It’s a Smash! Pilgrim’s® Launches Nugget Smash Cake to Help Parents Celebrate Their Little “Nugget’s” First Birthday
August 27 2024 - 8:01AM
Business Wire
The Pilgrim’s Ultimate Nuggets Smash Cake Kit
includes Pilgrim’s Ultimate Nuggets, Idahoan instant mashed
potatoes, festive accessories and more to rule the party roost
Traditional smash cakes are officially flying the coop. In
celebration of National Chicken Month in September, Pilgrim’s®, one
of America’s largest poultry producers, is bringing a savory twist
to the popular first birthday tradition with the launch of
Pilgrim’s Ultimate Nuggets Smash Cake Kit. This limited-edition kit
is here to knock the boredom out of traditional smash cakes,
helping parents celebrate their little “nugget’s” big day in an
unexpected way.
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The Pilgrim’s Ultimate Nuggets Smash Cake
Kit includes Pilgrim’s Ultimate Nuggets, Idahoan instant mashed
potatoes, festive accessories and more to rule the party roost!
(Photo: Business Wire)
More than ever, parents want to make their little “nugget’s”
first birthday a smash, and what better way to celebrate the
milestone than by giving them their first nibble of chicken
nuggets, one of the top solid foods kiddos love. Complete with
Pilgrim’s crunchy and juicy Ultimate Nuggets, creamy Idahoan®
mashed potatoes to be used as “frosting,” a fun birthday candle and
festive accessories and décor, the Pilgrim’s Ultimate Nuggets Smash
Cake Kit is perfect for celebrating your little one’s first
birthday or to delight the nugget lover in your life at any age.
The kit includes step-by-step assembly instructions to make set up
a breeze so party guests can get straight to feasting.
“Pilgrim’s is shaking up the smash cake celebration just like we
did the chicken nugget game, so only the unexpected will do,” said
Chelsea Parker, Senior Director of Brand Marketing at Pilgrim's US.
“The Ultimate Nuggets Smash Cake Kit lets parents create a
memorable and delicious moment worthy of the ultimate
celebration.”
Pilgrim’s released their new line-up of nuggets this past June,
bringing the excitement of quick service restaurant chicken to the
grocery store. Pilgrim’s Ultimate Nuggets are reimagined to be the
best tasting nugget in the frozen chicken aisle. Seriously
flavorful, dangerously crispy and perfectly seasoned, these nuggets
knock the boredom out of chicken to make snack time, dinner time
and everything in between more delicious. Pilgrim’s new line of
chicken nuggets also includes Pilgrim’s Loaded Nuggets, available
in Chicken Pot Pie and Cheesy Jalapeño flavors, and Pilgrim’s Mini
Nuggets, available in Zesty Ranch, Buttery, and Original
flavors.
Pilgrim’s is releasing 100 Ultimate Nuggets Smash Cake Kits that
will be available for purchase for $7.99, the same price as a bag
of Pilgrim’s nuggets. Starting August 27, parents and nugget fans
can head to pilgrimsusa.com/smash-cake-kit to claim a kit while
supplies last.
About Pilgrim’s®
As a global food company with more than 62,000 team members,
Pilgrim's processes, prepares, packages, and delivers fresh,
frozen, and value-added food products for customers in more than
100 countries. The company operates protein processing plants and
prepared foods facilities in 14 states, Puerto Rico, Mexico, the
U.K, the Republic of Ireland and continental Europe. For more
information, please visit www.pilgrims.com.
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Matt Connelly (970) 506-7612 Matthew.Connelly@JBSSA.com
Arden Floom (847) 436-3995 Arden.Floom@zenogroup.com