Bank of America cardholders and Starbucks
Rewards members can link eligible accounts to earn 2% cash back
from Bank of America and one Star per $2 spent at Starbucks
CHARLOTTE, N.C. and SEATTLE, Feb. 15,
2024 /PRNewswire/ -- Today, Bank of America (NYSE:
BAC) and Starbucks Coffee Company (NASDAQ: SBUX) announced a new
partnership that offers millions of Bank of America cardholders and
Starbucks Rewards® members in the U.S. the ability to earn
even more benefits by linking accounts.
Everyday Account Linking Benefits
Bank of America cardholders and Starbucks Rewards members can
earn 2% cash back on top of the rewards or card benefits they
already earn on qualifying purchases, and 1 Star per $2 spent at Starbucks when they link an eligible
debit or credit card with their Starbucks Rewards account at
BofA.com/starbucks or starbucks.com/bofa. Members can unlock their
new benefits through qualifying Starbucks in-app purchases with
their linked Bank of America debit or credit card – like reloading
a digital Starbucks gift card, ordering ahead, or paying in the app
at the register. Stars earned can be redeemed towards Rewards at
Starbucks including free drinks, food, merchandise and whole bean
coffee1.
This new program is open to currently enrolled Starbucks Rewards
members and Bank of America cardholders, as well as new members or
cardholders. Customers can join Starbucks Rewards at
www.starbucks.com/rewards or app.starbucks.com. To apply
to become a Bank of America cardholder, they can visit
bankofamerica.com.
"Partnering with Starbucks is part of our commitment to invest
in meaningful ways to thank our clients for choosing to do business
with us," said Shikha Narula,
head of consumer and small business product strategy and
transformation at Bank of America. "We are pleased to give Bank
of America clients and Starbucks customers even more opportunities
to make their everyday financial lives more rewarding."
"We are pleased to partner with Bank of America and offer
Starbucks Rewards members even more valuable benefits like Cash
Back and more Stars," said Ryan
Butz, vice president, loyalty strategy and marketing at
Starbucks. "This partnership is the latest example of how
we are continuing to invest in our most loyal customers to deepen
engagement and connection by offering benefits and experiences that
can't be found anywhere else."
Bank of America BankAmeriDeals®
The partnership with Starbucks is offered through Bank of
America's BankAmeriDeals program. Launched in 2012, BankAmeriDeals
allows more than 45 million Bank of America clients to earn cash
back on deals they choose when they pay for everyday purchases with
an eligible Bank of America debit or credit card. Clients simply
need to log in to the BofA mobile app, or online banking to choose
which of the curated cash back deals they'd like to activate.
Starbucks Rewards
Since 2009, the industry-leading Starbucks Rewards program
continues to grow in popularity and offers members rewards,
personalized offers, games, exclusive deals, and the ability to
order ahead and pay using the Starbucks app. In Q1 FY24 (October
2023-Dec 2023) in the US, Starbucks
set new records with 90-day active Starbucks Rewards members
growing 13% year over-year to a record 34.3 million. Additionally,
Starbucks Rewards tender in company-operated US retail stores
reached an all-time high of 59%, demonstrating increased
engagement.
About Bank of America
Bank of America is one of the world's leading financial
institutions, serving individual consumers, small and middle-market
businesses and large corporations with a full range of banking,
investing, asset management and other financial and risk management
products and services. The company provides unmatched convenience
in the United States, serving
approximately 69 million consumer and small business clients with
approximately 3,800 retail financial centers, approximately 15,000
ATMs (automated teller machines) and award-winning digital banking
with approximately 57 million verified digital users. Bank of
America is a global leader in wealth management, corporate and
investment banking and trading across a broad range of asset
classes, serving corporations, governments, institutions and
individuals around the world. Bank of America offers
industry-leading support to approximately 4 million small business
households through a suite of innovative, easy-to-use online
products and services. The company serves clients through
operations across the United
States, its territories and more than 35 countries. Bank of
America Corporation stock is listed on the New York Stock Exchange
(NYSE: BAC).
About Starbucks
Since 1971, Starbucks Coffee Company has been committed to
ethically sourcing and roasting high-quality arabica coffee.
Today, with nearly 38,000 stores worldwide, the company is the
premier roaster and retailer of specialty coffee in the world.
Through our unwavering commitment to excellence and our guiding
principles, we bring the unique Starbucks Experience to life
for every customer through every cup. To share in the experience,
please visit us in our stores or online
at stories.starbucks.com or www.starbucks.com.
1Restrictions apply. See Starbucks.com/terms for details.
Reporters may contact:
Andy
Aldridge, Bank of America
Phone: 1.980.387.0514
andrew.aldridge@bofa.com
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SOURCE Bank of America Corporation