SINGAPORE, May 18, 2021 /PRNewswire/ -- Vinco Ventures,
Inc. (NASDAQ: BBIG) through its partnership with ZASH Global
Media and ZVV Media Partners announced Lomotif, the
popular video sharing and global social media platform, and rival
to TikTok and Kuaishou, is introducing a groundbreaking new
fan-based format for talent discovery titled "You've Been
Scouted," which invites users to compete in a global
competition to crown the platform's top music performer, and reward
them with a $250,000 record label
deal and album produced by Grammy Award®-winning, multi-platinum
mega producer Teddy Riley.
What "The Voice," "The Masked Singer" and
"American Idol" are to network TV, "You've Been
Scouted" will be to the user generated content community around
the world.
"You've Been Scouted" is a fan-driven competition
that will allow Lomotif users around the world to vote for their
favorite users and nominate them to be a top contestant on the
platform to win the ultimate prize. The competition has no entry
process. Instead, music artists simply make and share content
on Lomotif. Each post will automatically qualify as a performance
for the competition. Content that already exists on Lomotif
qualifies as well, and can be scouted and nominated.
"You've Been Scouted," will officially kick off on
June 25 and last until July 30th and crown a winner
exclusively chosen by Lomotif's user-base. People are able to vote
once a day for the duration of the global talent search for their
favorite contestant.
For the opportunity to be scouted, land a coveted record label
deal, and have their work produced by Teddy
Riley, music artists can download the Lomotif app on the
Apple Store or Google Play for Android.
"You've Been Scouted" is among the early initiatives
designed to expand Lomotif's U.S. user base and engagement as the
company broadens its social penetration globally. Lomotif is one of
the fastest growing video-sharing social networking platforms in
its category over the last three years, with 225+ million
installations of the Lomotif app globally in over 200 countries in
300+ languages. Over 300 million videos are watched on the platform
per month and over 10 billion atomic clips (User Generated Content
(UGC)) have been used to create more than 750 million videos on the
platform since its launch. ZASH Global Media and Entertainment
Corporation ("ZASH"), entered into a definitive agreement to
acquire a majority controlling interest in Lomotif Private Limited
("Lomotif"), which owns the Lomotif platform.
"'You've Been Scouted' is one of the most innovative talent
competitions of its kind, which provides our users with a real
opportunity to be the next global superstar," said Paul Yang, CEO, Lomotif. "With over 300
million videos watched per month, we are exploding into the U.S.
marketplace at the right time as we launch our most ambitious
effort yet which will expand our user base domestically while
driving engagement with an exclusive talent competition which will
rival American Idol and The Voice."
"We believe that 'You've Been Scouted' is going to be
revolutionary, and totally disruptive to the entertainment world to
discover the next superstars. The winner, as voted purely by
fans, will receive the full backing of the company, not only
receiving a record deal, but also will be featured on an upcoming
soundtrack to a ZASH produced major film. The 'You've Been
Scouted' format is perfect for Lomotif and will be replicated
for dancing acting and other talent-based competitions—all to
ultimately be packaged in a competitive reality series and be
distributed globally." said "You've Been Scouted" creator
and co-founder, Ted
Farnsworth.
"Lomotif has one of the hottest communities of grassroots
performers and artists around the world which makes this first-ever
competition so exciting," said Teddy
Riley. "Together we will help create the world's next
global recording star."
Lomotif is carving out an imposing presence in the music space,
having recently partnered with LiveXLive for global live streaming
distribution of Music Lives 2021, which drew an incredible
37+ million views on the Lomotif platform alone.
With over 1,000 credits to his name, Grammy Award®-winning,
multi-platinum mega-producer Teddy
Riley, changed the sound of R&B indelibly. The
acknowledged "King of New Jack Swing,"
producer/songwriter Teddy Riley's enviable list of
platinum-laced credits include Guy, the
Winans, Joe (the Riley-produced "Stutter" topped
both the R&B/pop charts in early 2001), Johnny
Kemp, Blackstreet, Keith Sweat, Michael
Jackson, Mary J. Blige, Hi-Five, and Al B. Sure, among
many others.
