbow sprinkles.
- HERSHEY'S Black & White Chocolate Chip Dream: An
Original Glazed® doughnut inspired by the iconic black & white
cookie! Dipped in white icing and drizzled with HERSHEY’S chocolate
icing and mini chocolate chips.
- HERSHEY'S Chocolate Cake Overload: A HERSHEY’S fudge old
fashioned cake doughnut dipped in HERSHEY’S milk chocolate icing
and decorated with a HERSHEY’S dark chocolate fudge buttercream
dollop.
- HERSHEY'S Chocolate Iced: An Original Glazed® doughnut
dipped in HERSHEY’s milk chocolate icing and decorated with a
chocolate drizzle.
“For chocolate and doughnut lovers, Krispy Kreme doughnuts and
HERSHEY’s chocolate is the ultimate pairing,” said Dave Skena,
Global Chief Brand Officer for Krispy Kreme. “But our Chocomania
Collection is on an entirely new level. These are the chocolatiest
doughnuts we’ve ever created and we invite our fans to go all-in on
enjoying and sharing them.”
Krispy Kreme’s Chocomania collection is available in-shop and
for pickup or delivery via Krispy Kreme’s app and website. Guests
can also enjoy the collection in a Krispy Kreme 6-pack delivered
fresh daily to select grocery stores. Visit
www.krispykreme.com/locate to find a shop or grocery store location
near you.
Show how you're enjoying Krispy Kreme’s Chocomania collection by
using #KrispyKreme and tagging @krispykreme on social. Learn more
about the limited time offer by visiting
krispykreme.com/promos/chocomania.
About Krispy Kreme
Headquartered in Charlotte, N.C., Krispy Kreme is one of the
most beloved and well-known sweet treat brands in the world. Our
iconic Original Glazed® doughnut is universally recognized for its
hot-off-the-line, melt-in-your-mouth experience. Krispy Kreme
operates in more than 35 countries through its unique network of
fresh doughnut shops, partnerships with leading retailers, and a
rapidly growing Ecommerce and delivery business with more than
14,000 fresh points of access. Our purpose of touching and
enhancing lives through the joy that is Krispy Kreme guides how we
operate every day and is reflected in the love we have for our
people, our communities and the planet. Connect with Krispy Kreme
Doughnuts at www.KrispyKreme.com, or on one of its many social
media channels, including www.Facebook.com/KrispyKreme and
www.Twitter.com/KrispyKreme.
The HERSHEY’S trademark and trade dress are used under
license.
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version on businesswire.com: https://www.businesswire.com/news/home/20240219301479/en/
Liv Weller Liv.Weller@fleishman.com
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