Standalone Volume Leveling Adaptor Eliminates Annoying Volume Fluctuations
January 06 2010 - 8:00AM
PR Newswire (US)
MyVolume Adaptor, Featuring SRS TruVolume, Connects Between Any
Multimedia Component and TV to Effectively Eliminate Annoying
Volume Fluctuations SANTA ANA, Calif., Jan. 6
/PRNewswire-FirstCall/ -- SRS Labs (NASDAQ: SRSL), the industry
leader in surround sound, audio, and voice technologies, announced
today that the MyVolume Adaptor, an intuitive volume leveling
solution powered by the revolutionary SRS TruVolume(TM), is now
available for purchase directly from SRS Labs. The MyVolume Audio
Leveling Adaptor enables consumers who don't currently own a TV
equipped with SRS TruVolume to enjoy the same benefits - home
theater entertainment free from distracting volume spikes and dips.
(Logo: http://www.newscom.com/cgi-bin/prnh/20070322/LATH036LOGO)
"Through the addition of the new MyVolume Adaptor powered by SRS
TruVolume, every television viewer is now able to enjoy watching TV
without the annoying volume spikes," said Allen H. Gharapetian,
Vice President of Marketing for SRS Labs. "Consumer studies have
shown that a leading TV viewing complaint is sudden volume spikes
and erratic volume fluctuation when programming goes into or out of
commercial breaks or when channel surfing and now, for the first
time, this problem can be resolved in TVs without built-in
TruVolume support." SRS TruVolume utilizes advanced, patent pending
technology proprietary to SRS Labs to provide listeners with a
consistently comfortable volume level, thus enabling a more
enjoyable entertainment experience. TruVolume incorporates advanced
multi-band analysis that simulates how people perceive volume
shifts, as well as discrimination technology that identifies
appropriate points for action. As a result, TruVolume eliminates
annoying side effects that plagued previous volume leveling
solutions, operating unobtrusively and effectively. Listeners
simply set the volume to their preferred listening level, sit back
and relax. The MyVolume adaptor featuring SRS TruVolume is a
standalone volume-leveling unit manufactured by Cypress Technology.
Through the addition of MyVolume adaptor, users can upgrade any
television system by using this remarkable device as an
audio-bridge, connecting between the cable or satellite box and a
TV, AV amplifier or Sound Bar. By adopting a simplistic, compact
design and universally available audio connectors, the processors
can be easily installed and stored out-of-sight behind any TV to
maintain the streamlined appearance. In order to cater to all
regional markets, the MyVolume Processor is available in three
unique models: -- Analog / RCA model - DCT-6S for $99.99 MSRP --
HDMI model - DCT-8S (HDMI cable included) for $199.99 MSRP -- SCART
model (available soon) To celebrate the adaptor's CES 2010 launch,
the HDMI and RCA versions are immediately available for the limited
time purchase price of $49.99 (RCA) and $99.99 (HDMI) directly from
SRS Labs at http://www.srslabs.com/store. About SRS Labs, Inc.
Founded in 1993, SRS Labs is the industry leader in audio signal
processing for consumer electronics. Beginning with the audio
technologies originally developed at Hughes Aircraft, SRS Labs
holds over 150 worldwide patents and is recognized by the industry
as the foremost authority in research and application of audio post
processing technologies based on the human auditory principles.
Through partnerships with leading global CE companies,
semiconductor manufacturers and software partners, SRS is
recognized as the de facto standard in audio enhancement, surround
sound, volume leveling and voice processing technologies. SRS
solutions have been included in over one billion electronic
products sold worldwide including flat panel HDTVs, STBs, mobile
phones, portable media devices, PCs and automotive entertainment.
SRS Labs supports its partners around the globe with a network of
offices in regions including the U.S., China, Europe, Japan, Korea
and Taiwan. For more information, visit http://www.srslabs.com/.
Visit SRS Labs' blog at soundingoff.srslabs.com, on Facebook at
http://www.facebook.com/srslabs or on Twitter at
http://www.twitter.com/srslabs. Except for historical information
contained in this release, statements in this release, including
those by Mr. Gharapetian, may constitute forward-looking statements
regarding our assumptions, projections, expectations, targets,
intentions or beliefs about future events that are based on
management's belief, as well as assumptions made by, and
information currently available to, management. While the Company
believes that its expectations are based upon reasonable
assumptions, there can be no assurances that the Company's goals
and strategy will be realized. Numerous factors, including risks
and uncertainties, may affect the Company's actual results and may
cause results to differ materially from those expressed in
forward-looking statements made by or on behalf of the Company.
Some of these factors include the acceptance of new SRS Labs'
products and technologies, the impact of competitive products and
pricing, the timely development and release of technologies by the
Company, general business and economic conditions, especially in
Asia, and other factors detailed in the Company's Form 10-K and
other periodic reports filed with the SEC. SRS Labs specifically
disclaims any obligation to update or revise any forward-looking
statement whether as a result of new information, future
developments or otherwise. SRS Labs, Inc. Contact: Investor
Relations Contact: Michael Bingham, PR Manager Matt Glover, Liolios
Group, Inc. 949-442-5582 949-574-3860 Twitter: @SRSLabs
http://www.newscom.com/cgi-bin/prnh/20070322/LATH036LOGO
http://photoarchive.ap.org/ DATASOURCE: SRS Labs, Inc. CONTACT:
Michael Bingham, PR Manager of SRS Labs, Inc., +1-949-442-5582, ,
Twitter: @SRSLabs; or Investor Relations, Matt Glover of Liolios
Group, Inc., +1-949-574-3860, , for SRS Labs, Inc. Web Site:
http://www.srslabs.com/
Copyright