UNIVERSAL CITY, Calif.,
July 2, 2018 /PRNewswire/ -- In
anticipation of Legendary Pictures and Universal Pictures' upcoming
3D action-thriller Skyscraper, Universal, AMC®
Theatres, RealD 3D and HP Inc. today announced that guests will be
able to take the leap of their lives with "Skyscraper: The
Impossible Leap VR Experience," from July
4-8, 2018, in select AMC Theatres across the U.S.
Skyscraper, starring global icon Dwayne Johnson, hits theatres in 3D across the
country on July 13.
In participating AMC locations, experience the astonishing
heights of virtual reality as you inhabit the world of
Skyscraper's former FBI Hostage Rescue Team leader and U.S.
war veteran Will Sawyer (Johnson)—in
a scene straight from the epic film. Get your adrenaline
pumping as you psych yourself up for a death-defying run and leap
off a massive crane 110 stories off the ground in Hong Kong.
Land just right, and you'll roll into one of the top floors of The
Pearl, the tallest building ever constructed, ready to save your
family from a raging inferno.
The free VR experience will be featured at the following 10 AMC
locations from July 4-8: AMC Boston
Common 19 (Boston, MA); AMC
Century City 15 (Century City,
CA); AMC Aventura 24 (Aventura,
FL); AMC Village Crossing 18 (Skokie, IL); AMC Tysons Corner 16
(McLean, VA); AMC Empire 25
(New York, NY); AMC Lincoln Square
13 (New York, NY); AMC Stonebriar
24 (Frisco, TX); AMC Gulf Pointe
30 (Houston, TX); and AMC Citywalk
Stadium 19 (Universal City,
CA).
Post a photo or video of you or your friend on the ride of your
life with the VR experience on Twitter or Instagram, using
#SkyscraperVR and #Sweepstakes, for a chance to win one of (10)
$100 AMC gift cards. For terms
and conditions, please visit
www.skyscrapermovie.com/sweepstakes.
For more information about the release in 3D and a list of
theaters offering the special VR experience, please visit
https://www.skyscrapermovie.com/vr-experience/.
Broadcast-quality clips from Skyscraper are available at
www.epk.tv, and stills are available at www.image.net.
About Skyscraper
Global icon Dwayne Johnson leads the cast of Legendary's
Skyscraper as former FBI Hostage Rescue Team leader
and U.S. war veteran Will Sawyer,
who now assesses security for skyscrapers. On assignment in
China he finds the tallest, safest
building in the world suddenly ablaze, and he's been framed for
it. A wanted man on the run, Will must find those
responsible, clear his name and somehow rescue his family who is
trapped inside the building...above the fire line.
Written and directed by Rawson Marshall
Thurber (Central Intelligence, We're the
Millers), the 3D action-thriller is produced by Beau Flynn (San
Andreas, Baywatch), Johnson, Thurber and
Hiram Garcia (San Andreas, Central
Intelligence).
Skyscraper's executive producers are Dany Garcia (Baywatch, Ballers),
Wendy Jacobson (San Andreas), Eric
McLeod (Kong: Skull Island, Pirates of the
Caribbean series) and
Eric Hedayat (The Great Wall,
Real Steel). The film will be released by Universal
Pictures. www.skyscrapermovie.com
About AMC
AMC (NYSE: AMC) is the largest movie
exhibition company in the U.S., in Europe and throughout the world with more than
1,000 theatres and 11,000 screens across the globe. AMC has
propelled innovation in the exhibition industry by: deploying its
Signature power-recliner seats; delivering enhanced food and
beverage choices; generating greater guest engagement through its
loyalty program, web site and smartphone apps; offering premium
large format experiences and playing a wide variety of content
including the latest Hollywood
releases and independent programming.
AMC operates among the most productive theatres in the United States' top markets, having the #1
or #2 market share positions in 22 of the 25 largest metropolitan
areas of the United States,
including the top three markets (NY, LA, Chicago). Through its Odeon subsidiary
AMC operates in 14 European countries and is the #1 theatre chain
in Estonia, Finland, Italy, Latvia, Lithuania, Norway, Spain, Sweden
and UK & Ireland. In a
joint partnership with The Development and Investment Entertainment
Company, a subsidiary of The Public Investment Fund of Saudi Arabia, AMC also operates AMC Cinemas in
the Kingdom of Saudi Arabia.
For more information, visit www.amctheatres.com.
About RealD 3D
Globally recognized as the world's visual technology leader, RealD
pioneered digital 3D cinema and today has the world's largest 3D
cinema platform. RealD's dominant market share is comprised
of a network of theatres that include more than 30,000 installed
screens with a backlog of 3,000 additional contracted installations
in 75 countries with over 1,200 exhibition partners. RealD is
the world's preeminent 3D brand, with well over 2 billion people
having experienced a movie in RealD 3D. RealD has twice been
named by Fast Company as one of "The World's Most Innovative
Companies."
About HP Virtual Reality Solutions
HP's approach to
virtual reality is founded upon its rich history of product
innovation and deeply rooted customer relationships, which enables
it to deliver the most immersive technologies that help businesses
lead their industries. HP's versatile, high-powered devices
like the HP Z VR Backpack and HP Windows Mixed Reality
Headset—Professional Edition empower customers to create and
consume VR content. The company's commercial grade products
are designed for mission critical business applications that
require high levels of security, manageability, reliability and ISV
certified applications. www.hp.com/go/reinventreality
About Legendary Entertainment
Legendary Entertainment
is a leading media company with film (Legendary Pictures),
television and digital (Legendary Television and Digital Media) and
comics (Legendary Comics) divisions dedicated to owning, producing
and delivering content to worldwide audiences. Legendary has
built a library of marquee media properties and has established
itself as a trusted brand which consistently delivers high-quality,
commercial entertainment including some of the world's most popular
intellectual property. In aggregate, Legendary
Pictures-associated productions have realized grosses of more than
$14 billion worldwide at the box
office. To learn more visit: www.legendary.com.
About Universal Pictures
Universal Pictures is a
division of Universal Studios (www.universalstudios.com).
Universal Studios is part of NBCUniversal. NBCUniversal is
one of the world's leading media and entertainment companies in the
development, production and marketing of entertainment, news and
information to a global audience. NBCUniversal owns and
operates a valuable portfolio of news and entertainment networks, a
premier motion picture company, significant television production
operations, a leading television stations group and world-renowned
theme parks. NBCUniversal is a subsidiary of Comcast
Corporation.
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SOURCE Universal Pictures