The Egg Factory and Clorox Form Alliance
June 01 2004 - 5:10PM
PR Newswire (US)
The Egg Factory and Clorox Form Alliance ROANOKE, Va., June 1
/PRNewswire/ -- The Egg Factory (TEF), a creator and developer of
innovations to Fortune 500 companies and private equity firms, and
The Clorox Company (NYSE:CLX) (PCX:CLX), have formed an alliance to
develop and launch innovative new products. "Clorox has built its
reputation and success on providing high quality, innovative
products that make consumers' lives easier," said Brad Blum, VP of
Business Development, TEF. "TEF's innovative concepts combined with
Clorox's proven track record in launching new products and creating
brands makes for a strong alliance that will benefit consumers."
The alliance between TEF and Clorox leverages TEF's unique strategy
of creating innovative products for large companies enabling them
to extend their research and development efforts beyond their
internal resources. As an innovation development company, TEF is
focused on creating innovations that meet consumer and societal
needs. Large global companies are given the opportunity to either
buy or license these innovations and take them to the marketplace
in less time and at a reduced cost. "TEF offers unique, patented
innovations that provide our global partners with a significant
competitive advantage," said Jim Currie, Chief Operating Officer,
TEF. "Through an alliance with TEF, global partners are able to get
products to market quicker, at less cost and with reduced risks."
About the Egg Factory The Egg Factory, LLC, is an organization
dedicated to the creation and development of significant consumer
and industrial innovations. The company creates transformational
technology and global innovative solutions and then sells or
licenses them to Fortune 500 companies, and private equity firms
for their commercialization. Since its founding, The Egg Factory
(TEF) has provided a number of significant innovations to large
global companies and private equity firms including: e-Vision,
(electro-active focusing optics technology for the correction of
presbyopia) to Johnson & Johnson; AgroShield(TM)(1), (polymer
technology that protects crops against loss due to freezing
temperatures) to a private equity group. TEF recently formed an
alliance with Avery Dennison to develop PocketMate(TM), a product
intended to provide a unique, hassle-free means for carrying and
storing personal or valuable items, such as identification and
money, and for secretly storing tracking devices to protect
children and loved ones. Today, TEF has more than two-dozen
innovations at various stages of development. For additional
information about TEF, and its innovations visit
http://www.eggfactory.com/. 1) AgroShield(TM) is a trademark of
AgroShield, LLC a Louisiana limited liability company. DATASOURCE:
The Egg Factory, LLC CONTACT: Tom Douglas, Vice President,
Communications, of The Egg Factory, +1-540-777-6106, Web site:
http://www.eggfactory.com/
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