Vancouver, BC-- May
21, 2019 -- InvestorsHub NewsWire -- The Yield
Growth Corp. (CSE: BOSS) (OTCQB: BOSQF) (FSE:
YG3) is pleased to announce that Urban Juve products
have shipped to China for sale through luxury PopSquare kiosk,
which will rotate through six different high traffic destinations
in Hong Kong. This first shipment of products is not material but
it will allow for direct and efficient e-commerce fulfillment as
Urban Juve expands into the Asian market.
Earlier this year, Yield
Growth entered into an agreement with consultant Pontier Services
to offer Urban Juve luxury wellness products through China's most
popular messaging app, WeChat, which has more than one billion
monthly active users worldwide. Purchases can soon be made through
Alipay and WeChat Pay, the two most popular mobile payment methods
among Chinese shoppers. At the same time, a branded WeChat
mini-program will launch, which allows customers to fully interact
and engage with Urban Juve and purchase products directly through
WeChat, anticipated to launch in a few weeks. Pontier is also
creating a beautifully customized Urban Juve PopSquare kiosk, where
shoppers can experience the products in person.
The PopSquare kiosk is
equipped with advanced technology that enhances the shopping
experience. A combination of big data, facial recognition, data
fusion and machine learning will support increased sales, deeper
analytics and enhanced customer service. The kiosk is able to
process information from different customer touchpoints-in person
and online-to create a seamless shopping experience for each
individual. "The advanced technology in the PopSquare kiosk makes
it possible for us to leverage data in a brick-and-mortar
setting-bringing the advantages of e-commerce shopping to physical
locations," explains Penny Green, CEO of Yield Growth and Urban
Juve. "In effect, we're creating a unified experience across every
point of purchase."
The PopSquare kiosk will
launch in T.O.P. Mall, with subsequent stops at other high-traffic
shopping malls and technology hubs, including Hong Kong University
of Science and Technology, Hong Kong Science Park, Park Yoho,
Cyberport and Olympian City Mall. Urban Juve products harness the
ancient healing power of Ayurveda, and contain the highest-quality
ingredients including hemp root oil, which is extracted through
Urban Juice's proprietary process. Eleven products will be
available in China, including Align, Balance and Vitalize Face
Mists, Moisturizers and Daily Ritual Oils, and Anti-aging Serum and
Lip Balm.
About The Yield
Growth Corp.
The Yield Growth Corp. is
disrupting the global wellness market, worth $4.2 trillion
according to the Global Wellness Institute, by connecting ancient
healing with modern sciences and technology, and selling hemp- and
cannabis-infused products to mainstream luxury consumers. The Yield
Growth management team has deep experience with global brands
including Johnson & Johnson, Procter & Gamble, M·A·C
Cosmetics, Skechers, Best Buy, Aritzia, Coca-Cola and Pepsi
Corporation. Its consumer brand, Urban Juve, signed over 100 retail
locations to sell its products in North America and is launching
e-commerce in China next month through Wechat. It has signed a
sales and marketing alliance with the world's largest online beauty
community ipsy.
Key ingredients in these
products include Cannabis Sativa hemp root extract, created using
Urban Juve's proprietary, patent-pending extraction technology.
Urban Juve has also filed 12 patent applications in the United
States. Through its subsidiaries, Yield Growth is commercializing
over 200 beauty and wellness cannabis products and has multiple
revenue streams including licensing, services and product
sales.
For more
information about Yield Growth,
visit www.yieldgrowth.com or
follow @yieldgrowth on Instagram.
Visit www.urbanjuve.com and #findyourjuve across
social platforms to learn, engage and shop.
Investor Relations
Contacts:
Penny Green, President
& CEO
Kristina Pillon, Investor Relations
invest@yieldgrowth.com
1-833-514-BOSS 1-833-514-2677
1-833-515-BOSS 1-833-515-2677
The Canadian Securities
Exchange has not reviewed, approved or disapproved the content of
this news release.
Cautionary
Statement Regarding Forward-Looking
Statements
This press release
includes forward-looking information and statements (collectively,
"forward looking statements") under applicable Canadian securities
legislation. Forward-looking statements are necessarily based upon
a number of estimates, forecasts, beliefs and assumptions that,
while considered reasonable, are subject to known and unknown
risks, uncertainties, and other factors which may cause the actual
results and future events to differ materially from those expressed
or implied by such forward-looking statements. Such risks,
uncertainties and factors include, but are not limited to: risks
related to the development, testing, licensing, intellectual
property protection, and sale of, and demand for, Urban Juve, UJ
Topicals, UJ Beverages and UJ Edibles products, general business,
economic, competitive, political and social uncertainties, delay or
failure to receive board or regulatory approvals where applicable,
and the state of the capital markets. Yield Growth cautions readers
not to place undue reliance on forward-looking statements provided
by Yield Growth, as such forward-looking statements are not a
guarantee of future results or performance and actual results may
differ materially. The forward-looking statements contained in this
press release are made as of the date of this press release, and
Yield Growth expressly disclaims any obligation to update or alter
statements containing any forward-looking information, or the
factors or assumptions underlying them, whether as a result of new
information, future events or otherwise, except as required by
law.