About Lomotif
Lomotif is the leading video-sharing social networking platform
that is democratizing video creation. Since the company was
co-founded by video enthusiast Paul
Yang in 2014, Lomotif has been granted three technology
patents uniquely focused on empowering creators to share and watch
short videos with ease through remix and collaboration. Yang's bold
vision is to build the world's largest video vocabulary to
accelerate the world's transition to video-first expression.
Lomotif, available in the Apple and Google stores, is a
breakthrough downloadable app for hip hop, rap, and urban culture
across the United States and
Latin America. Lomotif is one of
five partners selected by Snapchat for a bi-directional integration
for posting stories between the two platforms. For additional
information about Lomotif Private Limited, please visit Lomotif's
website at www.lomotif.com.
About ZASH Global Media and Entertainment Corporation
ZASH Global Media and Entertainment Corporation is an evolving
network of synergetic companies working together to disrupt the
media and entertainment industry as we know it today. The ZASH team
is managed by a group of smart, if not somewhat brazen, consummate
disrupters. ZASH believes its management team has an exceptional
and unparalleled ability to pivot because their knowledge and
experience is steadfast and unyielding. For additional information
about ZASH Global Media and Entertainment Corporation, please visit
ZASH's website at www.zash.global.
About Vinco Ventures, Inc.
Vinco Ventures, Inc. (NASDAQ: BBIG) is a mergers and acquisition
company focused on digital commerce and consumer brands. Vinco's
B.I.G. (Buy. Innovate. Grow.) strategy will seek out acquisition
opportunities that are poised for scale and grow said acquisitions
through targeted traffic and content campaigns. For more
information, please view Vinco's investor presentation or
visit Investors.vincoventures.com.
Forward-Looking Statements and Disclaimers
This press release contains "forward-looking" statements within
the meaning of federal securities laws. Forward-looking statements
include, among others, statements concerning or implying future
financial performance, anticipated product performance and
functionality of ZASH's products or products incorporating ZASH's
products, and industry trends and growth opportunities affecting
ZASH. Such information are based upon beliefs of, and
information currently available to, ZASH management as well as
estimates and assumptions made by ZASH's management. These
statements can be identified by the fact that they do not relate
strictly to historic or current facts. When used in this
presentation the words "estimate," "expect," intend," believe,"
plan," "anticipate," "projected" and other words or the negative of
these terms and similar expressions as they relate to ZASH or
ZASH's management identify forward-looking statements. These
forward-looking statements include statements regarding the
potential business synergies resulting from ZASH's acquisition of
Lomotif and ZASH's proposed merger with Vinco, the potential market
for ZASH's and Lomotif's product offerings, customer adoption and
use of the Lomotif platform, and the ability of ZASH to monetize
product offerings, including the Lomotif platform. Such
statements and the other forward-looking statements in this press
release reflect the current view of ZASH with respect to future
events and are subject to risks, uncertainties, assumptions and
other factors relating to ZASH and Lomotif's industries, operations
and results of operations and any businesses that may be acquired
by ZASH. Should one or more of these risks or uncertainties
materialize, or the underlying assumptions prove incorrect, actual
results may differ significantly from those anticipated, believed,
estimated, expected, intended, or planned. Although ZASH believes
that the expectations reflected in the forward-looking statements
are reasonable, it cannot guarantee future results, performance, or
achievements. All forward-looking statements are qualified in their
entirety by this cautionary statement. ZASH is providing this
information as of the date of this release and does not undertake
any obligation to update any forward-looking statements contained
in this release as a result of new information, future events, or
otherwise.
View original content to download
multimedia:http://www.prnewswire.com/news-releases/lomotif-partners-with-grammy-award-winning-producer-teddy-riley-launches-fan-based-user-generated-ugc-global-talent-search-youve-been-scouted-301293928.html
SOURCE ZASH Global Media