Grove Co. Announces New Retail Partnerships with Kroger, Costco and Hannaford
May 17 2023 - 9:01AM
Business Wire
Leading sustainable consumer products company
increases in-store presence at 450 additional brick & mortar
locations
Grove Collaborative Holdings, Inc. (NYSE: GROV) (“Grove” or “the
Company”), a leading sustainable consumer products company and
Certified B Corp, today announced another significant retail
expansion for Grove Co., its flagship home care brand. The Company
added three retailers - Kroger, Costco and Hannaford - marking
further progress in its omni-channel distribution expansion
strategy. The latest retail additions brings the Company’s retail
footprint to over 5,700 brick-and-mortar stores.
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Grove Collaborative’s expansion into
Kroger, Costco and Hannaford brings its retail footprint to over
5,700 brick-and-mortar stores. (Photo: Business Wire)
“We are excited about the continued momentum in our omni-channel
strategy with this latest expansion into Kroger, Costco and
Hannaford stores,” said Stuart Landesberg, co-founder and CEO of
Grove Collaborative. “Meeting our customers where they shop is
critical to our objective of making planet-friendly household
essentials as accessible as possible. We remain focused on
delivering on our long-term capital efficient growth strategy by
continuing to put our products on more shelves and in the hands of
more consumers.”
A selection of Grove Co.’s sustainable household essentials have
begun rolling out at all three retailers at select stores
nationwide, including the brand’s dish soaps, dish soap dispensers
and cleaner concentrates in a variety of 100% natural fragrance
scents.
The announcement comes on the heels of Grove Co.’s recent debut
on Amazon, Walmart.com and into more than 1,000 Walmart stores
earlier this year as the Company continues to diversify its retail
channels across platforms. Given the significant long-term
opportunity for the business and the sustainable CPG category, the
Company continues to push its omni-channel strategy. In 2022, Grove
made its debut in select CVS, Harris Teeter, H-E-B, Meijer and
Giant Eagle doors, and doubled its product assortment at
Target.
About Grove Collaborative Holdings,
Inc.
Launched in 2016 as a Certified B Corp, Grove Collaborative
Holdings, Inc. (NYSE: GROV) is transforming consumer products into
a positive force for human and environmental good. Driven by the
belief that sustainability is the only future, Grove creates and
curates more than 150 high-performing eco-friendly brands of
household cleaning, health and wellness, personal care, laundry,
clean beauty, baby and pet care products serving millions of
households across the U.S. each year. With a flexible monthly
delivery model and access to knowledgeable Grove Guides, Grove
makes it easy for everyone to build sustainable routines.
Every product Grove offers — from its flagship brand of
sustainably powerful home care essentials, Grove Co., plastic-free,
vegan personal care line, Peach Not Plastic, and zero-waste pet
care brand, Good Fur, to its exceptional third-party brands — has
been thoroughly vetted against Grove’s strict standards to be
beautifully effective, supportive of healthy habits, ethically
produced and cruelty-free. Grove is a public benefit corporation on
a mission to move Beyond Plastic™ and is available at select
retailers nationwide, making sustainable home care products even
more accessible. For more information, visit www.grove.com.
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Investors Grove Investor Relations ir@grove.co
Media ICR Inc. GrovePR@icrinc.com
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